[Dialogue]

　　Nowadays, parents are anxious when it comes to their children’s study. They generally feel that their children don’t like to study and do their homework, which often leads to "war at home" because of urging their children to study, especially the parents of some students with good academic performance, which also reflects that their children don’t like to study. Why? An Fuhai, a professor at the Teacher Development Research Center of Hangzhou Normal University, interviewed students in some schools in view of this phenomenon, hoping that the conclusions will enlighten our current educational predicament.

1. "I love learning, and learning makes my mother happy!" The disharmony behind it

　　Reporter: Generally speaking, people think that children who don’t like learning are children with poor academic performance and bad study habits. But now many excellent primary and middle school students, even the first students in many classes, don’t like studying. Why is this?

　　An Fuhai: At the end of 2019, a class of junior high school students in a middle school sports meeting in Shenzhen typed "I love learning, and learning makes my mother happy!" The banner, once circulated, has gained a lot of resonance. Many primary and middle school students shouted "What a talent! Say ‘ Working people ’ The voice of ". The implication is that they don’t like learning either. The banner and the shouts of the adherents made the adults laugh, but the laughter was full of sadness. It was also during that time that the Organization for Economic Cooperation and Development (OECD) announced the test results of programme for international student assessment 2018 PISA2018. In the sampling test of 15-year-old students in 79 participating countries (regions), we achieved excellent results in three subjects (reading, mathematics and science). However, different from the "Celebration" after the announcement of our first prize in 2009 and 2012, the education sector began to rationally reflect on the problems exposed by the PISA test, including education balance, shortage of teachers, study time and teaching methods. In my opinion, we should also think deeply about the relationship between our students’ learning status and academic performance. Because the current situation of students’ learning tells us that there is a disharmony between their learning status and academic performance, that is, they have good academic performance but do not like learning.

　　Reporter: Common sense tells us that you can get good grades only if you like to study.

　　An Fuhai:After all, the results are obtained by the students themselves, so it is necessary to listen to the voices of the parties. With this "common sense", I randomly interviewed 60 students from three middle schools who participated in the 2018 PISA test. "Do you like studying? Will learning make you feel happy? " When hearing this question, most students just laughed and didn’t answer. The students’ answers mainly focus on these aspects: "Hehe, it’s ok"; "Like, not to mention, it should be said to be liked"; "Not very much"; "Study, homework, I immediately feel worse when I hear these two words"; "There are people who like to learn? Crazy, it must be crazy. " The number of students who answered "not bad" in each school is very small.

　　In fact, the data that students’ learning satisfaction in four provinces and cities in China ranks 61st among the participating countries (regions) has fully explained that good grades do not necessarily love learning. In addition, the PISA2018 test results also show that the learning efficiency of students in reading, mathematics and science in four provinces and cities in China and their sense of belonging to the school are also relatively low in the participating countries (regions). In other words, students not only dislike learning, but also have no sense of belonging to the school. In fact, this conclusion doesn’t need PISA test to tell us at all. Just walk into a school to observe a few classes or interview some students and teachers to get a similar understanding.

2. Every time except sleeping and eating time is filled with study.

　　Reporter: I don’t like learning, and my learning efficiency is relatively low. Why can I get the "first" grade?

　　An Fuhai:Prolonging study time is our magic weapon to win. Although the PISA2018 test results show that the average classroom study time of students in four provinces and cities in China ranks fourth among the participating countries (regions). However, the statistics here are only the study time arranged by the school, and the students’ extracurricular independent study time is not included. As we all know, Chinese students, especially those in big cities, spend an amazing amount of extra-curricular study time. It is learned from these three schools that most students spend about 3 hours a day after class in a week, with a total of 15 hours in five days; The study time for two days on weekends is about 8 hours. In this way, the total study time of Chinese students per week will definitely be far ahead among the 79 participating countries (regions). The PISA test results in 2012 also showed this problem. The Shanghai team represented the mainland of China in the total score of mathematics, reading and science, but it also won another first place, that is, the study time is the longest, with 13.8 hours per week, which is about 20 hours together with extracurricular tutoring, while the average of OECD countries is 7.8 hours.

　　If you think this statistic is not convincing enough, let’s take a look at the situation that parents attach importance to their children’s education. Most parents in China attach importance to education, and the most prominent performance is to enroll their children in various remedial classes from kindergarten. Statistics show that in 2019, families in Hangzhou spent 20,000-40,000 yuan on children’s extracurricular tutoring every year, and it rose to 30,000-50,000 yuan in 2020. Almost every family gives tutoring to their children, ranging from three to five or six. Parents’ high investment in education is enough for students to fill up their studies at every time except insufficient sleep time and hot meal time.

　　Reporter: Yes, primary and secondary school students are not getting enough sleep, and the myopia rate and obesity rate are increasing. People from all walks of life have been calling for these problems in recent years, but they have not been improved.

　　An Fuhai:Although several PISA tests have made China students’ excellent achievements proud, there are huge time costs, physical overdrafts and heavy costs for students to lose interest in learning. According to the survey in 2020, the average myopia rate of primary school students in China is about 36%, that of junior high school students is 71.6%, and that of senior high school students is 81%. The key point is that high myopia above 600 degrees accounts for 28% of the 81% myopia of senior high school students. In addition, the number of students suffering from depression in many key middle schools is increasing, and the number of students who commit suicide or have thought about suicide is also increasing year by year. Whether it is for families, individuals or the whole country, such a fact is too cruel, and such a price is unbearable for us.

3. I hate school and study, even if I get into a prestigious school, it is difficult to create outstanding achievements.

　　Reporter: Primary and middle school students get up the earliest, go to bed the latest, and work hard to get good grades, but in the end they don’t like learning. This phenomenon is really worrying. But maybe many parents don’t think so. In their view, as long as children get the first place in the exam, they can go to a good university and have a good job, so all the physical and mental efforts seem to be worth it.

　　An Fuhai:The good expectation of "Jackie Chan becomes a phoenix", the learning goal of "score first" and the learning process of repeated training make students hate learning, school and even knowledge, which seems nothing to some parents. However, we should deeply realize that a considerable number of seemingly excellent students are forced to study under various external pressures. Once the pressure is lifted, they will inevitably evade learning. What will be the future of those students who evade learning? This is not a disease-free groan and melodramatic sadness, but a problem that deserves our deep thought more than paying attention to score ranking. If a student hates school and doesn’t like studying, even if he can be admitted to a prestigious school in the future, it will be difficult to create outstanding achievements. Because he has no enthusiasm for learning and can’t experience the happiness of learning, it is impossible to devote more time and energy to studying what he has learned. We have learned a lesson in this respect. China began to participate in international Olympic mathematics competitions around 1985, including physics competitions, biology competitions and computer competitions. There are many winners every year, from 1985 to now for more than 30 years. Many foreign child prodigies who competed on the same stage as China’s child prodigies have become everyone in all fields, but we seldom contribute to the world. Take Tao Zhexuan, an Australian-born Chinese mathematician and winner of the Fields Medal for Mathematics, as an example. He was less than 13 years old when he won the Olympic gold medal in 1988. At that time, many students in China also won Olympic medals.However, few people have made such outstanding achievements as Tao Zhexuan, and most of them have been far away from mathematics.

　　Reporter: How important is it for the growth of students to love learning and be full of interest and enthusiasm for learning?

　　An Fuhai:The Fifth Plenary Session of the 19th CPC Central Committee proposed to improve the national innovation system and accelerate the construction of a powerful country through science and technology during the 14th Five-Year Plan period. It can be said that to achieve such a great goal, we need to cultivate innovative talents through education. Active interest in learning and pleasant learning experience are the internal motivation of learning, the foundation of healthy personality and the necessity of innovative talents. Interest is the best teacher. Once a person has a strong interest in something, he will take the initiative to seek knowledge, explore and practice. The positive emotion and pleasant experience generated in the process of seeking knowledge, exploration and practice will further promote new seeking knowledge, exploration and practice, which will lead learners to a happy road of learning and exploration. Therefore, parents should let go of their anxiety and leave more free time and space for their children to fully develop their interests, so that they can love learning and grow up healthily with happy emotions and positive experiences. Schools should pay less attention to some problem-solving skills and high-scoring cheats, and pay more attention to the laws of students’ physical and mental development and the mechanism of learning. Starting from students’ interest in learning, they should awaken students’ intrinsic learning motivation and lofty pursuit of life, so that they can actively explore the unknown world with happy learning emotions and happy learning experiences.

Since the beginning of this year, "special forces travel" has exploded. In fact, there is never more than one way to open a trip. There are "filming agents" who amaze the circle of friends, people who queue up for 2 hours just to be "temporary breeders", and some people say that "thousands of scenery is not as good as accompanying you". China Tourism Day, look at the true portrayal of contemporary young people’s travel. Are you yourself? Safety first, just have fun.

Image source @ vision china

Wen | maidian

Since the beginning of 2023, influenced by multiple factors such as favorable macro policies and good economic development, the tourism market has been resilient and growing continuously during the Spring Festival, Qingming Festival, May Day and Dragon Boat Festival holidays, and the "Mid-term Examination" report card is eye-catching. According to the data of domestic tourism in the first half of 2023 released by the Ministry of Culture and Tourism, in the first half of the year, the total number of domestic tourists was 2.384 billion, an increase of 929 million over the same period of the previous year and a year-on-year increase of 63.9%; Domestic tourism revenue (total tourism expenditure) was 2.3 trillion yuan, an increase of 1.12 trillion yuan or 95.9% over the previous year. It can be seen that the number of domestic tourists and income increased significantly in the first half of the year, and the tourism industry entered a new channel of comprehensive recovery.

1. Domestic tourism data in the first half of the year: the number of visitors and tourism revenue "double growth" year-on-year, but there is still a certain gap with the same period in 2019.

Domestic tourist arrivals: According to the data released by the Ministry of Culture and Tourism, in the first half of 2023, the total number of domestic tourists was 2.384 billion, an increase of 929 million over the same period of the previous year and a year-on-year increase of 63.9%. Among them, the number of domestic tourists of urban residents was 1.859 billion, a year-on-year increase of 70.4%; The number of domestic tourists of rural residents was 525 million, a year-on-year increase of 44.2%. Quarterly: In the first quarter of 2023, the total number of domestic tourists was 1.216 billion, a year-on-year increase of 46.5%. In the second quarter of 2023, the total number of domestic tourists was 1.168 billion, an increase of 86.9%.

Comparing the number of tourists in each quarter from 2020-2023Q2, the number of tourists in 2023Q1 and 2023Q2 reached a new high in four years, and the number of tourists recovered obviously in the first half of 2023. Further comparison with the tourism situation in the first half of 2019: the number of domestic tourists in the first half of 2019 was 3.08 billion. By comparison, there is still a certain gap between the number of domestic tourists in the first half of 2023 and the same period in 2019, and it has returned to 77.40% of the same period in 2019.

Domestic tourism revenue: In the first half of 2023, domestic tourism revenue (total tourism expenditure) was 2.30 trillion yuan, an increase of 1.12 trillion yuan or 95.9% over the previous year. Among them, urban residents spent 1.98 trillion yuan on travel, a year-on-year increase of 108.9%; Rural residents spent 0.32 trillion yuan on outings, a year-on-year increase of 41.5%.

Comparing the domestic tourism revenue from H1 in 2019 to H1 in 2023: In 2023, the domestic tourism revenue increased significantly, which was the highest since 2020. However, compared with 2019H1, the difference was 0.48 trillion yuan, and it recovered to 82.73% of 2019H1.

2. Inbound and outbound tourism in the first half of the year: the prosperity index of outbound and inbound tourism markets both exceeded the same period in 2019; The per capita consumption of outbound travel increased significantly, and "Hong Kong and Macao" led the recovery process of outbound travel; The number of entry-exit personnel increased by about 170% year-on-year.

According to the data of China Outbound Tourism Market Prosperity Report and China Inbound Tourism Market Prosperity Report released by the World Tourism Alliance in the first half of 2023, the outbound tourism prosperity index in the first half of 2023 was 28, which was 21 higher than that in the same period of 2019, and the outbound tourism was "U-shaped" and gradually recovered, instead of bottoming out quickly; In the first half of 2023, the inbound tourism boom index was 15, which was 13 index points higher than that in the first half of 2019 before the epidemic. However, due to the relatively complicated approval process of international route adjustment, the fragmented service chain of inbound tourism products, the closure of inbound tourism enterprises and the serious brain drain, it is difficult for the inbound tourism market to reach the level of 2019 in the short to medium term, showing a trend of "orderly recovery and fluctuating recovery".

According to the latest data of Alipay’s outbound platform: From January to June 2023, the per capita consumption of Alipay users for outbound travel increased by 24% compared with 2019. In terms of popular destinations, in the first half of 2023, the top ten outbound destinations in terms of transaction volume were: China, Hong Kong, China, Macau, Japan, Thailand, France, South Korea, Australia, Canada, Britain and Xinjiapo. China tourists have once again become an important force driving global tourism and offline consumption. Judging from the number of outbound tourists, the top ten tourist destinations are Shenzhen, Shanghai, Guangzhou, Beijing, Hangzhou, Foshan, Dongguan, Zhuhai, Chengdu and Wuhan. It can be seen that outbound travel is mainly concentrated in first-tier and new first-tier cities, and the five cities of Greater Bay Area, the "Guangzhou-Shenzhen-Foshan-Dongzhu", are also the main force of outbound travel.

Since the beginning of 2023, the National Immigration Bureau has continuously optimized and adjusted the exit and entry management policies: on February 20th, Guangdong-Hong Kong-Macao Greater Bay Area mainland cities implemented the endorsement policy for talents traveling to and from Hong Kong and Macao on a pilot basis, and on May 15th, 2023, it fully resumed the implementation of four measures, including the "National General Office" for mainland residents to travel to Hong Kong and Macao. With the convenient optimization of Hong Kong and Macao tourism policies, many provinces in China have organized a number of Hong Kong and Macao tour groups, and the number of mainland tourists entering Hong Kong and Macao has been rising. According to the data released by the Hong Kong Tourism Board, in the first half of 2023, there were nearly 13 million visitors to Hong Kong, including about 10 million mainland visitors, accounting for about 77%.

In addition, according to the latest data released by the National Immigration Bureau: in the first half of 2023, a total of 168 million entry-exit personnel were inspected, an increase of 169.6% year-on-year; More than 10 million ordinary passports were issued, a year-on-year increase of 2647.5%; 42.798 million endorsements of entry and exit documents for Hong Kong, Macao and Taiwan were issued, up by 1509% year-on-year, which further reflected the strong recovery of China’s entry and exit tourism.

1. Tourism data of some provinces in the first half of the year

According to the incomplete statistics of Maidian Research Institute, as of July 24th, nine provinces (municipalities directly under the Central Government and autonomous regions) have published the tourism data of the first half of the year. Compared with the same period in 2022, due to the low base in 2022, the number of tourists and tourism revenue in all provinces and regions showed positive growth, and the overall recovery was obvious.

Compared with other provinces, Yunnan Province ranks first among nine provinces and cities in terms of tourism reception and tourism revenue, with 539 million tourists received and total tourism revenue of 693.4 billion yuan, both exceeding the same period in 2019. In 2023, Yunnan Province launched "There is a Life Called Yunnan", and in just four months, the whole network read more than 9 billion people, which continued to ferment and extend, such as cooperating with China Tourism News to column "There is a Life Called Yunnan" and planning to publish 10 boutique tourist routes of "There is a Life Called Yunnan, Traveling to Yunnan in a Cool Summer". Behind this phenomenon, on the one hand, it reflects the strong recovery of the tourism market in Yunnan Province, on the other hand, it also represents the future shift of the tourism model-paying more attention to life and experiencing holidays in depth.

In the first half of 2023, the cultural tourism market in Jiangsu Province was "bright", receiving 478 million domestic and foreign tourists, up 98.3% year-on-year, achieving a total tourism revenue of 610 billion yuan, up 83.5% year-on-year, and its recovery was better than that of the whole country. In addition, according to the business data of UnionPay, the total consumption of cultural tourism in Jiangsu Province in the first half of the year was 252.359 billion yuan, up 31.8% year-on-year, accounting for 10.2% of the country, ranking first in the country. The achievement of these achievements is closely related to the series of supporting policies of the Provincial Department of Culture and Tourism, such as the introduction of the "15 Articles of Suzhou Culture and Tourism" policy, the arrangement of special funds of 90 million yuan to support 130 projects, and the award of 26 million yuan to travel agencies and grade travel homestays, so as to fully promote the comprehensive recovery of the cultural and tourism market in the province.

2. Tourism data of some cities in the first half of the year

At the city level, according to incomplete statistics, six cities released tourism data in the first half of the year: the number of tourists and income of each city showed "double growth", with the growth of key tourist cities such as Zhangjiajie and Sanya being the most obvious. Taking Zhangjiajie as an example, in the first half of 2023, the city received a total of 18.8922 million domestic and foreign tourists, an increase of 185.40% year-on-year; Tourism revenue reached 25.268 billion yuan, up 162.86% year-on-year. It can be seen that the number of tourists and tourism revenue both increased by over 100% year-on-year. As early as the end of 2022, Zhangjiajie declared "2023 as the year of comprehensive tourism recovery in the city", held the cultural tourism consumption season in May, issued the "Implementation Plan of Zhangjiajie Tourism Marketing Award in 2023" in June, and will hold the first China (Zhangjiajie) conference series in September, so as to comprehensively promote the city’s tourism recovery through "consumption season, conference and marketing award" and other measures.

1. Performance of tourism data of each holiday

According to the data of the Ministry of Culture and Tourism, during the four holidays of Spring Festival, Qingming, May Day and Dragon Boat Festival in the first half of this year, the number of domestic tourists increased by 23.1%, 22.7%, 70.8% and 32.3% respectively, and the domestic tourism revenue increased strongly by 30.0%, 29.1%, 128.9% and 44.5% respectively. The resilience and continuous growth of the tourism market have dominated the basic pattern of comprehensive recovery of the domestic tourism market.

Further from the comparison between the holidays and the same period in 2019, according to the comparable caliber, during the Spring Festival, May Day and Dragon Boat Festival, the number of domestic tourists recovered to 88.6%, 119.09% and 112.80% of the same period in 2019 respectively, and the domestic tourism income recovered to 73.1%, 100.66% and 94.90% of the same period in 2019 respectively. It can be seen that the May Day holiday is a turning point (the number of trips and tourism income both exceed the pre-epidemic level), which indicates that the domestic tourism market has fully recovered and turned into normal development. From the analysis of the May Day holiday data in various provinces and cities, the trend of "recovery and turning point" is further reflected. For example, the number of tourists and income in nine provinces and regions such as Yunnan, Shandong, Liaoning, Heilongjiang, Tianjin, Inner Mongolia and Jilin have all recovered or exceeded the level of the May Day holiday in 2019, and the per capita tourism expenditure in Beijing, Hainan, Shanghai, Zhejiang and Hunan has exceeded 1,000 yuan.

2. The characteristics of the holiday tourism market

During the Spring Festival holiday, the long-distance tourism market led the recovery, and "annual taste tour", ice and snow tour and quality holiday were sought after. According to Ctrip data, cross-border air ticket orders for the Spring Festival in 2023 increased by more than 4 times; According to the data of Qunar platform, the average radius of tourists’ travel during the Spring Festival increased by over 50% compared with 2022, and the travel distance of each passenger increased by an average of 400 kilometers compared with last year. At the same time, influenced by China’s traditional Chinese New Year customs, seasons and other factors, visiting temple fairs, experiencing ice and snow sports, punching in cultural exhibitions, and participating in non-legacy folk activities are still hot topics for Spring Festival travel.

During the Qingming holiday, the local outing and "one-day spring outing" are hot. Qingming holiday in 2023 is a one-day holiday, so local and close-up "one-day spring outing" has become the choice of most people. According to the data of Ctrip. com, the booking volume of one-day tour products in Qingming holiday has increased by more than 5 times compared with the same period of last year, and short-distance travel is hot, and the order for self-driving car rental has increased by more than 10 times year-on-year. In addition, the Qingming holiday coincides with the "spring blossoms" season all over the country, and outdoor activities such as hiking, mountaineering, flower viewing and camping are also popular.

During the May Day holiday, the scene of "people following the crowd" reappeared in scenic spots, and the popularity of cross-city and inter-provincial tourism increased significantly. The popularity of traditional popular tourist destinations did not decrease, and the emerging online celebrity cities "broke the circle", and parent-child play, non-legacy, leisure vacation and rural tourism were favored. During the "May 1" period, the country welcomed the "blowout" travel of tourists, and the passenger flow in many places broke through the historical record one after another. The scene of "people following the crowd" in popular attractions such as Hangzhou West Lake, Nanjing Confucius Temple and Beijing Summer Palace reappeared. According to Ctrip’s "May 1 Travel Data Report in 2023", the flight distance of users during the "May 1" holiday reached a four-year peak, the travel radius increased by 25% compared with the same period of last year, and inter-provincial hotel bookings accounted for over 70%. From the destination point of view, Beijing, Hangzhou, Dali, Xiamen and other places are still hot, and online celebrity cities such as Chongqing, Changsha and Zibo, and minority destinations such as Changxing and Xianju have attracted much attention.

During the Dragon Boat Festival holiday, domestic tourism demand continues to recover, inbound and outbound tours meet a small climax, people return to life, and theme tours such as folk experience tours, leisure tours that pursue a sense of relaxation, cultural tours of music festivals and art exhibitions and performing theatres, and citywalk are favored. According to the data of the Dragon Boat Festival travel report released by Ctrip, Qunar, Feizhu, Mama Donkey and Tongcheng, the Dragon Boat Festival holiday is mainly short and medium-distance, and the booking of Zhou Bianyou with short trip and convenient transportation is hot. At the same time, the inbound and outbound tourism market ushered in a small climax during the Dragon Boat Festival holiday. According to the data of the National Immigration Bureau, the number of people entering and leaving the country recovered to more than 60% in 2019. From the perspective of product selection, unlike the "special forces" punch-in tour on May 1, tourists return to life during the Dragon Boat Festival holiday, and the "relaxation" tour is hot. At the same time, the traditional culture represented by dragon boat races, dumplings, and garden parties, and the trend culture represented by music festivals and art exhibitions have their own magical powers, bringing rich tourism consumption choices to domestic tourists.

2023 is a year of vigorous and comprehensive recovery of the tourism industry. Tourism practitioners are trying to find a breakthrough through various efforts, "both adapting and changing", so hot spots in the tourism market frequently occur in the first half of 2023. It is beneficial and enlightening for government departments, industry managers, enterprise market players and service practitioners to gain insight into the new trend of tourism industry, explore the new fashion of tourism consumption, and study new ways of playing tourism through new tourism words and phenomena.

Hot spot 1: "Director online celebrity" —— Fancy endorsement by the directors of local cultural tourism bureaus, and new exploration of tourism marketing.

Hot spot 2: "Cooking tea around the stove"-ceremonial consumption, tourism atmosphere economy, new formats driving new consumption

Hot spot 3: "Secret Box in the Prosperous Tang Dynasty"-IP cultivation of cultural tourism, deep experience and interaction of tourism, and promotion of national marketing.

Hot spot 4: "Go into Zi to catch the roast"-gourmet tour, and mass consumption is still an important force driving the recovery of the consumer market.

Hot spot 5: "Temple tourism"-escape from pressure and spiritual sustenance, and the demand for spiritual meditation and healing tourism products is strong.

Hot spot 6: "Village Super and Village BA"-National Movement, Integration of Sports and Tourism to Promote the Development of Rural Tourism Economy

Hotspot 7: "Special Forces Travel" VS "City Walk"-High-intensity and fast-paced special forces travel vs urban deep immersion experience tour, after retaliatory and compensatory tourism, the change from quantity to quality.

Hot spot 8: "Concert Economy"-The integration of "performing arts and tourism" will stimulate the economic growth of urban tourism industry chain.

Taking stock of the hot topics and phenomena in the tourism market in the first half of 2023, we can find that with the normalization of travel, the recovery of the cultural tourism market is fierce, and the phenomenon of "special forces" retaliatory and compensatory tourism consumption is frequent; After the opening up, the competition in the tourism market has become more intense, which is evidenced by the fact that the directors of local cultural tourism bureaus have endorsed local tourism and robbed market traffic. Diversified tourism consumption demands, such as "cooking tea around the stove", "interactive experience tour in the prosperous Tang Dynasty", "spiritual healing tour in the temple", "special forces", "Citywalk" immersed city tour, "going to a city for a concert" and so on, have inspired local governments and tourism market entities to constantly innovate the supply of products and services. The recovery of tourism consumption market is gradual, with high-frequency and low-price mass tourism consumption taking the lead, while the recovery of low-frequency and high-price long-distance travel and outbound travel is relatively slow; The phenomenon of stratification of tourism consumption is more prominent, and "consumption degradation" and "consumption upgrading" coexist at the same time. Some people seek "special forces tour" with high cost performance, while others pay for "a sky-high concert ticket".

In the first half of 2023, the overall tourism market showed a trend of high opening and steady walking: the number of domestic tourists was 94.23% of the whole year of 2022 (2.53 billion); Domestic tourism revenue (total tourism expenditure) is 2.30 trillion yuan, 0.26 trillion yuan higher than the whole year of 2022 (2.04 trillion yuan), that is, "it takes half a year to complete the performance of the whole year of 2022". In addition, according to the semi-annual performance pre-announcement of tourism listed companies, according to statistics, nearly 40% of enterprises have recovered or even exceeded the profit level before 2020. It can be seen that the recovery of domestic tourism market has been established, but the recovery of inbound and outbound tourism is slow due to many factors such as routes, visas and family financial situation.

Looking forward to the second half of the year, we will usher in the traditional tourist season-summer vacation and the Mid-Autumn Festival and Eleventh Holidays. At present, the summer tourism season is coming. From the demand side, there is a strong demand for theme tours such as parent-child tours, study tours and summer vacations. According to the summer travel order data released by OTA platforms such as Ctrip and Tuniu, by the middle and late June, summer parent-child travel orders accounted for more than 30% of summer orders, up more than 7 times year-on-year, basically returning to the pre-epidemic level; The booking volume of research products has exceeded the same period in 2019; The search heat of summer country tour is more than 20% in the same period of 2019. In terms of outbound travel, the popularity of summer travel bookings in Hong Kong and Macao has soared, and Europe has become the main destination for summer outbound travel. Switzerland, Italy, Greece, Spain, Portugal and other products are highly popular. From the perspective of the supply side, the cultural travel merchants are "gearing up", actively adapting to the consumption trend, promoting the iteration of traditional formats, timely launching explosive new products and new formats that meet the expectations of mass summer consumption, and continuously expanding effective supply. Tourist destinations have launched fancy activities such as music festivals, beer festivals and concerts in order to attract more young customers in the summer. On the policy side, in view of the difficulty in booking tourist attractions, the General Office of the Ministry of Culture and Tourism issued the Notice on Further Improving the Open Management Level of Summer Tourist Attractions to make arrangements for booking management, flexible supply, product innovation and market order, so as to better meet the tourism needs of the broad masses of the people. At the same time, local governments have intensively introduced measures such as issuing tourist vouchers and preferential tickets for scenic spots to further explore the local summer tourism market and actively guide tourism consumption.

The "booming supply and demand" of the summer tourism market, policy blessing and consumption promotion are expected to reach the peak of domestic travel throughout the year, and will also lay an excellent foundation for the comprehensive recovery of the domestic tourism market in the second half of the year. Comparing the tourism data in the first half of 2023 with the domestic tourism data in the whole year of 2019-the number of tourists reached 6.006 billion and the total tourism revenue was 6.63 trillion yuan. To reach the level of 2019, there is still "catching up space" of "3.676 billion passengers and 4.33 trillion yuan" in the second half of the year. The pressure is self-evident, and the challenge is still severe. Whether we can create another miracle will not only test the development resilience and vitality of the "invisible hand", but also test the wisdom and ability of the "visible hand".

Source: WeChat WeChat official account, 19th Asian Games.

On September 10th, the theme song "Burning" and its MV of the torch relay of Hangzhou Asian Games were officially released.

The torch relay is an important part of the cultural activities of the Hangzhou Asian Games, and it is also an important way to spread the Olympic spirit, publicize and promote the Asian Games, and promote the host city and the co-host city.

On September 8, the launching ceremony of the torch relay for the Hangzhou Asian Games was held in Yongjin Park Square, Hangzhou, and it is currently being carried out in 11 cities in Zhejiang Province. As an important medium of the torch relay, the theme songs of the torch relay play an important role in enhancing the influence of the torch relay and promoting the torch relay activities.

The theme song "Burning" released this time is composed by Pang Long and Kong Fandong, and written by Pang Long. The melody of the whole song is passionate and catchy, and the lyrics are exciting and inspiring, showing the fighting spirit in the competition; The arrangement combines light electronic music and heavy rock music, giving people a passionate feeling.

Also released with the theme song "Burning" is the MV of this song. The performance was performed by YiBo, a young singer, actor and skateboarding promotion ambassador of China. Through the interpretation of the men’s 4× 100m relay teams in YiBo and China, the whole MV, combined with the related scenes of the torch relay of the Hangzhou Asian Games, embodies the goal of "China’s characteristics, Asian style and splendor", highlights the charm and achievements of poetry and painting in the south of the Yangtze River and the wisdom of Hangzhou, conveys the expectation of not being afraid of challenges, welcoming beauty and forging ahead together, and expresses praise for peace, unity, dream, inheritance, courage and strength, which inspires all sectors of society to be full of enthusiasm.

Many people have a good habit of exercising, but many people still have doubts about the choice of exercise time. "Is it better to exercise in the morning or at night?" "Is running better or playing better?" "Do you choose aerobic exercise or strength training?" ….. For these questions, an article tells the answer!

This time of day is "prime time for sports"

On February 18th, Zhang Jihui team of Brain Hospital affiliated to Guangzhou Medical University published a study in the journal Nature Communications. Studies have shown that at any time of the day, moderate to intense physical activity can reduce the risk of all-cause, cardiovascular disease and cancer death. Importantly, compared with other time periods, daily exercise from 11: 00 to 17: 00 further reduces the mortality of all-cause mortality and cardiovascular diseases. ①

In this study, the researchers analyzed 92,139 participants, recorded their exercise time and intensity through effective accelerometer data, and analyzed the relationship between exercise and all-cause and specific-cause death risks.

Participants were divided into four groups according to their exercise time:

1. Morning group (5:00-11:00)

2. Noon-afternoon group (11:00-17:00)

3. Mixed group

4. Evening group (17:00-24:00)

The study found that:

1. Moderate to vigorous physical activity at any time of the day can reduce the risk of all-cause, cardiovascular disease and cancer death;

2. Compared with the morning group and the evening group, the all-cause mortality decreased by 11% and the mortality rate of cardiovascular diseases decreased by as much as 28% during daily exercise or mixed exercise from 11: 00 to 17: 00.

What sport suits you best? Different sports have different "efficacy"

1. The best exercise to reduce mortality-swing exercise.

In 2018, in a study published in the medical journal The Lancet Psychiatry, the researchers investigated the exercise data of more than 1.2 million people and found that all-cause mortality, such as badminton, tennis and table tennis, can reduce by 47%, followed by swimming and aerobic exercise, which can reduce by 28% and 27% respectively. ②

Swing can not only stimulate the shoulder muscles and the biceps brachii and triceps brachii, but also enhance the strength of the shoulders and arms, and exercise the coordination of the body and leg muscles in the process of rapid movement; In addition, the eyes rotate with the ball, which can improve the visual sensitivity.

It can exercise the coordination of the body and various muscle groups, improve the cardiopulmonary function, at the same time, make people pay more attention, keep the brain active, and delay the aging of the brain. It is recommended to swing 3 ~ 5 times a week, and each exercise is between 45 ~ 60 minutes.

Moreover, badminton, table tennis, tennis and other swing sports are suitable for people of all ages. For example, table tennis and badminton have poor antagonism, large or small activities and low intensity, which are suitable for both the elderly and young people, while tennis requires high strength and is suitable for young people to choose.

2. The best exercise to relieve mental stress-group sports

If you want to prolong your life, you should not only study the influence of exercise on your body, but also study the benefits of exercise on your mental state. The above research points out that group sports can improve the mood by 22%, which is the best exercise to relieve mental stress, followed by cycling and aerobics or dancing, which can improve the mood by 21% and 20% respectively. ②

Team sports refer to sports that require teamwork, such as football, basketball and volleyball. It helps people concentrate, helps to integrate into the collective and relieves bad emotions. Team sports suggest 45 minutes to 1 hour each time, and 3 to 5 times a week is the best.

Health Times He Maojie photo

3. The best exercise to lose weight and burn fat-aerobic exercise

In June 2021, the European Society for Obesity Research summarized the recommendation of exercise training for overweight and obese adults.

The study pointed out that for people who want to lose weight and fat, it is recommended to give priority to at least moderate-intensity aerobic exercise for 150 ~ 200 minutes per week, or to choose high-intensity interval training after assessing cardiovascular risk and monitoring. The two methods have similar effects on overweight or obese people, and the expected weight loss is 2~3 kilograms on average. ③

The so-called aerobic exercise refers to the exercise under the condition of sufficient oxygen supply, which is often a long-term exercise with medium and low intensity, while the anaerobic exercise is a short-term, high-speed and intense exercise. Aerobic exercise can promote metabolism in the body, accelerate the consumption of sugar and fat, promote uric acid excretion, and help strengthen cardiopulmonary function.

Chen Xi, Ph.D. in Internal Medicine, West China Clinical Medical College, Sichuan University, introduced in an interview with Health Times in August 2020 that aerobic exercise mainly includes walking, running, yoga, Tai Ji Chuan, pilates and cycling, with the aim of losing weight and fat, improving cardiopulmonary endurance and aerobic explosive force. ④

4. The best exercise for lowering blood pressure-aerobic exercise+strength training

The prevalence of hypertension is generally on the rise, and lack of physical activity is one of the main reasons.

In March, 2021, the European Association for Heart Disease Prevention (EAPC) and the ESC Hypertension Council issued a consensus on personalized exercise prescription for the prevention and treatment of hypertension. They believed that exercise was indeed effective for patients with hypertension, and proposed to choose different exercise methods to reduce blood pressure according to blood pressure level. ⑤

The consensus points out that aerobic exercise should be used as a first-line physical activity mode for people with hypertension. The average systolic blood pressure can be reduced by 4.9~12.0 mm Hg, and the diastolic blood pressure can be reduced by 3.4~5.8 mm Hg. Including brisk walking, jogging, swimming, cycling, aerobics, skipping rope, etc.

In addition, low and moderate intensity strength training is recommended, including isotonic training (which can reduce systolic period by 4.3~6.6 mm Hg and diastolic period by 4.5~5.5 mm Hg) or isometric training (systolic period by 0.5~6.9 mm Hg and diastolic period by 1.0~5.2 mm Hg), which can be used as second-line exercise therapy.

Isotonic training refers to strength exercises in which muscles contract, shorten and relax alternately, which can improve neuromuscular coordination. Such as weight-bearing squat, bench press, clean and jerk, etc.

Isometric training is a training method for muscle contraction when both ends (starting and ending points) of the muscle are fixed or overloaded. Such as flat plate support, static belly roll, etc.

The guide emphasizes that different training methods such as aerobic exercise, isotonic training and isometric training can reduce systolic and diastolic blood pressure to varying degrees, so different people should give priority to the corresponding exercise with the most effective blood pressure reduction effect according to their own blood pressure range.

5. The best exercise to increase muscle strength-resistance exercise

As an important part of the human body, muscle can not only make the body shape more beautiful, keep a young and healthy posture, but also help exercise, balance and strength. At the same time, it also plays an active role in various metabolism.

Chen Xi, Ph.D. in Internal Medicine, West China Clinical Medical College, Sichuan University, introduced in an interview with Health Times in August 2020 that resistance exercise refers to the exercise methods of the human body when overcoming external resistance, mainly including sit-ups, squats, supine push-ups, etc., and can also be carried out with the help of instruments, including sandbags, dumbbells, rubber bands, etc., which can exercise muscles and effectively improve metabolism. The purpose of resistance exercise is to increase muscle mass, enhance muscle strength and improve muscle endurance. Resistance exercise is recommended 23 times a week. ④

Jiang Hua, deputy director of the Multidisciplinary Laboratory of Trauma Metabolism Group of Sichuan Provincial People’s Hospital, also suggested in May 2017 that in order to gain muscle and ensure muscle quality, some resistance exercises to increase muscle weight can be done in daily exercise, such as using barbells, dumbbells and other equipment to train large muscle groups such as chest, shoulders, back and legs, and at the same time, it can be combined with various trainings to improve muscle quality, flexibility and balance (such as various mat exercises). ⑥

Source: Health Times

Chao News Client Reporter Chen Tangdi

Zhang Xuesong, director of Zhejiang Song and Dance Theatre of Zhejiang Performing Arts Group, was born in 1980s. He became attached to dance at the age of 6, entered an art school at the age of 9, joined the army as a soldier at the age of 14, entered the Dance Academy of Minzu University of China at the age of 16, entered Beijing Modern Dance Company at the age of 20, joined the New Point Dance Workshop under the Singapore Arts Council at the age of 21, joined Zhejiang Song and Dance Theatre at the age of 27, and became a director at the age of 35. She has been in close contact with art for more than 30 years.

During her career as a director, her works have been fruitful: the G20 Summit cultural performance "What I remember most is Hangzhou", the fire collection ceremony of the Hangzhou Asian Games, the welcoming ceremony of the Asian Games airport, and the closing ceremony of the Asian Games. It’s hard to imagine that this 85-year-old beauty from Northeast China has so much energy hidden in her body. As one of the three directors among the 22 students of the second batch of "1111" talents for stage art in Zhejiang Province, what are the inspirations and receipts from the tutors’ lectures and the observation of Xi ‘an Art Festival? Let’s listen together.

The first time I saw Zhang Xuesong was in the photo of the tutor of "1111" talents teaching. Her attentive expression in class and confident eyes facing the camera suddenly attracted me. So I looked through the students’ information and Baidu’s information. It turned out that she was a director and also directed the G20 Hangzhou Summit and the closing ceremony of the Hangzhou Asian Games.

During the interview, there was a girl’s hearty voice on the other end of the phone. When asked if she would go to Xi ‘an to watch Zhang Yimou’s play Boundless, she frankly said that she almost didn’t see the performance, but the stage art experience she learned in Xi ‘an benefited a lot.

In Zhang Xuesong’s view, Xi ‘an is a city with a highly developed cultural tourism industry. The stage art works of cultural tourism are everywhere. Those stage plays reflect the history and culture of Xi ‘an all the time and present them to the audience in a visual and artistic three-dimensional way. Whether you are an artistic observer in the spring or an ordinary audience, you can feel the unique local artistic aesthetics and understand the historical and cultural heritage in various works.

For example, in the stage art drama "The Legend of Camel Bell", we dig deep into the traditional culture of the Tang Dynasty, trace the trail of the camel team on the Silk Road, and spread the cultural legend of Xi ‘an’s most glorious historical period with positive energy. "Walking in the city of Xi ‘an, you can always understand the culture of the city of Xi ‘an through these stage plays, and all the stage plays are basically sold out. You can deeply feel that the original culture is not high and low, but it can enter the hearts of the audience through this artistic expression, which has greatly inspired my career. "

At the end of the interview, she said that she was very grateful to the instructor of the "1111" training, which not only helped her learn other art categories, but more importantly, broadened her horizons and opened up other art majors, which benefited a lot from the instructor’s teaching. "Art has no boundaries, and aesthetics is interoperable. In the teaching of these majors, they not only add inspiration to the direction of artistic creation, but also feel their perseverance in art and their state of mind when encountering setbacks and difficulties. "

(Image provided by the respondent)

"Reprint please indicate the source"

This year, we reported on Changyou’s new action. This old factory is uncharacteristically conducting game tests frequently.

Moreover, this momentum has not subsided until recently. Changyou has tested 37 games overseas in the past six months.(It refers to the package of the game, including the package that has been removed from the shelf, and there may be different packages but the same content.).

Most of the games tested are light and moderate, and one of them, Covenant of Victory, which is a casual SLG game, looks quite distinctive.

Today I’m going to talk about Covenant of Victory.

At present, it is speculated that this game is still in the stage of gameplay verification.

Its art materials are highly consistent with the previously tested product "Dispute of Homeland", and many explosive games can be seen at the gameplay level.

The Covenant of Victory is special because it mixes a lot of small games. In this game, you can see open boxes, strong chess, merge-2 and other gameplay, all of which are light and moderate categories, or the types of gameplay that are often seen in WeChat games.

Gameplay fusion is nothing new, and the above-mentioned open-box gameplay has also spawned many types of innovative fusion.

Just as mixing wine needs to choose a base wine, so the integration of gameplay also needs to choose a base. In the process of "A+B", no matter how many elements are added later, the core gameplay should not change.

The Covenant of Victory is somewhat divorced from this logic.

Although it still retains SLG’s marching, team matching and other gameplay, it is difficult to define after the experience, whether it still takes SLG as the core gameplay or has been diluted into an open box game.

This game just takes the difficult definition of this experience as the highlight.

The Covenant of Victory mentioned the words "zero waiting time" and "random recruitment" in the game introduction. It is hard to imagine that such an experience will appear on a SLG.

It can be clearly seen from the cultivation of gameplay that SLG is often inseparable from the framework of card games in design.(including the card drawing, training and team matching of military commanders)The card game also determines the common commercialization mode of SLG. No matter how the theme or gameplay changes, the deep cultivation game is always the same.

Covenant of Victory, on the other hand, makes the cultivation of cards more simple. The game gave up the traditional way of drawing cards, but adopted the simplest synthetic gameplay. The same way of playing is rare, which can be seen in crazy games’s Crazy Fight Monsters. This game is now out of service, which means that there has been no successful case of this design.

Merge-2′ s synthetic gameplay is easy to use. Players can get monster eggs by placing hanging machines or paying fees, and instantly generate monsters of different classes. Two monsters of the same class can be synthesized. There is a probability of successfully synthesizing a high-class monster, and there is also a probability of failing to generate a slime. slime can only be used to upgrade the level of other monsters. Simply put, this can only be regarded as a form of casual games.

This kind of cultivating gameplay can be done long enough-there is no fixed synthesis formula in the game, which means that even if the player synthesizes a high-grade monster, he doesn’t know in advance whether it is the one he wants, and the game will rise exponentially. Moreover, no matter whether the player wants to synthesize a monster or obtain a slime, different purposes can only be achieved through the operation of "incubating eggs". The reason why the formation line of the game is longer is simply because of the influence of randomness, which leads to the loss of efficiency of the player’s formation decision.

At the same time, this kind of gameplay does not have depth-the way to cultivate magic objects only retains "upgrade", and designs such as equipment and magic objects are abandoned. Although lightness is the trend of SLG now, if most products work hard on fur to attract players, then "Covenant of Victory" has gone deep into the bone marrow, and even seems a bit dull.

The relatively mild card game also affects the core game of Covenant of Victory, which makes its weight shift from SLG to placing cards.

The cultivated monsters can be matched with teams and play a role in the SLG battlefield. Convention of Victory uses the traditional COK-like framework and still has the characteristics of point-to-point marching and inspection tasks. However, although "Covenant of Victory" has designed legion skills for each monster, the content of SLG fighting in the game has not yet been produced, and the fighting process is only PV video, which has nothing to do with the team in which the player plays.

Now the PVP game of Covenant of Victory is more like inheriting from the open-box game, instead of thinking about moving closer to SLG. In the game, the content of playing cards is made. Players can choose to play a monster and form a two-person team with the Lord. They can play against other players by consuming admission tickets and finally get rewards according to the points ranking.

Similarly, "Covenant of Victory" provides two ways of conscription, and adds randomness to one of them.

One is the combination of strong chess, which is not only the main way for players to recruit, but also the embodiment of randomness. Players will harvest a certain number of dice by hanging up and SLG killing wild monsters, and will randomly get different kinds of soldiers or gold coins after throwing them on the chessboard. It is difficult for a player to get a specified kind of soldiers simply by rolling dice, but he can also use special dice to roll a specified number of points, which may become one of the paid contents in the future.

The efficiency of conscription may be limited, but the benefits will be higher. As players roll dice more and more times, the level of the chessboard will increase, and the number of soldiers won will also increase each time.

The other is to use gold coins to buy soldiers of specified types directly, which also eliminates the waiting link for training soldiers. However, this recruitment method has a limited amount, and only a certain number of soldiers can be purchased every three days. This will not become the main means of conscription, but can only play an auxiliary role.

If you formally join the SLG gameplay, it will be difficult for players to get the arms they want, which also means spending more time accumulating troops. Perhaps the game of strong chess itself is mild, but it will become more severe when applied to SLG game.

In addition, Covenant of Victory changed SLG’s urban construction play into the form of opening boxes, and the play experience also changed from the original macro "strategic management" to the relatively micro "role development".

Urban construction play is the key to control the game rhythm in conventional SLG. Players need to spend time waiting for the building to be completed, and they also need to follow the order to unlock the upgrade conditions. In this process, you can use acceleration props or unlock the construction queue to improve the construction efficiency, which also provides a commercial space for the game.

However, "Covenant of Victory" directly abandoned the concept of "urban construction", and players only need to keep opening boxes to get buildings, thus saving the time waiting for construction.

These buildings are not only functional. They also need to be regarded as "equipment", and at the same time affect the value of the Lord’s combat power, and the Lord’s combat power determines whether the player can continue to advance the task progress.

Just like the box-opening game, players get stronger buildings in the process of constantly opening boxes, and choose to replace them or sell them. After selling the treasure chest, you can get gold coins and upgrade the treasure chest level. Gold coins are the only resource in the game.(excluding paid content)The level of treasure chest determines the probability of high-quality buildings.

"Covenant of Victory" basically restored the game experience of opening boxes, and made the threshold lower, and provided treasure boxes to players through a series of ways, such as hanging up, completing tasks, and killing wild monsters.

In particular, the design of hanging up the machine will not exist in many open-box games, because as long as the process is properly designed, players will not "encounter no boxes to open" in the early stage of the game, and the Covenant of Victory still adds the guarantee measures.

Nowadays, the game of opening boxes has a very high popularity in domestic and foreign markets, and it has also been sought after by many manufacturers. For example, "Seeking the Way", which is a mutual entertainment of Sanqi, has been a great success in the WeChat game, and it has also achieved good results in using the App to go to sea. Recently, it is also preparing to launch a new product "Little Fight". What can be recognized is that this gameplay originated from the WeChat game and has potential on the App side.

Compared with the traditional SLG gameplay, opening a box is likely to extend the player’s online time. In other words, it is difficult for players to have nothing to do. As long as they are willing to spend time, they will definitely gain combat power improvement or resource accumulation, and they will basically not be discouraged by the game control progress. For reference, the producer of "Crazy Knights", which opened the box, once revealed the initial data of the operation, and the average online time of users reached 60 minutes.(It may also be influenced by small game platforms).

The online time of a player may not be the standard to measure whether an SLG is excellent or not, but it often means that it brings a continuous sense of growth to the player, and this more direct and intense stimulation may better retain the player.

In addition to bringing advantages, it also takes a certain price to join the open box game, the most obvious thing is to reduce the weight of resources. This is also very important for SLG. When the fun of resource production, distribution and consumption is no longer provided in the game, players may lose their sense of purpose in SLG gameplay.

Generally speaking, the Covenant of Victory is still a product in its infancy, and the game experience focuses on single-player play.

However, don’t forget that when the open-box game is in the fierce competition of innovation, when everyone is thinking about how to use the open-box game as the base, few games have used it as an auxiliary game so far. As for the feasibility of this innovative direction of integration with SLG, it remains to be seen.