Hengda’s meaning is also very simple, that is, the first car does not take risks and seeks stability, and occupies the market through high cost performance.

(3) In what way will Hengchi 5 open against the benchmark X1 and Model Y?

Evergrande 5’s positioning is very special. In terms of size, its opponent should be Tesla Model Y, but it chose to "reduce its value" to enter the compact SUV market.

And its performance is indeed not particularly outstanding. The maximum driving power of the new motor is 150kW, which is basically the same as the output power of the 2.0T engine. Considering that the motor can output the maximum torque at the first time, the urban acceleration performance may be slightly stronger than that of the traditional 2.0T fuel car. But it is not outstanding in electric vehicles. For example, the maximum output power of the Tesla Model Y reaches 220kW, and it only takes 6.9 seconds to complete 0-100km/h acceleration, which is considered a steel cannon (parameter | inquiry) level. Therefore, for users who have high expectations for the performance of electric vehicles, the Hengchi 5 may not be so outstanding.

However, the relatively weak performance of electric vehicles gives it a more energy-saving performance. The comprehensive battery life of the new car can reach 700km, which is still outstanding.

The other competitors of the Hengchi 5 were officially "identified" as joint-venture luxury SUVs such as the Audi Q3 (parameters | inquiry) and the BMW X1 (parameters | inquiry). To be honest, the comparison was not great, these two cars were both entry-level SUVs, while the Hengchi 5 was actually close to the mid-size SUV. Its space was significantly larger and the configuration was higher.

But when it comes to brand recognition, Audi and BMW have been in business for so many years, and it is not so easy to shake. Therefore, the "official goal" of Hengchi 5 is very suspicious of "touching porcelain", which we will not mention.

(4) Kung Fu shooting

According to the previous information, the price of Hengchi 5 will be below 200,000 yuan, which has actually filled the price/performance ratio. After all, the body close to the medium-sized SUV, the reliable three-electric system, the solid quality control and adjustment, and the good appearance and intelligent performance, the home is still very suitable.

It can be seen that Evergrande has indeed put enough effort into this car. As for whether it can become a hit, it depends on the follow-up market performance, let’s wait and see.

(Text/rider number, Kung Fu car)

　　The sudden entry of the "giant" broke the development rhythm of the entire community group buying track, and the rules of the game changed accordingly. The industry changed from "fighting for innovation", "fighting for execution" to "fighting for capital" and "fighting for subsidies". It is not surprising that Tongcheng Life has embarked on an inverted "V" shaped trajectory from rise to fall.

　　The "giants" are still rolling in the track of community group buying, but the start-up company that started first was "easily" crushed. On the morning of July 7, the community group buying platform Tongcheng Life (now renamed Honey Orange Life) officially declared bankruptcy. According to reporters, its founder, chairperson and CEO He Pengyu was still in talks with suppliers that night. During the meeting for more than 4 hours, he cried several times and promised to try his best to pay off the debt, but he was unable to recover.

　　On the community group buying track, Tongcheng Life is not the first company to declare bankruptcy, but because of its high reputation, its bankruptcy was called "the first case of community group buying bankruptcy" by the media, causing industry shock.

　　Why did Tongcheng Life "die suddenly"? What is the situation of community group buying now? The reporter interviewed some people familiar with the matter.

　　Shift from innovation to subsidies

　　The usual cause of company bankruptcies is poor management, but Tongcheng Life, which was established in January 2018 and belongs to Suzhou Fresh Orange Technology Co., Ltd., is obviously not one of them. The inverted "V" trajectory of Tongcheng Life from rise to rapid "fall" can be clearly seen in the internal letter sent by He Pengyu to employees and suppliers. According to He Pengyu’s open letter, in only about a year and a half, "Tongcheng Life has achieved the front-end performance of the contract and entered a healthy development stage."

　　At that time, Tongcheng Life was still a star on the community group buying track, which was recognized by many investment institutions. According to reports, Tongcheng Life received 4 rounds of financing in a row in 2019, ranging from tens of millions of yuan to 100 million US dollars. In June 2020, Tongcheng Life announced the completion of 200 million US dollars C round of financing. According to public reports, its valuation before bankruptcy was about 1 billion US dollars, which can be regarded as a small and beautiful start-up company.

　　In the past two years or so, the community group buying model developed from fresh food e-commerce has rapidly developed into a new format in the e-commerce industry, providing a new way for the development of farmers and rich farmers and the absorption of flexible employment in cities and towns, and attracting a large number of entrepreneurial teams. Ten Hui Tuan, Xingsheng Preferred and Tongcheng Life are the three fastest teams, once known as the "old three groups" by the outside world.

　　However, the booming community group buying market has also attracted "giants" to enter the market. Since September 2020, Ali, Meituan, Didi, Pinduoduo and others have resorted to price war "big killers", and "1 cent to buy vegetables" has become popular. Even the vendors in the vegetable market have felt the pressure.

　　The sudden entry of "giants" broke the development rhythm of the entire community group buying track, and the rules of the game changed accordingly. The industry changed from "fighting for innovation" and "fighting for execution" to "fighting for capital" and "fighting for subsidies".

　　According to the reporter’s understanding, in the face of the sudden arrival of the survival crisis, Tongcheng Life has also struggled, seeking capital mergers and acquisitions while striving for performance. It has discussed acquisition intentions with JD.com, Ali, ByteDance, Meituan, etc., and even has a team settled in for due diligence, but ultimately failed due to changes in the industry trend.

　　Li Ming (a pseudonym), a former executive of Tongcheng Life, told reporters that "at the end of June, Tongcheng Life also hoped to get better business data through increased marketing efforts, so as to obtain the olive branch of a’giant ‘merger, but unfortunately it was rejected again. Later, due to the expiration of the brand authorization, the executive decided to start a name change and strategic transformation to make a comeback. Unfortunately, at this time, the supplier began to concentrate on the run to collect payment, which eventually led to the collapse of the capital chain."

　　At present, community group buying is still in the stage of rapid expansion and growth. Meituan (Meituan Preferred), Pinduoduo, and Didi (Orange Heart Preferred) have occupied the top position, and Xingsheng Preferred and Ten Hui Tuan have also been incorporated by JD.com and Ali. After the departure of Tongcheng Life, community group buying has become a game for "giants".

　　After the shopping, the industry will lose a lot.

　　After the community group buying track fully entered the era of "giants", price-fighting and long-term rebates became the norm, and no one could achieve positive benefits in the short term. Service innovation and experience innovation on the user side stagnated, and the entire industry suffered serious internal friction.

　　It is understood that the profit margin of the community group buying industry has rapidly declined from profit to loss. Li Ming revealed that before the "giant" entered the market (before September 2020), the monthly sales of platforms like Tongcheng Life were between 800 million yuan and 1.20 billion yuan, and the gross profit was about 20%. After the "giant" entered, with the huge subsidies for consumers and the competition for the "head", the monthly revenue of the platform fell by up to 80%, and the gross profit directly became negative. The entire community group buying market also further slid into the quagmire of industry-wide losses.

　　In December 2020, the State Administration for Market Regulation and the Ministry of Commerce jointly organized an administrative guidance meeting to standardize the order of community group buying, which was attended by six Internet platform companies including Alibaba, Tencent, JD.com, Meituan, Pinduoduo, and Didi. At the meeting, the community group buying "nine must not" was proposed. In March this year, the operating entities behind five community group buying platforms including Meituan Preferred (Shenzhen Meituan Preferred Technology Co., Ltd.) were fined 1.50 million yuan for suspected unfair price behavior.

　　But this still failed to curb the expansion of the "giants". On the one hand, they "hide their positions" and continue to engage in similar "1 cent" activities. On the other hand, they seize the end point market by greatly increasing the commission rewards and subsidies for the "heads". Li Ming said that at present, the rewards and subsidies given by several giants to community groups buying end point "heads" have reached a maximum level of 15% to 18%, basically subsidizing the platform’s own income. This is already irrational competition and is suspected of disguised price war.

　　On July 8, the reporter inquired about some community group buying platforms, not only the activity of "15 eggs clocked in 5 days", but also 1.25 yuan a catty of sand sweet potatoes and 0.99 yuan a red dragon fruit. On the community fresh platform, similar red dragon fruits cost about 4 yuan to 5 yuan each, and sand sweet potatoes cost 5 yuan a catty, which is much higher than the community group buying platform.

　　Behind the shopping prices and subsidies is the huge loss of the entire industry. According to public reports, Meituan’s adjusted net loss reached 3.892 billion yuan in the first quarter of this year, and Meituan’s investment in the community group buying business was about 10 billion yuan, which is expected to reach 20 billion yuan this year. In the first quarter, Pinduoduo’s gross profit fell to 49.74%. Pinduoduo invested about 6 billion yuan in buying vegetables in Duoduo, and will increase investment in 2021.

　　Under the mess, suppliers are affected

　　From thriving performance to being forced to declare bankruptcy and exit, the closure of Tongcheng Life is not only regrettable, but also leaves a trail of chicken feathers.

　　In the early morning of July 8, He Pengyu issued an open letter through his personal Moments, proposing three solutions to the bankruptcy of Tongcheng Life: to maximize the protection of the rights and interests of all creditors within the scope of the law; to make every effort to preserve existing assets, hand them over to the court for proper storage and treatment, and actively cooperate with the government’s guidance to offset debts with company assets; if the assets are not enough to offset debts, He Pengyu promises to start a business again, "I will record every debt clearly, and use all my personal efforts to repay debts."

　　It is also understood that on July 8, Tongcheng Life issued a repayment plan for the supplier before initiating the bankruptcy liquidation process. Previously, it had paid employees’ salaries in June and also promised to pay social security for employees in the future.

　　Although the entrepreneurial team of Tongcheng Life tried their best to make up for it, there were still many vegetable farmers, small traders, and even large and medium-sized suppliers who did not receive the payment on time.

　　A livestock company has cooperated with Tongcheng Life to supply egg products since 2019, and it was owed nearly 800,000 yuan. After the crisis broke out in Tongcheng Life, Mr. Wang, the person in charge of the company, came to ask for the arrears. "There are hundreds of egg farmers behind me, so I have to come to collect debts."

　　According to the latest situation, on July 8, Tongcheng Life has started to repay some of the suppliers’ debts in advance, and the rest will be allocated by the court after the bankruptcy liquidation process starts. The work is still being carried out in an orderly manner.

　　As of the morning of July 9, there were more than 600 suppliers who had reached repayment agreements with Orange Technology, mainly from the financing loans raised by He Pengyu and his team.

　　On July 9, Mr. Wang booked a return ticket with a repayment agreement. But next time, if there is another community group buying platform flash crash, will the suppliers be so lucky?

"Big factories should lower their profile, so that they can do a good job in the’big ‘business of’a few taels of silver’ among all living beings."

Author/Xuan Qing

On the night of November 27, Didi Chuxing experienced "system paralysis". The Didi Chuxing APP in Shanghai, Beijing, Guangzhou and other places could not be used, and the map could not be loaded. Some netizens said that after using Didi to call the online car-hailing, the APP suddenly could not be used, and the driver could not find the passenger. On the morning of the 28th, Didi Chuxing issued an apology, saying that after the technical team repaired overnight, some Didi online car-hailing services had been restored.

This Didi system crash is a total paralysis. Not only the user side cannot be used normally, but also the driver side and Didi’s intranet have problems. It is reported that the functional paralysis lasted for nearly 12 hours, which is also the longest failure of Didi Chuxing in recent years. It is identified as P0 level (P0 level failure is the most serious, with the greatest impact, and important functions related to core business are not available).

It was not until the 29th that Didi officially released the investigation results, saying that the cause of the accident was "the failure of the underlying system software", and all services of the Didi App have been restored.

So far, the first large-scale technical obstacles for the largest online car-hailing company on the whole network have been temporarily ended.

Interestingly, after an Internet company suffered a major failure of network technology and calmed down the storm for two days and one night, it triggered an "avalanche" effect.

01

Credit plummets, runs begin

After the incident, perhaps Didi’s public relations response to the crisis was lagging behind. When users did not receive reliable feedback at the first time, there was a panic of cashing in. The topics of "a driver’s income exceeded 69 billion yuan" and "some Didi drivers began to withdraw cash" suddenly rushed to the hot search, triggering a chain reaction.

On the afternoon of the 28th, some Didi drivers began to withdraw cash and advertise it in the internal group.

"Everyone in the group is saying that Didi has collapsed. It’s not a problem of a few cities. The situation of collapse is still varied. Some people can’t open the map, some people can’t hear the voice instructions, and some people have been cancelled more than a dozen orders for no reason." The driver reported that due to system obstacles, he is very worried about illegal deduction points and misjudgment, so he will not take orders easily.

The most important thing is that some time ago, Didi changed the withdrawal rules. Drivers with level L1 cannot withdraw cash every day, which makes some drivers very angry: "Now there is a problem with the system again, and our attendance points are affected. If the account money is less, who can tell?"

There are also drivers who hope to take advantage of the "loophole" in the system to withdraw cash as soon as possible. "The maximum withdrawal is 3 times on the same day, and each time it does not exceed 5,000 yuan. If someone wants to take the opportunity, they can withdraw as much as they want." Even if they can’t bring it up, they also consider transferring to financial management to buy Didi’s own "Didi Kumquat Treasure". In short, they cannot keep all the funds in the account.

This is not the first time that Didi owners have questioned the withdrawal rules, but the system paralysis has once again touched the sensitive nerves of drivers who have run wild due to the "overlord clause".

It is unfair that so much money is being put into the Didi system for free. Previously, many drivers claimed that they were not given withdrawal rules when they registered with Didi, nor were they told whether the funds in their accounts were eligible for deposit, nor did they sign relevant agreements.

Over the ownership of funds and safety issues, Didi has been unable to establish a trust relationship with the majority of drivers. There was a post on the Internet of "clever withdrawal" and "looking for withdrawal loopholes", which also shows that the two sides are in a state of departure from defense.

02

The trick behind the withdrawal

While Didi drivers are frantically withdrawing cash, many netizens are also reflecting on how to ensure the safety of funds if the online car-hailing platform is paralyzed. At present, major online car-hailing payment and capital account platforms have restrictions on withdrawal time and quota.

Some platforms even play "trick". Some drivers find that when using a certain platform, if they choose to withdraw cash, the system will display "need to wait", and when the time is up, it will become "outdated"; some drivers want to withdraw and cancel the account, but the customer service says that the withdrawal is limited to 20 minutes, and if they want to cancel, they must have "zero balance".

Such as disordered withdrawal time, delayed arrival of money, and indiscriminate deduction of performance are common problems in the current online car-hailing market. No matter what kind of business model, old drivers have also begun to be vigilant, because the "harsh" of online car-hailing platforms in terms of money is often a precursor to the collapse of the company. Such as Zebra, Yidao, Wanshun, Jiqi and other online car-hailing platforms, there have been situations where "it is difficult to withdraw cash, there are many tricks, and playing tricks".

Previously, there was a "partner model" that was popular in the car circle, that is, the driver signed a water withholding agreement with the leasing company and paid the service fee. The online car-hailing aggregation platform deducted the running income from the driver’s account to the leasing company’s account every week, and the leasing company earned this running money. This low-threshold rent has attracted a large number of small white drivers to join the small platform, but many people report that only the account balance can be seen at the settlement, and there is no withdrawal permission. The leasing company will return the remaining after the fee is deducted the next month.

Autonavi Maps and Baidu Maps are typical "aggregation platforms". On Autonavi alone, more than a dozen online car-hailing platforms have been aggregated, but the safety factor of these small online car-hailing platforms is too low. From consumers placing orders to drivers receiving orders, and then to the platform settling funds for drivers, there is no problem with this closed-loop transaction itself. But since leasing companies involve capital precipitation, it is likely to form a so-called "capital pool".

According to industry sources, the online car-hailing platform has touched the "second settlement" red line of supervision by transferring customer funds without obtaining the "Payment Business License" and then settling the settlement with the platform’s secondary merchants by the online platform. There are potential operational or financial risks.

According to relevant data, there are currently 330 online car-hailing platform companies across the country that have obtained business licenses, but September data shows that 59 platforms have not transmitted data for more than 180 days. Most small and medium-sized online car-hailing platforms do not have "payment business" licenses. Many are on the verge of elimination, and the safety of funds is even more difficult to avoid.

As insiders say, many small ride-hailing platforms use the "guise of the Internet" to lure drivers into joining, but in fact they are doing illegal fund-raising.

03

Platform versus driver

From a deeper perspective, the "twisting" relationship between online car-hailing platforms and drivers has become more and more intense. "No matter which platform, the draw is more than 30%. And there are a lot of tricks in the delivery of orders." A driver who went to Beijing’s online car-hailing revealed that now the commission of Didi, Baidu and Autonavi has been continuously increased, and there have been problems such as opaque delivery orders, long-distance delivery orders, mandatory delivery orders, and no delivery orders during peak periods.

"This year’s business is too difficult, the number of orders is reduced, the commission is too high, and there are all kinds of algorithmic traps." Mr. Liu, an online ride-hailing driver, said that many platforms will "kill the goose and get the egg", and continue to take up the ante when they know that the driver is not making money or losing money.

"The platform knows very well that many Xiaobai drivers have signed a one-year lease contract, and even if they can’t do it, they will insist on expiring for one year, so the company has no fear." Mr. Liu said that no matter which city in the country, the online ride-hailing algorithm is suppressing the enthusiasm of drivers, and drivers are more willing to choose to take orders.

Users are not immune to the platform’s confrontation with drivers. Many users find that the cost of hailing a taxi during peak periods is one to three times that of usual, and even if the fare continues to increase, few drivers take orders. "During peak periods, we only take large orders over 20 kilometers, and we do not take short-distance orders." Some drivers said that when the platform’s commission is too high, they will start to take selective orders, so as not to "run more, lose more."

From the point of view of Didi withdrawal, there are many thunder in the growth of the online car-hailing platform, which is "picking up wool" from each other. When it is a win-win situation, each company is happy, and when it is in trouble, they are rushing away. How to cultivate a well-regulated, honest and compliant online car-hailing market requires the patience and sincerity of the platform.

Didi said in its latest announcement that the relevant losses will be calculated normally, and the payment will be made up one after another, and the driver’s word-of-mouth value and travel points will also be calculated normally, and the display will be resumed one after another. To show its sincerity, Didi’s "10 yuan apology subsidy" has been distributed across the network, hoping to restore its word-of-mouth. This is also a reassurance for everyone.

We hope that the big factories will lower their stance. Because only in this way can they do a "big" business of "a few taels of silver" among all living beings.

　　Correspondent, Jianxuan, Zhu Dianping

　　Jinling Evening News/Zijinshan News reporter　

　　Yin Xuebing Ling Yun

　　On the morning of May 19, Xiaomi Nanjing Science and Technology Park was officially opened at Xiaomi Group’s East China headquarters in Jianye District. It will become one of Xiaomi’s most important software research and development centers outside the Beijing headquarters. This move not only marks a new level for Xiaomi Group’s innovation platform in East China, but also adds strong momentum to the development of Nanjing’s digital economy industry.

　　Taste "millet porridge" again and start a new journey together

　　At 9:58 in the morning, with the sound of gongs and drums, Xiaomi Nanjing Science and Technology Park officially opened. In the square in front of the gate, nearly 200 Xiaomi employees dressed uniformly, waved support sticks in their hands, and laughed one after another, welcoming the "new home" moment that belongs to the Nanjing Xiaomi team.

　　Walking into Xiaomi Nanjing Science and Technology Park, the garden-like layout of the park is hidden by green trees, and the geometric aesthetic "back" shaped glass building is brand new and bright. According to the official plan, the Xiaomi Group East China Headquarters project is divided into three phases, with a total construction area of 365,000 square meters, including scientific research and design offices, talent apartments and related supporting facilities. The first phase of the project was completed and opened about 164,000 square meters, and more than 2,600 employees in the early stage were all in place on May 6.

　　Xiaomi Nanjing Science and Technology Park is affiliated to the Xiaomi Group East China Headquarters project and is positioned as "Xiaomi Group Software R & D Center and Talent Base". It is one of the most important software R & D centers of Xiaomi. It has been selected for major planned development projects in Jiangsu Province and key projects of Nanjing Famous Enterprise Settling Plan. Xiaomi Group East China Headquarters is mainly responsible for the development of operating systems and software. Together with Xiaomi Wuhan Headquarters, it jointly supports the overall technology research and development work of Xiaomi Beijing Headquarters.

　　At the event site, the "Xiaomo" service specialist of Jianye High-tech Zone presented the company with an exclusive "golden key" printed with the Xiaomi logo, which will serve the development of enterprises and project construction with great efforts, and support the development of Xiaomi Group’s East China headquarters with more practical measures. Together, we will write a new future of high-quality development.

　　In April 2010, under the leadership of Lei Jun, the start-up team drank a bowl of millet porridge, which started Xiaomi’s legendary development; in just 9 years, it became the youngest world’s top 500. At the opening ceremony of Xiaomi Nanjing Science and Technology Park that day, Lei Jun, founder, chairperson and CEO of Xiaomi Group, once again invited the guests to drink "millet porridge" to jointly start Xiaomi Group’s new journey in East China.

　　"I was very excited when I visited the Nanjing park. I would like to thank the relevant departments of Nanjing and Jianye District, as well as the headquarters and Xiaomi students in Nanjing. We have worked together to have this beautiful home. With the support of the municipal party committee and municipal government and the district party committee and district government, Nanjing will become a blessed land for Xiaomi to take off." Lei Jun said in his speech.

　　70 days on the ground, "Nanjing Efficiency" moved "Xiaomi People"

　　Why did Xiaomi Group’s East China headquarters choose Nanjing to settle in Jianye? It dates back to August 2017, when the Xiaomi team was first invited to Jianye, Nanjing, to further understand the Nanjing market and explore the possibility of cooperation with Jianye District. "During the visit, Xiaomi saw the basic resources such as Nanjing’s good infrastructure and development environment, as well as the long-term investment value and development prospects of Jianye and the support of the government. It also realized the responsibility of Jianye as the core area of Nanjing, which provided good conditions for Xiaomi’s development in Nanjing." Liang Qiushi, general manager of Xiaomi Group Nanjing, recalled in his opening speech.

　　Then in October 2017, Xiaomi Group’s East China headquarters project was officially signed and landed in Jianye. What’s more worth mentioning is that it only took 70 days for the two parties to "hold hands" from the first negotiation to the official signing. "The agreement was reached in 70 days, which fully demonstrates the good business environment and high efficiency of Nanjing and Jianye, which makes our company more confident in long-term rooted development!" At the signing ceremony at that time, Lei Jun expressed his high appreciation for the service consciousness and innovative spirit of Nanjing and Jianye.

　　"Xiaomi, which is young, creative and full of science and technology, and Jianye, which is modern, open and innovative, are very compatible in terms of urban temperament and development concept. Xiaomi’s choice of Nanjing and Jianye is an important strategic move for both parties to superimpose their advantages and win-win cooperation," said the relevant person in charge of Jianye District.

　　From coordinating the transition carrier of Xiaomi Group in Xincheng Science and Technology Park to fully supporting the completion and implementation of Xiaomi Nanjing Science and Technology Park, Jianye High-tech Zone "accompanies" the development of Xiaomi Group’s East China headquarters throughout the process, keeping an eye on the demands of enterprises, and providing support according to the model of "one main body + one base + a series of policies" to ensure the maximum integration of resources and achieve accurate drip irrigation for industrial development. Since 2017, Xiaomi has established 6 companies in Nanjing, including Beijing Xiaomi Mobile Software Co., Ltd. Nanjing Branch and Nanjing Xiaomi Communication Technology, and gathered a number of ecological chain enterprises.

　　Demonstration leads, turning Nanjing into a super R & D center

　　"I am very happy today. The Xiaomi Nanjing Science and Technology Park has opened, and the Xiaomi Engineer Training Camp has officially opened. We will cooperate with universities for this project, so that outstanding Xiaomi engineers can hold technical training in universities, communicate directly with outstanding students, and let students master more practical skills." Lei Jun testified with a picture on Weibo.

　　It is understood that the East China headquarters of Xiaomi Group, as the software research and development center and talent base of Xiaomi Group, will focus on mobile phone and automotive software development, internet services and other advantageous businesses in the future. In terms of talent training, Xiaomi is working with universities in Jiangsu Province such as China Southern Airlines and Nanjing University of Technology to jointly train students, and cooperate with industry, university and research. Continue to play a leading and exemplary role in helping Nanjing become an innovative economic highland and a smart city.

　　Lei Jun said that the long-term goal of Xiaomi’s future development is to invest in the underlying technology on a large scale and become a global leader in the new generation of hard core technology. In all Xiaomi products and technology ecosystems, the improvement of software capabilities is particularly important, which is also the mission of Xiaomi Group’s East China headquarters. It is hoped that the development of Xiaomi will be deeply integrated with Nanjing’s industry, closely combined with Nanjing’s industrial advantages, and the Nanjing area will be turned into a super R & D center to effectively support the implementation of the group’s strategic goals and help Nanjing’s new quality productivity development.

　　The opening of Xiaomi Group’s East China headquarters will undoubtedly bring new changes to the development of the urban economy and industry. On the one hand, the settlement of talents can increase employment and stimulate consumption; on the other hand, the advantage of corporate headquarters has a strong role in driving the radiation of the industry, and the headquarters economy can promote the stability of the industrial chain and supply chain in the region.

　　The reporter learned that in addition to Xiaomi’s East China headquarters, projects such as Alibaba’s Jiangsu headquarters and Hang Seng Electronics’ Jiangsu headquarters, which are gathered in the southwest of the river, are also being accelerated.

　　In recent years, Jianye District has focused on the leading industries of "finance + digital economy", gathered more than 95% of the municipal headquarters enterprises in the area, attracted more than 80,000 high-end talents to settle in, and built a number of 10 billion-level emerging industrial clusters such as information software, smart logistics, and digital entertainment.

[Individual stock trend]

April 17 to April 21

Last week, the Hang Seng Index fell 1.78% for the week, and the Hang Seng Technology Index fell 4.66%.

Meituan -W Hong Kong stocks rose 6.33% last weekLast week’s total turnover 17.551 billion Hong Kong dollars, as of last week’s close, the Hong Kong stock price was 137.70 Hong Kong dollars, the market value of 859.447 billion Hong Kong dollars; Hong Kong stocks fell 4.04% this month, 21.18% this year, nearly 52 weeks down 2.62%.

[Company comparison]

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Meituan: Zibo barbecue brings fire to Shandong cultural tourism consumption, and the overall tourism order volume in the first quarter increased by 45% year-on-year.

According to the Shanghai Stock Exchange, the heat of barbecue in Zibo is still "top stream", and Weifang kites have set off a new round of craze across the country. According to retail platform Meituan data, the overall tourism order volume in Shandong Province increased by 45% year-on-year in the first quarter, the overall catering order volume increased by 20%, and the nighttime consumption vitality index rose by 19.5% year-on-year. A number of data show that innovative consumption formats and models have enabled the consumer market in Shandong Province to pick up in the first quarter.

Zhang Kun increased his position in Meituan and TSMC in the first quarter! The only situation where a good company is not a good stock is that the valuation is too high

According to surging news, Meituan-W, China National Offshore Oil, JD.com Group-SW and TSMC won the "public offering brother" Zhang Kun’s position in the first quarter. Just after 0:00 on April 21, Zhang Kun’s four funds in charge released the first quarter of 2023. From the perspective of management scale, Zhang Kun’s management scale did not change much in the first quarter. From 89.434 billion yuan at the end of 2022, it shrank by about 492 million yuan to 88.942 billion yuan at the end of March, a decrease of only 0.55%. Zhang Kun lamented in the first quarter report that it is so important to identify good companies, because the only situation in which good companies are not good stocks is that the valuation is too high. In other cases, good companies will bring long-term and considerable returns to investors.

Meituan takeaway first live broadcast: Mixue Bingcheng sales broke 100 million, Luckin raw coconut latte sold 1 million cups

According to Blue Whale Finance, Meituan takeaway has newly upgraded the "God Coupon Festival". Through the linkage of head KOL live broadcast and "takeaway + to the store", it has created a limited-time and limited-time special "explosive market" for the first time. As of 23:59:59 on April 18, 2023, the number of takeaway orders increased by nearly 50% year-on-year, and the DAU increased by 75% year-on-year. The average weekly growth rate of the transaction volume of the 100 major catering brands participating in the event exceeded 30%. During the event, the overall transaction WoW growth rate of tea and coffee reached 21%. Among them, Mixue Bingcheng’s sales broke 100 million, and a total of 15 million cups were sold; Luckin sold 1 million cups of coconut latte alone. The growth of the dinner category was significant, with Haidilao’s sales growth reaching 180%.

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The new Toyota Highlander will be available on May 31

Recently, it was learned that the new Highlander is expected to be officially launched on May 31. This upgrade focuses on interior materials, intelligent configuration, and sound insulation effects. These improvements are based on the feedback from users of the current model.

In terms of interior, the new Highlander will be equipped with brushed metal trim panels and perforated NAPA leather seats, adding "exclusive seat adjustment buttons" and "smart touch warm light reading lights" to enhance ride comfort and luxury. In terms of intelligence, the new car is equipped with a 12.3-inch all-LCD instrument panel, with three display modes synchronized with the driving mode. The remote control function of the mobile phone has also been enhanced, with the addition of remote start headlights and honks, as well as remote control of the door and tailgate, which improves the convenience of using the car.

In response to the sound insulation problem of the current model, the new Highlander has increased the density and thickness of sound insulation materials in key areas such as the dashboard, front floor, second floor, trunk floor and central passage, respectively, by 80% and 83%. It also promotes that it will bring an "ethereal and quiet" interior environment, reflecting the manufacturer’s emphasis on improving the driving experience.

　　"Investor Network" Wen Xia Jing　

　　According to the latest operating data released by NIO (NYSE: NIO), the company delivered 20,060 vehicles from January to March this year, an increase of 423% year-on-year, and successfully achieved the goal of achieving 20,000 deliveries in Quarter 1 predicted by Li Bin, founder, chairperson and CEO of NIO. However, at the same time as the good news, NIO encountered the embarrassment of chip shortage: the NIO foundry Hefei Jianghuai Manufacturing Plant stopped production for 5 days, affecting the production of at least 500-1000 vehicles.

　　Li Bin admitted that due to the impact of the supply chain (chips and batteries), NIO’s monthly production capacity of 7,500 vehicles is also under pressure.

　　It is worth noting that NIO, one of China’s "three heroes of new energy vehicle manufacturing", is still in a state of heavy losses. NIO’s current situation is that, on the one hand, the production capacity is constrained by the shortage of chips, and the operating pressure is overwhelmed by the haze; on the other hand, the car manufacturing track is already crowded with Internet bosses who "show their muscles", and the competition drama can be imagined.　

　　NIO, whose share price once fell to the "delisting red line" of $1, has just "come back to life" from the brink of danger, but the pressure it faces has not eased. Under the dilemma of "internal and external troubles", how can Li Bin and NIO break through the dilemma of "profitability difficulty"?

　　Under the gamble, the gross profit margin turned positive, and the huge loss was still "leading" the new car-making forces　

　　NIO is the company with the highest monthly delivery volume of "new car forces". In February this year, its delivery volume was 5578 vehicles, which was 2.4 times that of Li Auto, which is also a new car force, and 2.5 times that of XPeng Motors. It ranked among the top ten luxury car sales and once surpassed luxury car companies such as Land Rover and Porsche.

　　However, before April 2020, NIO was on the verge of "dying" due to its high debt.

　　As we all know, the delivery volume of the automobile industry is equal to the sales volume. It stands to reason that as the company with the largest monthly sales volume, the profit should be the largest. But this is not the case. Although NIO leads China’s new energy vehicle industry by its own sales and is dubbed "China Tesla", the continuous loss and the reality of "selling one at a loss" once caused NIO’s share price to fall to the "delisting red line" of $1.

　　Just as Li Bin and his NIO were struggling, the Hefei Municipal Government and the 7 billion reached a gambling agreement with NIO.

　　The agreement stipulates that NIO will invest in the acquisition and establishment of NIO China, requiring NIO China to generate revenue of 14.80 billion yuan in 2020, 120 billion yuan in 2024, and list 6-8 new models, and achieve total revenue of 420 billion yuan from 2020 to 2025.

　　The money brought by this bet saved NIO in times of crisis, but this step-by-step implementation and batch arrival requirements and agreements also made Li Bin and his NIO dare not slack in the slightest.

　　From the financial report released by NIO, there are many bright spots in NIO’s financial report in 2020. NIO’s total revenue in 2020 reached 16.258 billion (RMB, the same below), an increase of 107.8% year-on-year; among them, the gross profit margin rose from -7.4% in Quarter 1 to 17.2% in the fourth quarter, and the annual gross profit margin for the whole year was 11.5%. This is the first time that NIO has turned positive after being listed for three years.

　　But even so, NIO’s full-year net loss in 2020 was as high as 5.304 billion, and the 11.295 billion of losses compared to 2019 was significantly narrowed, but it was still a reality that NIO was not profitable.

　　Compared with Li Auto, which is the three heroes of China’s new car manufacturing forces, Li Auto’s annual revenue in 2020 was 9.461 billion, an increase of 3231.33% year-on-year, and the loss was only 152 million; NIO’s revenue was 1.3 times the ideal, but the loss was 35 times!

　　Under the background of obtaining local government investment 7 billion, NIO has achieved a significant increase in revenue and a positive gross profit margin, which is a seemingly bright "answer sheet". In theory, NIO can increase profits as long as it increases delivery, thereby reducing losses and achieving profitability. However, judging from NIO’s current core shortage dilemma and further planning in 2021, the outlook for NIO to achieve profitability is not optimistic.

　　Is the high cost pushing the "power exchange model" 42.50 billion cash flow enough to burn?　

　　In early March, NIO announced that it currently has cash reserves 42.45 billion (including cash and cash equivalents, restricted currency cash, and short-term investments).

　　Even if the funds are abundant, the amount of money Li Bin plans to "burn" is not small, judging from the new layout for 2021 announced by Li Bin at the earnings conference.

　　Li Bin declared that in 2021, NIO plans to "improve the efficiency of the system", specifically, from research and development, sales, and the establishment of replacement stations and the improvement of the charging and replacement mode. Li Bin said that he plans to invest 5 billion research and development expenses in 2021, and build 20 new NIO centers and 120 NIO spaces; in addition, NIO still insists on the "replacement mode" different from Tesla’s charging mode, and plans to build more than 500 replacement stations and improve the charging mode in China in 2021, establishing 600 supercharging stations and 15,000 destination charging piles.

　　Industry commentator Zhang Shule believes that NIO’s power exchange model has a bright future. "Although the power exchange model is different from Tesla’s charging model, it has new opportunities."

　　Zhang Shule said that because the benefits of the power exchange model are obvious, its charging speed is fast, and it can form an efficient turnaround rate of car "charging", which is far more convenient than the use of charging piles for electric vehicles to occupy parking spaces. It is also more suitable for the promotion of the core areas where parking spaces are tight and electric vehicle charging demand is high. "At present, the state has also increased its support in the field of new energy vehicles, and electric vehicles have entered a rapid popularization stage in China, so the power exchange model has a strong application prospect."　

　　Although the outlook for the power swap model is promising, NIO’s path to profitability remains uncertain.

　　Zhang Xiang, a member of MIIT’s new industrialization capacity building "Changfeng" plan, a think tank for new energy and intelligent connected automobile industry experts, told Investor Network that NIO’s power exchange model is the core competitiveness of the future. Because it provides users with new experiences and choices.

　　"But the current power exchange is a loss, and it will still be in a state of loss in the next few years." Zhang Xiang believes that the main reason why NIO cannot make a profit is that the construction investment of the replacement station is too large, and the lack of NIO’s inventory makes the utilization rate of the replacement station not high enough to subsidize the investment profitably. Zhang Xiang said, "NIO can only sell cars if it wants to make a profit. By raising the price of vehicles, it can obtain high profits to make up for the loss."

　　NIO’s goals are lofty and its vision is perfect, but the reality is very skinny: on the one hand, it does not follow the popular route and adheres to the high-end market; on the other hand, in the face of a large number of losses, it also increases investment and insists on the development of the power replacement model.

　　This could be said to be a dilemma for NIO. Although NIO’s losses narrowed in 2020, the main reason was the reduction in R & D investment and the construction of power station stations in 2020. If NIO wanted to make money, it had to "sell cars" in large quantities, but the cars it sold were only for the high-end market.

　　Investor Network learned from NIO’s official website that the price of NIO’s models is more than 300,000 yuan. According to data from China Automotive Industry, NIO’s SUV ES8 surpassed BMW X5 for the first time in Shanghai in January 2021, becoming the first among medium and large SUV vehicles above 400,000. It can be said that as a car company, NIO can already rival traditional luxury car manufacturers such as "BBA (BMW, Mercedes-Benz and Audi) ".

　　However, this "burning money" dilemma of "selling while losing money" makes it all the more difficult for NIO to turn a profit.

　　Technology bosses get together to build cars NIO comparative advantage　

　　The next trend in the internet is cars.

　　According to the "New Energy Vehicle Industry Development Plan (2021-2035) " document, the sales of new energy vehicles will reach 20% of the total sales of new cars in 2025. According to the statistics of the China Association of Automobile Manufacturers in early January, the cumulative sales of our country’s automobile industry in 2020 were 2527.2 million, and the sales of new energy vehicles were 1.367 million.

　　If the total sales of new cars in 2025 is 25 million, it means that the sales of new energy vehicles will reach 5 million. From 1.30 million to 5 million This means that new energy vehicles will have great market demand, and the new trend of making money will naturally attract the pursuit of Internet bosses.

　　Recently, Lei Jun led Xiaomi into the new energy vehicle industry, intending to open up a new world in the automotive industry. Previously, large Internet companies such as Baidu and Apple have announced their entry in a high-profile manner.

　　Although NIO has seized the trend and become one of the three heroes of China’s new car manufacturing forces, it does not have a strong corporate background similar to Baidu and Xiaomi, and NIO is in the dilemma of lack of core and loss.

　　Even so, Li Bin still seemed full of confidence. He said at the "WISE 2020 King of the New Economy" conference that NIO is not just a car company, but also a car-oriented community, a community that shares joy and grows together.

　　Industry commentator Zhang Shule told Investor.com that although NIO has performed well in the field of domestic electric vehicles before, the main reason is the lack of strong competitors. However, with Baidu, Xiaomi and other Internet technology companies and various traditional car companies entering the new energy vehicles and even higher-dimensional smart cars, NIO’s future competitiveness will be greatly challenged.

　　Zhang Shule believes that there will be a bubble in Internet car building, that is, the current artificial intelligence technology and vehicle to everything vehicle part are still in the exploratory stage, and it is inevitable that there will be PPT car building (that is, conceptual car building). However, with the technical background of Internet Tech Giants, there is no big problem for companies like Baidu and Xiaomi, because Internet companies have scientific and technological concepts, such as Baidu is to install "brains" for electric vehicles, and Xiaomi is a hardware retail distributor, forming a combination model to create cost-effective electric vehicles.

　　Perhaps for NIO, finding a way to make a profit, get out of the loss dilemma, reach a gambling agreement, and avoid being acquired are the most practical problems it needs to solve urgently. (Produced by Thinking Finance) ■

Steam potential Auto-First| Zhang Chi

History is a cycle. Zheng He’s voyage to the Western Ocean 600 years ago opened China’s eyes to the world and made the world know about China. Today, 600 years later, many industries in China have started a brand-new "voyage to the West".

For most of the past century, cars have been imported, and China people can only look up and follow them.

Taking the automobile industry revolution led by new energy and intelligence as an opportunity, China brand cars have an excellent time to change lanes and overtake.

In the first quarter of this year, China’s total automobile export volume reached a new high, surpassing Germany and Japan, and became the world’s first in export.

Chery, as a leader in China’s automobile export, recently created the column "See the World with Eta Ursae Majoris" by its high-end brand Xingtu, which made more overseas consumers know about China automobile and raised a strong sense of national pride in China people’s hearts. This overseas column created by Starway has created many firsts of the brand: driving a Chinese blue brand vehicle in the Middle East for the first time; The first China international live broadcast; The first outdoor international broadcast of Gobi Desert; The first outdoor international live broadcast of Kuwait Sea.

At present, the total exposure of the project has reached more than 900 million times, attracting more than 16 million user interactions, setting off a car boom in China overseas, and the charm of intelligent manufacturing in China has been greatly demonstrated.

Starway takes the domestic market as the cornerstone and the international market as the transition. The two main lines fight side by side, and the two potential energies empower each other. With the multi-dimensional cooperation of market and brand, it will create a different road for China brand to rise.

Change lanes, overtake and sail out to sea.

In the future, China brand will definitely be born into a world-class automobile brand, and this idea has sprouted in the minds of China autobots.

China brand cars have never stopped exploring the sea and brand promotion, and have made many rounds of attempts. It is common for them to fail and hit a wall.

The automobile industry chain and intelligent manufacturing system, which grew up with the automobile market in China, nourished the automobile brands in China. In 2023, the watershed event of China automobile going overseas has appeared. I still remember that the shock of 2,000 overseas friends and dealers gathered at the Chery booth at the Shanghai Auto Show in April showed Chery’s outstanding performance and strong atmosphere in overseas markets, and it was also a prelude for China automobile to become a world-class brand.

Why can China become the largest automobile exporter today, and China brand cars can be sold for more than 400,000 yuan? What is the logic behind it?

China brand has obvious advantages in new energy and intelligence at the time of new energy transformation and profound changes in the automobile industry. The market share of China brand in China market is over 50%, and the new energy penetration rate of autonomous passenger cars is also over 50%. In many market segments, China brand cars have begun to become the leader.

In 1908, Ford Model T led the first automobile industry revolution, and then Toyota’s lean production promoted the second automobile industry revolution. The third industrial revolution is already on the way.

In the global automobile industry chain, China brand has been doing dirty work for too long, and needs to share more harvest fruits. The revolution of the automobile industry will be an excellent time to reshuffle the cards and upgrade the brand of China.

Eta Ursae Majoris was born at the right time.

Yin Tongyue, Chairman of Chery Group, once compared Chery to Volkswagen and Starway to Audi. Yin Tongyue said: "Xingtu is the pinnacle of the brand pyramid of Chery Group, and it is a global high-end strategic brand of Chery facing the future layout. It must be duty-bound to lead Chery’s mission of technological breakthrough and brand promotion".

Starway Eta Ursae Majoris is the first strategic product in Starway Development Phase 2.0, which bears the heavy responsibility of "market breakthrough, user breakthrough and brand breakthrough".

In fact, China’s automobile market is diversified, and the barrier for consumers to choose independent high-end products has gradually broken the ice. Behind it is the real improvement of the quality of China brand automobile products. More importantly, in terms of design, configuration and intelligence, China brand has crushed the joint venture brand. Even though the price has gone up, it still has a super high quality-price ratio.

Pre-sale in Eta Ursae Majoris is a highlight moment, with 12,900 pre-sale orders and 5,118 large users in a short time. Up to now, in Eta Ursae Majoris’s sales structure, four-wheel drive models account for 64%, which is the best-selling China car in the four-wheel drive version within 200,000 yuan, which further robs the joint venture brand of the right to speak on four-wheel drive pricing. Moreover, the portrait of users in Eta Ursae Majoris has also ushered in an upward leap, accounting for more than 70% of the purchases, more than half of which are joint venture luxury users, and 9% of users once owned BBA. These data indicate that there are a group of people in the market who dare to break the inherent cognition, be good at thinking and have the courage to choose China products, which is also an important foundation for Star Road and even China brand to form market breakthroughs and user breakthroughs.

Chery is partial to Starway, and all new technologies are the first to bring it. Xingtu Eta Ursae Majoris is the first product of Eta Ursae Majoris 2025 Laboratory’s scientific research achievements. It was born in M3X Mars Architecture 2.0, which won the special award of the third China Automobile Fengyun Festival by China Radio and Television General Station. It is the first product of this architecture and the first product put into production by a brand-new smart factory. Of course, Eta Ursae Majoris has lived up to expectations. It is a car with the brand positioning of "smart, trendy and energetic", which will effectively promote the landing of brand image and form a brand breakthrough.

150,000-200,000 yuan, the market is full of water and fish.

In addition to its excellent technology, it enjoys the advantage of equal rights in technology. In fact, Eta Ursae Majoris’s domestic traditional energy passenger car market of 150,000-200,000 yuan is the second market segment. Among them, there are many well-known mainstream joint venture brands such as Tiguan L and CRV. Some people will say, why is Starway wrestling with them?

Design is the translator of the brand, and Starway Eta Ursae Majoris won the 16th American IDA Design Gold Award for its excellent appearance interpretation. IDA International Design Award is one of the four top industrial design awards in the world. In recent two years, the models that have the chance to win IDA Gold Award in the automobile field are basically ultra-luxury brands, and Starway can win the award of changing items, which represents the real rise of automobile design in China.

In fact, Starway has surpassed many joint venture brands in the sense of new energy in appearance, exquisite interior and driving quality of chassis. The flying fish super-sensing chassis adopted by it combines a series of advanced equipment, such as CDC electromagnetic suspension system, Soft Stop system, chassis hydraulic vibration isolation system, intelligent brake-by-wire system, freewheeling steering system, etc. Many technologies are also difficult to see on 400,000-class vehicles. This chassis has truly achieved the luxury driving control quality of "starting without looking up, braking without nodding, turning without tilting, bumping without sprinkling water". In addition, with the functions of all-terrain technology system and all-scene intelligent four-wheel drive system, the vehicle’s passability and ability to get rid of difficulties are ahead of the same level.

Moreover, 200,000 yuan can enjoy the co-driver’s queen’s seat, L2 driver’s assistance, Sony stereo and Qualcomm 8155 chip configuration, which is unimaginable in joint venture brands. With the luxury quality of 400,000 yuan, Eta Ursae Majoris launched a "luxury equal rights" campaign for 200,000 yuan SUVs on the market, which is the most cost-effective SUV within 200,000 yuan.

The sense of value is universal. Starway is replacing BBA in some overseas markets, and even "BBE" in some countries. Starway is one of the rare China brands whose overseas sales and prices are higher than domestic ones, and their excellent performance is positively affecting the cognition of domestic consumers. As the cornerstone of sales, domestic sales have made the star road stable and far-reaching. At present, Xingtu brand has formed a positive cycle, and it is forming a unique high-end model of its own brand through the efforts of domestic and international dual markets to build a brand upward.

Concept of steam potential: Eta Ursae Majoris’s domestic and international dual kinetic energy has gradually become a new trend

Farmers who are simple and lack of ability will not lose their time in the world, and they will not lose their geographical position in the world. They will get people in harmony and never waste everything. 2,300 years ago, Xunzi, a great Chinese philosopher, told us that it is necessary to make the best use of the right time, the right place and the right people in order to succeed in business. China’s automobile brand is facing a golden opportunity of "harmony between the right time and the right people".

If China brand tried many rounds of brand promotion more than ten years ago, and even went out and hit a wall, it was a tuition fee that had to be paid. Then Eta Ursae Majoris’s voyage to the sea is more like Zheng He’s taking China’s tea and porcelain to other parts of the world 600 years ago, so that the world can appreciate China’s manufacturing and another understanding of automobiles. Eta Ursae Majoris and even Xingtu brand, driven by the dual kinetic energy of domestic and international markets, is becoming a new fashion of China brand cars.

　　As one of the hottest models on the market at present, the M5 has been creating miracles since it was delivered in March this year.

　　In March of this year, the M5, which was just delivered, got rid of 3045 sets of sales, ranking fifth in the mid-to-high-end electric SUV market of more than 200,000 units in that month, just ahead of Model Y, Li ONE, BYD Tang and Weilai ES6;

　　In April this year, under the influence of the epidemic situation in COVID-19, the sales volume of M5 in the sector continued to climb, reaching 3,245 units, and it also rose to the third place in the middle and high-grade electric SUV market of more than 200,000 units in that month.

　　In May of this year, the market sales of the M5 in Wenjie really broke out, with monthly sales exceeding 10,000 units, reaching 10,500 units, up by 273.97% year-on-year, and the delivery of a single model of innovative brand broke the fastest record of 10,000 units.

　　One of the reasons why Wujie M5 has such an eye-catching market performance is that this model is the first car of AITO, a high-end brand jointly built by Celeste and Huawei. As a model jointly developed by Huawei and Celeste, AITO Wujie M5 is also the first car equipped with Huawei’s HarmonyOS cockpit. The core power comes from Huawei’s Drive ONE pure electric drive range extension platform, and the whole car is also deeply involved in R&D and manufacturing by Huawei.

　　With the outbreak of M5, the related industrial chain enterprises will also usher in "spring".

　　Recently, some media listed the supporting suppliers of M5 core components in the form of charts, including dozens of enterprises such as Contemporary Amperex Technology Co., Limited, Changying Precision and Zhilv Technology, most of which are domestic manufacturers.

　　According to the chart, Contemporary Amperex Technology Co., Limited mainly provides the battery CELL for Wujie M5, and Changying Precision provides the electric connection bus and the battery box for Wujie M5. It is estimated that the bicycle ASP will exceed 3,000 yuan.

　　It is understood that in new energy vehicles, Changying Precision is not only a leading connector supplier in the industry, but also a leading manufacturer of power battery boxes. The lightweight all-aluminum structure pack box produced by the company can realize IP68 dustproof and waterproof, which is the "toon" purchased by various power battery enterprises.

　　(This article is for reference only, does not constitute a basis for buying and selling, and the risk of entering the market is at your own risk. )

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　　Chery Automobile’s new generation flagship SUV Tiggo was officially unveiled 9 days ago. Meanwhile, as the latest achievement of Chery’s "Eta Ursae Majoris 2025" strategy, Chery Automobile released the Mars architecture-super hybrid platform.

　　Tiggo 9 is the first model of Mars architecture-super hybrid platform, which will have two power forms: fuel and hybrid. The fuel-powered version is equipped with a 2.0TGDI engine and Aisin 8AT gearbox, with a maximum power of 192kW and a peak torque of 400N·m, while the hybrid version has a super comprehensive endurance of over 1300km. At the same time, the Tiggo 9 is equipped with Qualcomm Snapdragon 8155 chip and the top hardware equipment in the industry of 5G Gigabit Ethernet, with L2.9 intelligent driver assistance system.

　　In addition, the Tiggo 9 is equipped with CDC "magnetic levitation" suspension, which can be adjusted infinitely through the hardness and softness of the suspension to cope with different road conditions. At the same time, it is equipped with 540 stereoscopic extrasensory air conditioning system, B-pillar air outlet, high-grade intelligent fragrance system, 24.6-inch extremely smart silk smooth curved screen and other configurations.

　　According to reports, the Mars architecture-super hybrid platform is the highest-end, leading hybrid and fuel vehicle platform of Chery Automobile, which clarifies the direction of Chery’s hybrid and fuel vehicles in the next five years. Mars architecture-super hybrid platform will realize the global evolution of four dimensions: forward-looking wisdom, total comfort, efficient power and leapfrog security.

　　In terms of forward-looking wisdom, the Mars architecture-super hybrid platform is equipped with Qualcomm Snapdragon 8155 flagship chip, and the CPU computing power reaches 105 K; Equipped with self-evolving EEA4.0 electronic and electrical architecture, it supports 5G and Gigabit Ethernet. At the same time, the new platform products are also equipped with Chery Pilot L2.9 intelligent driving assistance system, including 21 basic ADAS functions and 11 advanced intelligent driving functions.

　　In terms of total comfort, the new platform is equipped with CDC "magnetic suspension" system, which can realize stepless adjustment of damping, accurately control the attitude of the whole vehicle, and improve the comfort of the whole vehicle by 30%. At the same time, the platform is equipped with AWD intelligent four-wheel drive system, which improves the overall driving controllability by 20%. In addition, the C-PURE clean cubic green cockpit continues to evolve, with the new car odor reaching 3.0 and the key VOC standard increasing 10 times.

　　In terms of efficient power, the new platform will provide hybrid and fuel-powered power solutions. Among them, as a hybrid solution, the third-generation intelligent hybrid Gemini has a peak power of 165kW and a maximum output torque of 4000 N m. The fuel power uses Kunpeng 2.0TGDI, and with the blessing of seven leading core technologies such as the fully upgraded second-generation "i-HEC" intelligent combustion system, it achieves a perfect balance between strong power and energy conservation and environmental protection.

　　In terms of leapfrog safety, Chery Automobile has established a global quality management system based on global market user data. Mars architecture-super hybrid platform is developed according to the highest five-star safety standard in the world, integrating active and passive safety technologies. Not only that, the new platform is also equipped with 10 airbags, including remote airbags, to ensure the safety and quality of users.