Lei Jun fought against Dong Mingzhu, and Xiaomi dug old Gree employees to make air conditioners, which were ridiculed by Dong Mingzhu as sticker goods

A few days ago, the old photo of Dong Mingzhu and Lei Jun attending the meeting together became popular again. Dong Mingzhu in the picture "asked" Lei Jun: Just you? Can you also make air conditioners? Can you turn on air conditioners? Lei Jun silently responded to the Xiao Ai speaker: Xiao Ai, turn on the Mijia Internet air conditioner and turn off the Gree air conditioner!

It has to be said that Lei Jun and Xiaomi, who did not let go of any explosive points, launched the marketing copy of air conditioners to cater to the hearts of the people who love to watch the fun.

As expected, the next day, Xiaomi officially released the Mijia Internet air conditioner. This air conditioner labeled Mijia adopts Xiaomi’s commonly used pricing method: 1.5 horsepower, three-level energy efficiency standard, retail price of 1999 yuan, which is about 1,000 yuan cheaper than the big brands Gree and Midea congeneric products on the market, and the public test price is only 999 yuan.

It was still Lei Jun’s familiar formula and Xiaomi’s familiar taste.

01

A mysterious air conditioning company

"For this Mijia air conditioner, Xiaomi has started to form a team in the first half of last year, looking for OEM foundries, designing product prototypes, and also buying our air conditioner data reports," Dong Min, vice-president of Aowei Cloud Network, which provides information services, told AI Finance Agency.

Xiaomi’s air-conditioning business has always been in charge of Xiaomi’s ecological chain enterprise Zhimi Technology. The company responsible for the research and development and production of Xiaomi air-conditioners is a company called Zhuhai Sanyou.

From the industrial and commercial registration information, the legal representative of Zhuhai Sanyou is Liu De, the co-founder of Xiaomi and the head of Xiaomi’s ecological chain. The shareholder of Zhuhai Sanyou is Beijing Xiaomi Mobile Software Co., Ltd., with a 100% shareholding ratio. In short, Zhuhai Sanyou is a wholly-owned subsidiary of Xiaomi.

A point person in Zhuhai Sanyou’s business is Xiao Youyuan. He was originally a senior executive of Gree, worked in Gree for 10 years, and was also a trusted person of Dong Mingzhu, who was in charge of Gree’s overseas business. In 2015, Xiao Youyuan was poached by Skyworth with his team and participated in the establishment of Skyworth Air Conditioning. Hundreds of Skyworth Air Conditioning people came from Gree that year.

Xiao Youyuan, who participated in the founding of Skyworth Air Conditioning

From the industrial and commercial registration information of Zhuhai Sanyou, Xiao Youyuan and the team worked in Skyworth for two years, and soon took the team to the wholly-owned subsidiary of Xiaomi, "because Skyworth and Gree have very different corporate cultures."

"As a private enterprise, Skyworth is used to’small input and big output ‘, while the Xiao Youyuan team from Gree has a style of’big work and fast work’." A person familiar with the matter told AI Finance Agency. In addition, Skyworth air conditioners encountered the "Little New Year" of air conditioners at the beginning, and their performance was not good. Gree and his group were gradually emptied of Skyworth air conditioners.

Xiao Youyuan’s team, who joined Xiaomi’s subsidiary, brought "Gree Feng" to Xiaomi. Wu Wei, who has visited the Sanyou production line and is also a supplier of air-conditioning components, told AI Finance Agency that Sanyou is a mysterious company, but "the solution is almost the same as Gree". For example, the MCU (microcontroller) is made by Texas Instruments, a large American manufacturer, the module is made by Fuji or Mitsubishi, and the IPM (intelligent power module, responsible for frequency conversion) is made by Ruineng.

"Everyone in their company seemed to be holding their breath. After Gree came out to Skyworth, Gree issued a ban order, and all Gree suppliers were not allowed to supply Skyworth. The team gambled so much and was finally washed out by Skyworth," Wu Wei said.

The team was eventually recruited to Lei Jun.

However, Wu Wei revealed that Sanyou currently has only two production lines of its own, and its annual production capacity is "only a few hundred thousand units". Therefore, in May 2017, Zhuhai Sanyou and Zhongshan Changhong jointly funded the establishment of Zhongshan Hongyou Electric Appliance Co., Ltd., with Zhongshan Changhong holding 60% and Zhuhai Sanyou holding 40%. It should be noted that Changhong is the foundry of Zhimi air conditioners this time.

According to people familiar with the matter, Xiaomi’s foundry is not in Mianyang, Changhong’s headquarters, but in Nantou Town, Zhongshan, not far from TCL’s headquarters.

02

Lei Jun’s obsession

This is the third time Lei Jun has tried to make air conditioners.

The first dates back to three years ago. When Lei Jun first entered the air-conditioning industry, he chose to cooperate with Dong Mingzhu’s old rival, Midea. This immediately annoyed Dong Mingzhu and directly accused the cooperation between the two sides as "two scammers together, a group of thieves". At that time, Midea had just been ordered by the court to compensate Gree 2 million yuan for stealing Gree’s patents.

But this Youth series air conditioner, priced at 3,099 yuan, did not cause much splash. The selling point at that time was that it was used in conjunction with the Xiaomi Mi Band, which could be set to automatically turn on when you go home, and automatically enter sleep mode when you feel you fall asleep.

Youth series air conditioner

Perhaps deliberately to highlight Xiaomi’s "Internet thinking" in the limelight, there is no display panel on the surface of the air conditioner. This means that if users want to know the temperature of the air conditioner in the room, they need to open their mobile phone, check the app or pick up the Xiaomi bracelet. This incredible design appeared in the first generation of products. Fortunately, this is the only cooperation between Xiaomi and Midea in the field of air conditioning.

"It’s impossible for Midea to raise competitors," says one air-conditioning supplier. In fact, Xiaomi decided to invest in Midea at the end of 2014, paying nearly 1.30 billion yuan for a 1.29% stake. But the shareholding relationship has not alleviated the conflict between the two sides in real business.

Millet’s tentacles have already extended to rice cookers, electric fans, water purifiers, electric kettles, cooking machines and many other small household appliances. This is Midea’s territory, which will inevitably lead to fierce collisions, and it is impossible to expect that Midea will be willing to help Xiaomi produce air conditioners. However, from an investment perspective, Midea’s share price has doubled in the past three years, and Xiaomi’s investment in Midea has been very successful, earning a lot of money.

The second time Xiaomi launched an air conditioner was in 2017, which was developed by Zhimi, a wholly-owned subsidiary of Xiaomi. The minimalist design of this air conditioner has also won international design awards, and this design style has been carried over to the current Mijia air conditioner.

However, the price of the Zhimi air conditioner at that time was as high as 4,399 yuan. Although Su Jun, CEO of Zhimi Technology, said that there was almost no profit, such a high price did not have the pricing style of Xiaomi at all. Now the air conditioner has been removed from the Xiaomi mall.

Interestingly, in order to explain that his 4,399 yuan air conditioner was a conscientious price, Su Jun reported at the time that the quality of the current air conditioner was worse than that of more than ten years ago. "The original material was very solid, but now it is loose, and there are recycled materials in it. You don’t even need to open it, and you can feel the huge decline in quality just by the shell itself."

He said that Zhimi can also make its products cheaper than some 999 yuan air conditioners on the market, by using some inferior materials or even recycled materials to cut costs. "But that’s not something we can guide the quality of life of ordinary people, it doesn’t make sense."

But coincidentally, this time, the price of Mijia’s Internet air conditioner was exactly 999 yuan. However, it was embarrassing that the first user to get the goods couldn’t wait to hang the Xiaomi air conditioner on a second-hand trading platform on the same day.

03

Mi Ge Gree’s life?

What makes Lei Jun envious is that Dong Mingzhu’s Gree air conditioner profits are astonishingly high.

Chen Hang, chief analyst at Southwest Securities, told AI Finance Agency that Gree’s gross profit margin for air-conditioning products is above 35%, which is unusual in the home appliance industry known for price wars. Midea’s gross profit margin is slightly worse. But it is much higher than Xiaomi’s 10% gross profit for mobile phones.

High profits mean there is room to be compressed. This is also the direction of Xiaomi’s revolution, improving efficiency and reducing circulation costs.

This time, the air conditioner of Mijia brand, whether it is the price strategy or the product itself, looks much more reliable than the previous two times. But Dong Mingzhu has never been easy to bully. When Lei Jun entered the mobile phone market, it coincided with the market being on the eve of the transformation to smartphones, and the timing was excellent. But the air conditioner industry is relatively stable, the technology has existed for hundreds of years, and the market structure and corporate rhythm are quite stable.

Mijia air conditioner

"Gree will not be killed." Chen Hang analyzed that unlike other household appliances, air conditioners need to be installed, and one of Gree’s moats is a team of highly efficient ground installers. "Xiaomi will not have much impact on the giants in the short term."

"The competition of air conditioners is nothing more than the competition of brands and after-sales services." Lu Jianguo, deputy chief engineer of the Home Appliances Research Institute, also believes that now Xiaomi air conditioners are all new machines and have not yet reached the after-sales link. Users can take their mobile phones to the store for repair, but the air conditioner needs to be repaired at home, which will test the after-sales team of Xiaomi air conditioners.

Dong Min, vice president of Aowei Cloud Network, also expressed his concerns. Air conditioners are financial products. They are produced in winter and sold in summer, and they need to pay a lot of money in advance to stock up. To a certain extent, stocking up is also a gamble on the weather, and sales immediately rise in hot weather.

Dong Min was deeply impressed that when the weather was hot a few years ago, whoever had installers sold their air conditioners well. And this requires a huge ground force, which is not what Xiaomi is good at.

The bigger challenge comes from the supply chain. Back then, Xiaomi suffered a loss in the mobile phone supply chain and had been in short supply. Lei Jun went to South Korea to meet the boss of Samsung Electronics, hoping that the other party could guarantee the supply of mobile phone screens.

The risk of the supply chain is increasing in the air-conditioning market. The routine of these traditional large manufacturers is to build a huge capacity scale advantage first, and then firmly control the supply chain, especially the core components such as compressors, and finally achieve a stable market structure and profit margins.

"Compressors are a seller’s market," said Zhang Jie, a supplier of air-conditioning components. Gree and Midea produce their own compressors.

Zhang Jie revealed that there is a shortage of inverter compressors this year, and many air conditioner manufacturers have reduced production as a result. "Key components have been out of stock from this year to next year, so compressor companies must protect big factories, not millet."

AI Finance Agency learned from people familiar with the Xiaomi ecological chain that in order to get the upstream supply chain of air conditioners, Xiaomi paid a lot of money to obtain air conditioner compressors and IPM module parts. "They need to take out 30-4 billion to the compressor company to book the production capacity, which is equivalent to the table fee."

Dong Min believes that the air-conditioning business is designed and defined by Xiaomi in the short term, and Changhong conducts OEM OEM, because Changhong has a large volume and has the voice over, but according to the laws of TV and mobile phones, Xiaomi will definitely purchase and customize some important components in the future.

Zhang Jie was also a little surprised that Xiaomi chose Changhong OEM. "Changhong’s production line is relatively old, and it can’t be compared to the big factories." Changhong bought Meiling and Huayi in 2005 and 2007 respectively. Meiling is mainly responsible for the production of air conditioners and refrigerators in Changhong, while Huayi specializes in the production of compressors.

But in Zhang Jie’s opinion, Changhong’s Meiling air conditioners are not mainstream in the industry. The first echelon is Gree and Midea, the second echelon is Oaks, and the third echelon is Chigo, Haier, and Hisense. Meiling is outside these echelons.

Compared with the melee in the color TV market, the competition landscape of the air conditioner market is very clear. Gree and Midea firmly control the first camp of the market, and the two together occupy more than 50% of the market share. The remaining Oaks, Haier, Hisense, etc. have only a small market share.

"Xiaomi must have harvested the second and third camps first," Dong Min said. "Consumers have brand loyalty to the top few, but they have no impression of a lot of brands behind."

Asked in an interview with Mr. Dong in July what she thought of Xiaomi’s entry into the air-conditioning market, Mr. Dong understated: "We make it ourselves, they produce it under brand names. We are hardly on the same track, and we are not an industry type."

In fact, Dong Mingzhu had already reached for the mobile phone, while Lei Jun reached for the air conditioner. This was the lifeblood of the two families. When entering the other’s area of expertise, whether it was Lei Jun or Dong Mingzhu, their performance was difficult to satisfy.

04

Broken halberd "empty ice wash"?

Lei Jun "rose to the challenge", not just the bet with Dong Mingzhu, but the performance pressure may be a more important consideration for him to build air conditioners.

The Xiaomi Ecological Chain is a grand vision that Xiaomi has painted for the capital markets. In 2017, the Xiaomi Ecological Chain achieved 20 billion sales performance. Xiaomi has also set an ambitious goal for the ecological chain: 40 billion in 2018 and 80 billion in 2019. This means that the Xiaomi Ecological Chain needs to nearly double every year.

Xiaomi has proved its success in power banks, bracelets, sweeping robots, and air purifiers. But these products priced at tens of yuan or a few hundred yuan are a drop in the bucket for doubling the revenue of the ecological chain. According to the exclusive information of AI Finance Agency, Xiaomi made an organizational adjustment to the ecological chain team on July 27, and established a precious metals business department, an exploration product department, and an investment department under the ecological chain.

So far, Xiaomi has invested in more than 100 eco-chain companies and produced more than 1,600 SKUs of hardware products. But it is undeniable that Xiaomi specializes in industries where the original market is relatively chaotic and inefficient, typically color TVs, rice cookers, plug-in boards, and sweeping robots.

Take Xiaomi TV as an example. In the TV market that Xiaomi has entered, the share of leading brands such as Hisense and Skyworth is around 15%, and the share of other major brands is around 10%. The gap is not large. The melee pattern is conducive to Xiaomi’s competition for the market.

Because TV involves video content, for companies like Xiaomi and LeTV with operating experience, it is very familiar. And Xiaomi has also invested in video platforms such as iQIYI very early, and LeTV is known for video copyright. However, with the collapse of LeTV, the similarity of the two companies has also caused most of the share of LeTV super TVs to flow to Xiaomi. According to the data of Aowei Cloud Network, in April 2018, the total online and offline shipments of Xiaomi TVs exceeded all brands, ranking first in China.

"The categories that can contribute more than 2 billion can be exhausted, probably within 50. And among these 50, there may be only 10 fields that are relatively easy to enter." The person in charge of a Xiaomi ecological chain enterprise broke his fingers to the AI financial club. The bracelet can exceed 2 billion yuan, the sweeping robot can exceed 2 billion yuan, and the notebook can exceed 3 billion yuan.

If the Xiaomi ecological chain wants to double its growth, it has to enter the major home appliance market. In this market, Xiaomi has successfully won the TV market, and now there are only empty ice washers (air conditioners, refrigerators, washing machines) left.

However, Xiaomi’s playing style is not universal, especially in the air ice washing market, where Xiaomi has encountered unprecedented resistance.

In early 2017, Xiaomi ecological chain enterprise Yunmi released the first Internet smart refrigerator with a crowdfunding price of 999 yuan. The following year, it launched an Internet smart refrigerator iLive priced at 1999 yuan, which supports Wi-Fi connection and can be remotely adjusted by mobile phone app. In addition to the refrigerator, Xiaomi ecological chain enterprise Xiaoji intelligent mini drum washing machine (Xiaomi version) launched a crowdfunding on the Xiaomi platform, priced at 1499 yuan.

However, none of these products were as successful as expected, and young people’s first ice wash didn’t really make young people buy it. Xiaomi, which is good at marketing, even lost money in terms of market volume.

Xiaomi has also entered the drone market, built by Xiaomi ecological chain enterprise Feimi, after two and a half years of research and development, the cost of the mold alone cost more than 4 million yuan. Lei Jun personally demonstrated in front of 1 million netizens through Xiaomi live broadcast. However, surprisingly, in the live broadcast of Xiaomi employees, the drone actually lost control, and finally "blew up", and died before he could beat him.

In fact, even if it doesn’t "blow up", Xiaomi will have a hard time making a difference in the drone market. In the drone market, DJI is an absolute giant. Under the Iron Curtain of DJI, almost no players can survive in the consumer drone market.

Five years ago, Dong Mingzhu and Lei Jun made 1 billion bet, which was judged by the revenue of the two companies.

Now, Lei Jun and Dong Mingzhu’s gamble is only 5 months away. Xiaomi’s revenue in 2017 is 114.60 billion yuan, while Gree’s revenue is 148.20 billion, and it is expected to break through 170 billion this year. Lei Jun has almost no chance of winning. It has to be said that in the face of Gree, which still maintains strong growth, Lei Jun should carry out a large-scale "encirclement and suppression" of Dong Mingzhu earlier. To make amends, Lei Jun should not care about temporary gains and losses, and it is not impossible for Xiaomi to surpass Gree. Even if Xiaomi air conditioner is not done, it can still drive the industry to change like a catfish, which is what Xiaomi has always been best at doing.

(Wu Wei and Zhang Jie are pseudonyms in the article)

Evergrande Group’s latest response!

At noon on November 29, China Hengda Group announced on the Hong Kong Stock Exchange that it had noticed the announcement issued by Hengda Property on November 28, which concerned its subsidiary Jinbi Property Co., Ltd. to recover about RMB 1.996 billion and about RMB 152 million from the company and three related subsidiaries for the enforcement of its RMB 2 billion deposit certificate pledge guarantee by the bank.

China Evergrande Group said that as of the date of the announcement, the company and related subsidiaries have not received the notice from the Guangzhou Intermediate People’s Court in Guangdong Province to file a lawsuit against Jinbi Property.

The company will seek legal advice to safeguard the company’s legal rights. The company will issue further announcements in due course on any significant developments in the above litigation.

As of press time, China Evergrande Group reported HK $0.230/share, down 8.00%, and the total market value 3.037 billion HK $.

Previously reported: Sudden! Evergrande Property Sues Evergrande Group

Source, Reading Finance

Original title: "Evergrande Group’s latest response!"

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Beijing Municipal Transportation Commission cooperates with map companies to promote an integrated service platform for green travel

Xinhua News Agency, Beijing, November 5th (reporter, Ding Jing) What time does the next bus arrive? Is the subway station crowded now? When should I get off? Passengers can enjoy these smart services when traveling in Beijing. Beijing Municipal Transportation Commission signed a strategic cooperation framework agreement with Autonavi Map on the 4th. The two sides will share traffic big data and launch more abundant transportation services within Beijing.

The two parties will build an integrated service platform for green transportation in Beijing – MaaS (Mobility as a Service, Mobility as a Service). The idea of the platform is to enable travelers to transform from owning vehicles to owning transportation services, and improve the public travel experience through one-stop service of various transportation methods. The platform is based on the Autonavi map APP, which connects to big data from various transportation industries such as Beijing’s public transportation, subway, suburban railways, online car-hailing, and long-distance buses. At present, real-time public transportation has covered more than 95% of bus lines in Beijing, and the accuracy rate of real-time information matching exceeds 97%. Passengers can also check the current congestion situation of all subway stations in Beijing through this platform. The Beijing MaaS platform has pioneered the "bus/subway ride companion card", which can display services such as route planning, transfer guidance, and get off reminders in real time according to the user’s location.

A drop of more than 90%! Evergrande’s sudden announcement

On August 28, China Evergrande announced on the Hong Kong Stock Exchange that Evergrande’s agreement arrangement meeting will be postponed for 29 days to September 26. Before that, China Evergrande said that the agreement arrangement meeting scheduled for August 23 will be postponed to August 28.

On the same day, China Evergrande resumed trading on the Hong Kong Stock Exchange, and the intraday share price fell by more than 90%. As of the close, China Evergrande’s share price was HK $0.34, falling below HK $1 and becoming a penny stock.

Image Source: Oriental Fortune

Agreement to postpone the meeting

According to China Evergrande’s announcement, the company has decided to extend the period for Evergrande Agreement Arrangement creditors to consider, understand and evaluate the terms of Evergrande Agreement Arrangement, and to give Evergrande Agreement Arrangement creditors more time to consider the recent development of the Group. Therefore, the Evergrande Agreement Arrangement Meeting will be postponed for 29 days to September 26. In order to keep the schedules of Evergrande Agreement Arrangement, Jingcheng Agreement Arrangement and Space-based Agreement Arrangement as consistent as possible, the Jingcheng Agreement Arrangement Meeting and the Space-based Agreement Arrangement Meeting will be postponed for 28 days to September 25.

The Hong Kong Evergrande Class A Agreement Arrangement Meeting will be postponed to September 26, 2023 at 8:00 pm (Hong Kong time) (i.e. 7:00 am Cayman Islands time). The Hong Kong Evergrande Class C Agreement Arrangement Meeting will be postponed to September 26, 2023 at 9:30 pm (Hong Kong time) (i.e. 8:30 am Cayman Islands time) (if later than the aforementioned time, after the conclusion of the Cayman Islands Evergrande Class A Agreement Arrangement Meeting).

The Cayman Islands Evergrande Class A Agreement Arrangement Meeting will be postponed until 8:45 pm (Hong Kong time) on September 26, 2023 (i.e. 7:45 am Cayman Islands time) (if later than the aforementioned time, after the conclusion of the Hong Kong Evergrande Class A Agreement Arrangement Meeting). The Cayman Islands Evergrande Class C Agreement Arrangement Meeting will be postponed until 10:15 pm (Hong Kong time) on September 26, 2023 (i.e. 9:15 am Cayman Islands time) (if later than the aforementioned time, after the conclusion of the Hong Kong Evergrande Class C Agreement Arrangement Meeting).

The meeting will be postponed until 9:00 am (British Virgin Islands time) on September 25, 2023 (i.e. 9:00 pm Hong Kong time).

The Space-based Agreement Arrangement Meeting will be postponed to 8:00 pm (Hong Kong time) on September 25, 2023.

Evergrande Group believes that, despite the postponement of the Agreement Arrangement Meeting, the timetable for the proposed restructuring is still in line with the Agreement Arrangement creditors’ expectations for the implementation of the proposed restructuring, given that the current deadline is December 15, 2023.

Shares resume trading on the Hong Kong Stock Exchange

On August 28, China Hengda resumed trading on the Hong Kong Stock Exchange, the intraday share price fell by more than 90%, and the market value evaporated by nearly 20 billion Hong Kong dollars.

Wind data show that China Hengda shares closed at HK $1.65/share before the resumption of trading, with a market value of HK $21.80 billion.

On the evening of August 25, China Evergrande announced that it will resume trading on August 28. So far, all three listed companies in the Hengda department have completed the resumption of trading.

On August 27, China Evergrande released its 2023 semi-annual report. Revenue in the first half of 2023 was 128.20 billion yuan, an increase of 44% year-on-year, and the total net loss was 39.25 billion yuan.

Data show that Evergrande’s total liabilities decreased slightly to 2.3882 trillion yuan from the end of last year, excluding the advance payment of the debt is 1.7842 trillion yuan. Among them, interest-bearing loans 624.80 billion yuan, engineering materials and other payables 1.0566 trillion yuan, other liabilities 102.90 billion yuan. As of June 30, China Evergrande’s land reserves reached 190 million square meters, and there were 78 old renovation projects (34 in Shenzhen).

It is worth noting that according to the 2022 annual report released by China Evergrande recently, China Evergrande’s revenue in 2022 was 2300.7 billion yuan, the total net loss was 125.81 billion yuan, and the cumulative sales refund for the year was 35.79 billion yuan. The total liabilities in the 2022 statement were 2.43741 trillion yuan. In terms of land reserve, as of the end of 2022, China Evergrande had a land reserve of 210 million square meters.

According to China Evergrande, since its operating difficulties began in September 2021, Evergrande has promoted the full resumption of work on nearly 700 projects and the maintenance of buildings.

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Original title: "More than 90% down! Evergrande sudden announcement"

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225 stores across the country opened simultaneously, and Geely’s "Galaxy Speed" goes beyond cars

With the official launch of Geely Galaxy L7, Geely Galaxy’s exclusive retail system has also been updated.

On June 5, the "Opening Ceremony of Geely Galaxy 100 Stores" was held in Xi’an. On this day, 225 exclusive Geely Galaxy stores opened simultaneously in multiple cities, reaching users across the country at "Galaxy Speed".

It is expected that within this year, Geely Galaxy will achieve a channel scale of 650-700 exclusive stores.

According to reports, Geely Galaxy has adopted a new channel ecosystem of compound franchise authorization for its new retail system.

In terms of agency distribution system, Geely Galaxy fully empowers dealers in talent management, service standards, and digital operations, and jointly builds user centers (4S stores), experience centers (city exhibition halls), and display spaces (supermarket stores) with partners to create a more transparent car purchase environment and a more efficient and convenient car purchase experience for users. At the same time, Geely Galaxy will set up a number of brand centers (4S stores) in the CBD areas of first- and second-tier cities such as Hangzhou, Shanghai, Shenzhen, and Guangzhou.

At the same time as channel innovation, Geely Galaxy has created new service standards around users.

In terms of store management, Geely Galaxy has developed a unified and rigorous service management system, and has comprehensively improved service standards through regular training and assessment, service quality evaluation, and in-store counseling.

At the talent level, Geely Galaxy formulates expert development plans such as test drive experts, experience experts, and delivery experts, and provides corresponding professional services for users at different stages of car purchase in the store. At the same time, 100% full-staff advanced training is used in store talent training to form high-standard service quality from the source of talents, and eliminate the chaos of "unprofessional and poor attitude".

At the daily operation level, considering the pain points of high communication cost and asymmetric information in the traditional 4S model, Geely Galaxy specially created a "digital exhibition hall" to connect the full link of user car purchase by digital means, and realize the double improvement of service efficiency and user experience. Users can skip the annoying bargaining process and place orders directly through the online payment platform to visually track the status of the vehicle anytime, anywhere.

At present, the first model of Geely Galaxy series, Geely Galaxy L7, has been fully launched in major exclusive stores, achieving "delivery on the market".

In addition to the Geely Galaxy L7, this year’s Geely Galaxy series will also launch new models including the intelligent electric hybrid car L6 and the pure electric model E8, which will continue to bring high-value travel experiences to users.

Digital technology penetrates the front, middle and back ends of the industry, and Dongguan builds a new "moat" for the furniture industry

  How to seize the new opportunities of digital transformation in the era of digital economy is a must-answer for Dongguan furniture industry to achieve high-quality development.

  As a famous furniture manufacturing city in China, Dongguan’s furniture industry is famous at home and abroad. As a characteristic industry in Dongguan, how to seize the new opportunities of digital transformation in the digital economy era is a must-answer for the furniture industry to achieve high-quality development.

  At the beginning of this year, Dongguan proposed to promote the digital transformation of the furniture industry cluster, with a clear transformation goal of personalized customization transformation, using digital technology to penetrate the front, middle and back ends of the furniture industry, extending from manufacturing business to high added value at both ends of the value chain, and realizing the transformation from "production + sales" to "product + service" by 2025.

  Industry insiders said that, unlike other industries, the furniture industry is still a non-standard industry to a large extent. There are many product materials, complex processes, and small order volumes. Its digital transformation is difficult to achieve in one step. Although some leading enterprises have taken the lead in digitalization, the digital transformation of Dongguan furniture industry is still in its infancy.

  Lin Guorong, vice chairperson of the China Furniture Brand Alliance, said that most of the furniture industry in Dongguan produces high-end home products, which also makes the digital transformation of the furniture industry in Dongguan more difficult. "But Dongguan’s advantages are also obvious. Relying on industrial Internet platforms such as Huawei Cloud and Wewin Big Data, the furniture industry will have great technical advantages in digital transformation, and will explore more local solutions for the digital transformation of Dongguan furniture industry clusters."

  Industry digital transformation is still in its infancy

  According to the digital transformation roadmap planned by Dongguan, the digital transformation of the furniture industry cluster mainly involves four parts: leading enterprises to create digital transformation system integration solutions; support enterprises to transform production lines, develop intelligent, collaborative and flexible production and processing models, and promote enterprises to transform into new production models such as personalized customization and modular furniture; promote the application of advanced furniture design technologies such as virtual simulation and 3D design, and strengthen the intelligent design of furniture products linked with smart home systems; guide enterprises to accurately grasp the end point retail situation.

  However, combing the digitization process of Dongguan furniture industry can find that, in addition to the leading enterprises "one ride without dust", the vast majority of enterprises are "jogging in small steps" according to their own actual conditions, and are not in a hurry to digitalize in an all-round layout. The digital transformation of the furniture industry presents a bipolar phenomenon.

  Mousse health sleep joint stock company isDongguanThe only listed company in the furniture industry, as an industry leader, is undoubtedlyDongguanThe "leader" of the digital transformation of the furniture industry. Entering the Mousse intelligent digital factory, the large screen of the industrial Internet will collect the layout and real-time progress of all kinds of equipment. In the production area, the bed net spring machine intelligently forms the string net, and the automatic edge machine operates in an orderly manner.

  Due to non-standard products, the home furnishing industry has been facing many pain points such as high cost of personalized production and too much reliance on manpower. Mousse, on the other hand, has installed a "smart brain" in the factory by building an Industry 4.0 intelligent manufacturing system based on the soft furniture industry, allowing custom home furnishings to have flexible production lines and carry out modular and large-scale production.

  In recent years, Mousse has introduced world-class automated and intelligent equipment and industrial processes such as Siemens. At the same time, it is equipped with an intelligent decision management platform. It integrates CRM, SAP, MES, WMS and other full systems to open up the integrated production process of orders. Production personnel can monitor and analyze the system data of each product in real time. On-demand customized C2M business model can quickly schedule production according to customer personalized and non-standard customized production needs. Customers are fully automated and visual processes from order placement to product delivery, making it one of the most automated production workshops in China’s furniture manufacturing industry.

  Unlike Mousse, Dongguan Chuangyu Industrial Co., Ltd. chose to "gradually transfer" on the road of digital transformation. In early July, Chuangyu joined hands with Guan Enterprise Shufu to complete the upgrade and closure of Enterprise Resource Planning, and 17 major modules such as business management, group operation, and material management have been launched. Through Shufu Enterprise Resource Planning, Chuangyu Group has opened up data sharing in material control, finished product warehouse management, sales, and procurement, so as to realize data transmission between the brand end and the factory end, improve production efficiency and reduce error rates.

  Southern finance media reporter learned that as the first step of digital transformation, many furniture enterprises in Dongguan have settled in Enterprise Resource Planning. But most enterprises have only penetrated the internal management link, connecting the front-end supply chain, back-end marketing, store end points and service links, and have not fully realized the integration and digitalization of the whole process. The digital transformation of the production line is still in the initial stage due to the high cost and complicated process.

  "At present, our digital equipment is only for the early standardization of cutting, edge sealing, punching and other aspects. Last year, we introduced a device for the manufacture of wooden door patterns, which can realize digital three-dimensional cutting. But we have more than 40 processes, which are more complicated, and some process digital equipment is still difficult to achieve." Lin Guorong, chairperson of Chuangyu Group, introduced.

  Let products and designs take the lead in digitalization

  Many industry insiders said that most of Dongguan mainly produces high-end home furnishing products, with extremely high requirements for craftsmanship and higher difficulty in digital transformation. Take Rongma Furniture as an example, as a high-tech enterprise with a global professional designer and R & D team, the main production of sofas includes more than ten processes such as nail racks, cotton, and leather, all of which are completed by workers by hand. "Whether the sofa is well done or not, whether it is full or not, depends on manual realization," Rongma Furniture technicians said.

  At the same time, the government advocates the transformation of enterprises to new production models such as personalized customization and modular furniture, requiring them to adjust their processes according to customer needs. They also face problems such as the large number of non-standardized links and the difficulty of large-scale output due to small quantities.

  Faced with the challenges of transformation, many companies have turned to breaking through, taking the lead in digitizing their products and designs, promoting the application of advanced technologies such as virtual simulation and 3D design, strengthening the segmentation of the population, strengthening the iterative upgrade of smart home systems and products, and climbing towards high value-added links.

  "We are currently the first to digitize product design. This year, through AI intelligent design, we have realized the virtual simulation of the exhibition hall. Consumers can experience products interactively on the Internet, accelerating the digitalization process of our flexible production," said Lin Guorong, chairperson of Chuangyu Group.

  Using the core technology of Industry 4.0 to combine the Internet, big data, Internet of Things, etc. with industrial production, create a flexible production chain, realize the interconnection of factories, consumers, products and information data, and gradually realize the production and service, is the inevitable direction of the furniture industry. As an important territory with the strongest interaction and experience in the home furnishing industry, soft furniture has brought new growth points to the furniture industry. Relevant statistics show that it is expected that by 2023, the global smart home market will reach 510 billion yuan. The huge market space of smart home has attracted major enterprises to enter the market. The digital transformation of Dongguan furniture industry is the epitome of it.

  In the field of smart home, Mousse has long created a "tailor-made personal healthy sleep system" in the industry. The newly developed T10 intelligent healthy sleep system can monitor heart rate, snoring, and deep sleep through built-in sensors in the mattress. When users have sleep problems, the Legend26 smart healthy sleep system will tailor sleep solutions, provide psychological intervention guidance such as sleep music and CBTI, and realize closed-loop management of the smart healthy sleep ecosystem.

  As one of the first companies in China to lay out smart homes with smart furniture as an entry point, Rongma Furniture’s Livable Home brand has become one of the first companies to enjoy the benefits of the smart home industry. Walking into the smart exhibition hall of Rongma Furniture, with the help of "artificial intelligence + Internet of Things" technology, customers issue instructions to artificial intelligence "Xiaole": open the viewing mode, the curtains in the house will automatically close, and the sofa will also be adjusted to a comfortable angle. Livable Home injects artificial intelligence and Internet of Things technology into sofas, beds and other furniture items to create a "smart home".

  Looking at the digital transformation process of Dongguan furniture industry cluster, it can be seen that actively integrating into the development trend of smart home is a highlight of the digital transformation of Dongguan furniture industry. Based on its own smart platform, creating a cloud platform interface that can be opened to the outside world, connecting to Huawei Hongmeng system, and promoting the home to upgrade to the smart IoT healthy field will be an important direction for the digital transformation of the industrial cluster in the future.

  Big data and artificial intelligence deeply empower the industry

  Southern finance media reporter survey found that although walking in the forefront of digital transformation, and Dongguan furniture industry cluster development has become a general trend, but due to different enterprises production and operation mode, and the degree of embedding of the industrial chain is different, leading furniture enterprises did not output a set of unified applicable to the industry’s digital transformation integrated solutions, each enterprise’s digital system, equipment, direction, etc. are independently customized, the status quo of information islands is obvious, furniture industry cluster digital transformation still maintains the "go it alone" situation.

  With the foundation of industrial software in the early years, Foshan Weishang Furniture, which has a certain Internet gene, has become a benchmark enterprise in the custom home furnishing industry, and actively provides digital intelligence transformation solutions for upstream and downstream enterprises in the industry, shaping a classic path of digital transformation for furniture enterprises. And in Dongguan, such a case is about to be born.

  Walking into the small laboratory of Interface Technology Co., Ltd., located in Songshan Lake, several 6-axis industrial robots and automation equipment are conducting research and development and production of various products.

  As a technology-based innovation enterprise engaged in supply-side technology development and channel expansion in the furniture industry, Interface Technology has accumulated a lot of technical experience in the use of industrial 6-axis robots for processing processes including sheet metal, square material, soft material milling, surface forming, and supporting tooling equipment. It is mainly used in single-piece to small-batch production, targeting the majority of small and medium-sized furniture enterprises.

  "In terms of solid wood furniture, the technology can initially meet the customization needs of some high-end customers. At the same time, due to the establishment of product and process databases, the robot production process makes it possible to produce single pieces to small batches on demand," said Wang Huaiqun, head of the interface technology department.

  At present, Interface Technology is actively seeking cooperation with small and medium-sized furniture enterprises in Dongguan. "We hope to build intelligent furniture production units that can empower small and medium-sized enterprises, truly solve the practical difficulties of small and medium-sized furniture enterprises in digital transformation, and launch intelligent manufacturing system solutions for the furniture industry that can be implemented." Jiang Wei, founder of the company, said.

  In terms of solving the information islands between enterprises, Dongguan furniture enterprises actively use Huawei Cloud, Wewin big data and other industrial Internet platforms for digital transformation. Lin Guorong told the Southern Finance and Economics All Media reporter that he has established a separate technology company and joined hands with Huawei to create a "data Rubik’s Cube". "We hope to create a solution together with Huawei, and use a central platform to link different software and systems in the integration industry. Enterprises bring their own data to the station. As a peer-to-peer exchange, the platform will provide enterprises with corresponding user portrait analysis, logistics matching services based on big data, etc."

  "Making big data and artificial intelligence technology deeply empower the industry is the core goal of the digital transformation of Dongguan’s furniture industry in the future," Lin Guorong said.

  (Author: Zheng Kangxi, a trainee reporter for Southern Finance and Economics All Media, Editor: Yu Changhuan)

Let the Daqing spirit glow with the brilliance of the times

  Autumn is refreshing and autumn is like wiping, and the core values of socialism have also borne fruit in the whole society. We turn our attention to the depths of the years and step towards a spiritual highland. For more than 50 years, on the vast land of Northeast China, Daqing Petroleum people have held high the common ideal of "I offer oil for the motherland", and the roaring oil flow has enriched the blood of the great country, flashing with the splendor of spiritual transformation into material. Today, the core values of socialism have come to fruition in Daqing, and the Daqing spirit that has continued for half a century has found a new era of fit. The irreplaceable energy base of the Republic once again resounds the exciting sound of jade and gold.

  The Daqing spirit carries the essence and essence of socialist core values and is the "Daqing expression" of socialist core values

  The Daqing spirit with "patriotism, entrepreneurship, truth-seeking and dedication" as its main content is a noble spirit nurtured and tempered in the fiery practice of socialist construction. The essence of Daqing spirit reflects the essential requirements of socialist ideology and morality, carries the essence and essence of socialist core values, and is highly compatible and consistent with the basic connotations and requirements of socialist core values.

  Patriotism is embodied in the responsibility and mission of "winning glory for the country and fighting for the people". "Patriotism" is the core of socialist core values, and it is the responsibility of every citizen that cannot be abandoned for a moment. Similarly, "patriotism" is the most distinctive mark of Daqing Petroleum people and the core content of Daqing spirit. Whether it is during the arduous war period or in the development stage of continuous and stable production, Daqing Petroleum people have always breathed and shared the same destiny with the motherland, insisted on integrating the needs of the country into everyone’s value pursuit, and turned patriotism into conscious actions of producing more oil and more gas. It has achieved high and stable production of crude oil with an annual output of more than 50 million tons for 27 consecutive years, and maintained continuous and stable production of 40 million tons for 11 consecutive years, with a cumulative production of 2.19 billion tons of crude oil.

  Dedication ethics is reflected in the entrepreneurial passion of "hard work and self-reliance". "Dedication" is the basic professional requirement of citizens, that is, always love and value the work and position you are engaged in, and thereby stimulate a strong sense of belonging and pride to the company and the country. The entrepreneurial spirit of hard work and self-reliance is the professional ethics of Daqing oil people. During the war, the tens of thousands of oil troops represented by the iron man Wang Jinxi, "would rather live for 20 years less, and desperately want to win the big oil field". In just three years, they won the big oil field at a high speed and high level, and threw off the hat of poor oil in our country in one fell swoop. Entering the new era, in order to maintain the national petroleum strategic security, Daqing Petroleum people have reflected their passion for "entrepreneurship" in innovative industries and market entry. There are 165 teams in the oil field, more than 4,570 people, and they have penetrated into 23 countries and regions.

  The quality of integrity is reflected in the realistic style of "three old and four strict" and "four alike". "Integrity" is the foundation of a person’s life and the necessary moral conduct, and it is reflected in the work of behavioral rules and codes of conduct. Daqing Petroleum people always regard integrity as the root of their life and the foundation of their business, emphasizing "three old and four strict" and "four the same" everywhere and at all times, treating their careers "as honest people, telling the truth, doing honest things", and having "strict requirements, strict organization, serious attitude, and strict discipline"; treating their work "night and day the same, bad weather and good weather the same, the leader is not on site and the leader is on site the same, no one checks and someone checks the same". In practice, they have formed the working standards of "I would rather have one good, not ninety-nine passable", "dry work can withstand the inspection of generations and grandchildren", which has become a true portrayal of the integrity and truth-seeking of Daqing Petroleum people.

  The concept of friendliness is reflected in the unremitting pursuit of "contributing energy and creating harmony". "Friendliness" is one of the traditional virtues of the Chinese nation advocated by the core socialist values. Daqing Petroleum people regard dedication to the country and society as the due meaning of practicing the concept of friendliness, always adhere to the corporate tenet of "contributing energy and creating harmony", adhere to the development of collusion, responsibility sharing, urban and rural construction, and stability sharing, promote the construction of "Harbin-Daqi" industrial corridors, and build the province’s oil and gas economic circle; jointly develop 21 peripheral oil fields with local governments to create favorable conditions for their accelerated development; vigorously support urban public construction and socialist new rural construction, and use industrial advantages to drive regional economic development and promote harmonious relations between enterprises and land. In June this year, the China National Petroleum and Natural Gas group company signed the "Deepening Strategic Cooperation Framework Agreement" with Heilongjiang Province, and Daqing Oilfield will make new contributions to improving people’s livelihood, increasing employment and promoting local economic and social development.

    The inheritance and innovation of the Daqing spirit ensured that the core values of socialism took root

  Inherit without losing roots, innovate and keep the soul. The Daqing spirit has come along the history, and the shedding brilliance has nourished the growth of generations of Daqing people. Non-stop, not confused, re-learning and re-education, the Daqing spirit has become an important breakthrough point for cultivating and practicing socialist core values.

  Grasp education and strengthen spiritual inheritance. Oilfield regards Daqing spiritual education as an important content of employee entry, party and group education and employee training, and has carried out theme education activities such as "Cherish honor, hold high the banner, create the future", "Learn iron man, make new achievements, stabilize oil and increase gas as a pioneer", "Study Daqing spirit again, inherit and carry forward the fine traditions of the war" throughout the oilfield; compiled and issued dozens of books with tens of millions of words, such as "Dictionary of Daqing Oilfield Corporate Culture" and "Compilation of Daqing Oilfield Literature and History Materials", and opened an iron man lecture hall, academic report hall, etc., so that leading cadres and post workers can board the podium to exchange knowledge and experience of inheriting the Daqing spirit.

  Grasp the position and enrich the cultural carrier. It has successively built 22 national patriotic education bases such as the Ironman Wang Jinxi Memorial Hall and the Daqing Oilfield History Exhibition Hall, and the China Petroleum Enterprise Spirit Education Base. It organizes employees to visit and study in batches every year, and has become a "holy place" for employees’ children to study and leave their hometowns, so as to experience the charm of Daqing spirit in a subtle way. In addition, the oilfield has successively improved more than 50 corporate culture construction demonstration sites such as the 206 oil production team, developed more than 20 industrial heritage sites such as the first crude oil transportation site, built more than 30 oilfield plazas named "Iron Man" and "Entrepreneurship", and held "Square Culture Week" and "Battle Songs Everyone Sings" and other mass cultural activities. A total of more than 230 events have been held in three years. He also created film and television dramas such as "Daqing Soul" and "Iron Man Wang Jinxi", and a large number of literary works such as "Iron Man" and "Daqing People in the New Era", which were deeply popular and had a wide impact.

  Grasp models and highlight demonstration and leadership. The oilfield pays attention to the selection of advanced models, and has successively cultivated and selected more than 5,000 models of various types. After the iron man Wang Jinxi and the iron man Wang Qimin in the new era, trees have been selected to publicize the third generation of iron men – Li Xinmin of "Daqing New Iron Man" and a number of major models such as "Five Red Flags" and "Five Pioneers" in the new era. The oilfield also selects a number of models such as meritorious employees and meritorious collectives every year. Duan Fuhai, an employee of the fourth oil production plant, engaged in innovation based on his position, solved more than 300 problems, and won 16 major technological innovation awards in the oilfield, 10 national patents, and achieved more than 31 million yuan In recent years, Duan Fuhai and a group of grassroots innovation experts have given a series of lectures to more than 5,000 grassroots employees in the "Iron Man Lecture Hall".

  Grasp the key points and improve the quality of young workers. In response to the fact that the proportion of "post-80s" and "post-90s" young workers in the team is close to 20% in recent years, and the proportion of market-oriented and part-time employees accounts for more than 30%. Mentoring and apprenticeship assistance and vocational mentors are widely promoted among young workers. Combined with the characteristics of modern youth, nearly 700 official certified Weibo such as league organizations at all levels, ironman pavilions, and oilfield newspapers have been opened, and the number of fans is nearly 30,000. With the theme of "Colorful Youth, Brilliant Interpretation", a WeChat communication platform has been built, and more than 20,000 mobile phone users have reached. At the same time, a Weibo contest and a micro-movie contest have been widely launched, and a large-scale educational TV quiz program "Answering

  Grasp the grass-roots level and summarize the promotion experience. Respect the pioneering spirit of the grass-roots people, and let the Daqing spirit take root. Adhere to the "soul of the post responsibility system is the post responsibility", mobilize employees to start from bit by bit and start with details, and consciously strengthen the post responsibility; advocate the concept of "learning to work, work to learn", naming achievements such as "Wang Chunrong hot washing method" and "Shaochun wrench" to stimulate employees’ enthusiasm for learning skills and strengthening quality; build a harmonious interpersonal relationship of unity, friendship, equality and mutual assistance, and open a "psychological adjustment room" to make the grass-roots level a "home" for employees’ attachment.

  Grasp innovation and adapt to the characteristics of the times. Using oilfield TV media, we have successively launched two "Moving Oilfield Characters" selection, "Daqing Dream – We are in Action" patting competition, mass technology competition, "Technology Champion" young workers’ skills PK competition, "Dream Sailing" TV host competition and other activities. At the same time, we have organized and carried out "Who is the King" table tennis competition and badminton TV competition and other activities, with more than 100,000 direct participants, who have been warmly welcomed by the oilfield workers.

  Through a series of education and guidance, the cadre and staff team has effectively achieved "three never forget, three never lose", that is, the working environment has been improved, the battle style has not been forgotten, and the tradition of being meticulous and serious has never been lost; living standards have been improved, and the "fighting spirit" has not been forgotten, and the tradition of diligence and thrift has never been lost; with the development of the oil field, the process of hard work and entrepreneurship will not be forgotten, and the tradition of fighting for oil will never be lost.

  III. The radiation and dissemination of the Daqing spirit has promoted the universal recognition of socialist core values

  Crossing the Songnen Plain and the waters of the Longjiang River, the Daqing spirit, which was born on the black soil, has long since left the Daqing Oilfield, and has widely and deeply influenced Chinese people’s thinking, playing a positive role in cultivating and practicing socialist core values.

  Adhere to the brand of "breaking into the market" and use the Daqing spirit to build the image. Wherever the market expands, the Daqing spirit will be radiated to. Over the years, the Daqing team tempered with the Daqing spirit has not only won by superior technology in the domestic and foreign markets, but also by fine traditions, excellent work style and advanced culture, calling the "Daqing" brand. "Daqing New Ironman" Li Xinmin led the DQ1205 team to fight in Sudan and Iraq with the fighting spirit of "I would rather go through all kinds of difficulties and risks, but also to contribute oil to the motherland". In the new era, Daqing people connected with international management, integrated into regional culture, relied on tenacious style and strength, and relied on excellent quality to break into the market, establishing the image of Daqing overseas and raising the red flag of Daqing.

  Since 2010, the Oilfield has organized a tour to preach the "Oil Soul" Daqing spirit, with a total of 345 lectures and a total travel distance of more than 200,000 kilometers. The direct audience exceeded 200,000 people, and more than one million people learned through various forms. In 2012, the Preaching Corps was awarded the National Workers’ Pioneer by the All-China Federation of Trade Unions. In recent years, Daqing Oilfield has also concentrated publicity through the central mainstream media, participated in important national conferences and high-level forums, and actively carried out visiting and exchange activities to spread the Daqing spirit, so that it has been widely recognized by all sectors of society. After listening to or visiting Daqing, many people gave high praise to the Daqing spirit, saying that learning to understand the Daqing spirit, the iron man spirit, touched the mind, shocked the soul, and accepted a profound spiritual baptism. In the future, we must behave like iron men and do things, and use practical actions to realize the Chinese dream.

  Adhere to the "tree of three virtues" to do public welfare, and light up life with the spirit of Daqing. Su Xiuqin, deputy head of the Oilfield Chengxin Community Community Party Member Contact Service Station, is a retired cadre over 60 years old. In 2010, in response to the reality that there are many retirees in the community and few cultural activities, she led the establishment of "Chengxin Art Troupe", "Chengxin Calligraphy and Painting Garden" and other groups, and also established the "Love Sister Studio", which took the 22 empty nesters in the community as a key aid object, and carried out psychological comfort activities together with the property and neighborhood committees, creating a harmonious and stable community environment. The "Love Transfer" Volunteer Association organized by Bai Chunhai, an employee of the Drilling Engineering Company, has organized more than 580 public welfare activities over the past seven years, developed more than 2,000 members, and raised a total of more than 2 million yuan for various donations. The Daqing Volunteer Alliance, chaired by Duan Yide of the Second Oil Production Plant, the Love Association named after Zhu Hua of the Fourth Oil Production Plant, and the "Charity Donation" group established by the employees of the natural gas branch, all integrate the core socialist values into the hearts of the people and turn them into a reality of life.

  The voice of Huang Zhong and Dalu of socialist core values has been sung in China. Daqing Petroleum people will continue to inherit the spirit of Daqing and the spirit of iron man, and sing all the way and have great ambitions.

  (This article is excerpted from the 19th issue of "Red Flag Manuscript" in 2014.)

"Love’s Driving" Exposed Special, Wang Chengsi Becomes "Happy Manufacturing Machine"


1905 movie network news On August 25, a comedy and romance film that is about to hit cinemas across the country released a special cast. Director Xu Lin and chief producer Liang Wei took the lead in creating "Wang Chengsi Kuaqu Group" to reveal the story behind the shooting of "Driving for Love" for the first time, showing fans from multiple angles how Wang Chengsi was polished into a "joy maker" in the film, so that the public can see the fancy opening of an excellent comedian. The film is directed by Xu Lin, and Wang Chengsi is the lead actor, and Xu Huiqiang, Ai Ran, Feng Qinchuan, the lead actor, and the friendship actor. It will be staged this Friday. See you in theaters this weekend. The film is on hot pre-sale!


The special issue changes in seconds! How many ways does Wang Chengsi open it?


In the latest release of Wang Chengsi’s special, the beginning of the "Salt can be sweet, amiable, humble, and dedicated" is the film director Xu Lin and chief producer Liang Wei’s high evaluation of the male lead Wang Chengsi, which makes people feel like they have entered Wang Chengsi’s "praise group"? Behind all this is a comedian who has come with more than ten years of persistence and hard work, which is reflected in all aspects of the play inside and outside the play.


First, the director’s certified acting skills! Director Xu Lin said of his most impressive scene that "there was a scene where he ate steak in a western restaurant. In just ten seconds, Wang Chengsi could perform four levels". From never eating steak, to feeling delicious, to devouring, and finally trying to maintain elegance, a piece of steak can be eaten in four states. Unknowingly, the comedy tension of a little person is fully released. Second, the commendable professionalism! Chief producer Liang Wei talked about the filming of the film in winter. When the hot spring scene was filmed early in the morning, the extras could not stand it for 30 minutes, and Wang Chengsi stayed in it all the time. His dedication was admirable. Third, the all-round performance of delicate emotions! In this film, Wang Chengsi not only shows his funny ability, but also the delicate handling of emotional scenes, which allows people to see Wang Chengsi’s deeper performance skills. When filming the crying scene where Zhong Chengkui saw his daughter regain her eyesight, the director Xu Lin asked Wang Chengsi if he needed to prepare eye drops. Wang Chengsi refused, proving that "a strong man also has a tender side" with an excellent crying scene. When Director Xu recalled the filming of this film, he also praised Wang Chengsi’s precise handling of emotional scenes. His performance will definitely make people feel the change of Zhong Chengkui’s mood when watching the movie, and be healed and moved by the family interaction between father and daughter. How many ways does actor Wang Chengsi have to open up? Let’s meet at the theater this Friday to find out.


The director called out for choosing the right person! Wang Chengsi writes with love and becomes a late bloomer


"Driving for Love" tells the story of Zhong Chengkui, the water delivery brother, who is involved in a carefully planned "stand-in love" because he looks like Li Jiahao, the young director of the design company. As Wang Chengsi’s first male lead film work, he is facing the difficult challenge of one person playing two roles at the same time. In an interview, he admitted that "there is a lot of pressure". The most difficult scene in the whole shooting process is that Zhong Chengkui has to pretend to be Li Jiahao to speak on stage, and Li Jiahao pretends to be Zhong Chengkui to cooperate in order not to be exposed. In actual shooting, the transition of the two roles is very easy to be confused. How to deal with the different states of the characters and complete the performance naturally and smoothly, Wang Chengsi has made a lot of effort for this. As for Wang Chengsi’s performance, the director Xu Lin bluntly said that "he chose the right person", and the chief producer Liang Wei said that "he will always give you some surprises".


As a meritorious actor of Happy Twist, Wang Chengsi embraces his love for acting. It took seventeen years to slowly move from the stage of the drama to the big screen, and to accumulate energy from each and every role. Finally, in "Driving for Love", he realized his dream of being the leading man in the movie. Zhong Chengkui, a poor boy in the play, wants to fall in love with Huo Qixin, a rich daughter, and Wang Chengsi outside the play also turns around and has his own male lead. Actor Wang Chengsi staged a "double-line counterattack", writing his own late bloomer with love and perseverance.

A number of new regulations such as the new car-hailing policy will be implemented today. What should I pay attention to?

  China News Service, November 1st, the new policy of online car-hailing was officially implemented, and the legal status of online car-hailing was clarified for the first time from the level of national regulations; the first national standard for anti-smog masks was landed, and it will be difficult for anti-smog masks to "fish in troubled waters" in the future; the fares for routes below 800 kilometers and some routes above 800 kilometers will be independently formulated by airlines according to law… Since today, a number of new regulations have been implemented, involving many aspects of social life, which can be done and which are prohibited, clearly defined, and reminded the public and relevant institutions to pay attention.

  [The new policy of online car-hailing is officially implemented today. Who can operate online car-hailing?]

  The "Interim Measures for the Administration of Online Booking Taxi Business Services" jointly issued by the Ministry of Transport and other seven departments will come into effect on November 1. The "Interim Measures" bring the innovative thing of online car-hailing into the scope of taxi management, and clarify the legal status of online car-hailing for the first time from the level of national regulations.

  According to the regulations, the conversion of private cars to online car-hailing needs to meet the following basic conditions: 7-seat and below passenger cars; installation of vehicle satellite positioning devices and emergency alarm devices with driving record functions; vehicle technical performance meets the requirements of relevant standards for operational safety. At the same time, when the mileage of the online car reaches 600,000 kilometers, it will be forcibly scrapped; when the mileage does not reach 600,000 kilometers but the service life reaches 8 years, it will withdraw from the online car-hailing business.

  The regulations also specify the following requirements for online car-hailing drivers: obtaining a motor vehicle driver’s license of the corresponding type and having more than 3 years of driving experience; no traffic accident crime, dangerous driving crime record, no drug abuse record, no driving record after drinking, and no record of 12 points in the last 3 consecutive scoring cycles; no violent crime record; other conditions stipulated by the urban people’s government.

  There are many types and a lack of unified standards. At present, the mask market is chaotic. Many products are labeled as anti-PM2.5, but the protective effect is not satisfactory. In the future, it will be difficult for anti-smog masks to "fish in troubled waters".

  The national standard for "Technical Specifications for Daily Protective Masks" will be officially implemented on November 1. This is China’s first national standard for civilian protective masks. It is worth noting that the standard clearly states that it "does not apply to infants and young children, children’s respiratory protective equipment".

  The protective effect is the core indicator of the standard. The protective effect level is set according to the air quality category in the National Air Quality Standard, and is divided into four levels from low to high: D, C, B, and A. According to the national standard, the mask can reduce the inhaled PM2.5 concentration to less than 75 micrograms per cubic meter after wearing, so that the air quality inhaled into the body after filtration reaches a good level or above, which is qualified.

  [Civil aviation fare reform: self-determined fares for routes below 800 kilometers]

  The "Notice on Deepening the Reform of Domestic Air Passenger Transport Fares" issued by the Civil Aviation Administration and the National Development and Reform Commission will be implemented on November 1. The notice requires further expansion of the range of market-adjusted price routes, with routes below 800 kilometers and above 800 kilometers competing with high-speed rail EMU trains. Passenger transport fares shall be determined by airlines according to law.

  At the same time, the airline formulates and adjusts the specific fare types, levels and applicable conditions of the market-adjusted price routes, and announces them to the public at least 7 days in advance. On the basis of the full fare, the cumulative fare increase of the airline’s various routes shall not exceed 10%, and the fare increase of each season shall not exceed 10 routes.

  [Medical quality management clarifies responsibilities and encourages reporting of medical quality adverse events]

  The National Health and Family Planning Commission issued the "Measures for the Management of Medical Quality" in October, which came into effect on November 1, 2016. The "Measures" require the establishment of a medical safety and risk management system for medical institutions. Encourage medical institutions and medical personnel to take the initiative to report medical quality (safety) adverse events, and promote information sharing and continuous improvement.

  The "Measures" require clear medical quality management of the main body of responsibility, organizational form, working mechanism and key links. It is clear that medical institutions are the main body of responsibility for medical quality, and the main person in charge of medical institutions is the first responsible person for medical quality management.

  [Enterprises that illegally issue unified invoices for motor vehicle sales will be included in the "blacklist"]

  The State Administration of Taxation issued the "Announcement on the Implementation of the Publicity System for the List of Motor Vehicle Enterprises that Illegally Issue Unified Invoices for Motor Vehicle Sales" on September 27, deciding to implement the publicity system for the list of motor vehicle enterprises that illegally issue unified invoices for motor vehicle sales. The "Announcement" came into effect on November 1.

  The State Administration of Taxation will from time to time publicize the list of motor vehicle enterprises that issue unified invoices for motor vehicle sales in violation of regulations. The list information can be inquired on the website of the State Administration of Taxation. Motor vehicle enterprises include motor vehicle manufacturers and motor vehicle distribution enterprises.

  Motor vehicle enterprises will be included in the "blacklist" if they fail to issue invoices for more than 2 times (including 2 times) or if the circumstances are serious; if they issue a unified invoice for motor vehicle sales at a low price in violation of regulations, they issue other VAT invoices resulting in underpayment of vehicle purchase tax for more than 2 times (including 2 times) or the circumstances are serious; if they issue invoices in violation of invoice management regulations resulting in underpayment of vehicle purchase tax for more than 2 times (including 2 times) or if the circumstances are serious.

  [Implementation of new regulations on the management of basic scientific research business expenses in central universities]

  The Ministry of Finance and the Ministry of Education recently announced that the "Measures for the Administration of Basic Scientific Research Business Fees in Central Universities" will be officially implemented from November 1. The management measures make it clear that the basic scientific research business fees of central universities will be used to support central universities to carry out independent research work on topic selection. The use directions include: focusing on supporting young teachers under the age of 40 to improve their basic scientific research capabilities; supporting outstanding students in schools to enhance their scientific research and innovation capabilities; supporting the construction of outstanding innovation teams; conducting basic, supportive and strategic research across multiple disciplines; and strengthening the basic work of science and technology.

  The administrative measures stipulate that the basic scientific research business expenses shall not be spent on the salaries, bonuses, subsidies and welfare expenses of personnel with salary income; shall not purchase large-scale instruments and equipment of more than 400,000 yuan; shall not share the cost of public management and operation of the school; shall not be used as supporting funds for other projects; shall not be used for repayment of loans, payment of fines, donations, sponsorship, investment and other expenditures; nor shall it be used for other expenditures that shall not be charged in accordance with state regulations.

Equipped with BYD’s fifth-generation DM hybrid system, Qin L Beijing Auto Show was officially unveiled.

At the 2024 Beijing Auto Show, Niuche. com learned from BYD officials that BYD’s new compact car, Qin L, will officially meet with consumers at the Beijing Auto Show on April 25, and the new car will be equipped with BYD’s fifth-generation DM hybrid system. It is understood that the price of the new car will be around 120,000 yuan.

In design, BYD Qin (parameter picture) L adopts the latest family design of "New Country Tide and Beauty Aesthetics", which is younger and more refined visually. The interior of the huge middle net adopts dot matrix design, and the grille on both sides stretches the width of the whole front face. At the same time, the headlights of the new car are very sharp and connected by light strips, which is visually very scientific and technological.

The side line of the new car runs from the headlights to the back door, and the B-pillar and C-pillar are designed in a hidden way, combined with the slip-back design, which makes the whole car younger. At the same time, the new car is equipped with multi-frame wheels, which is more visually sporty. In terms of vehicle size, the length, width and height of Qin L are 4830mm, 1900mm and 1495mm respectively, and the wheelbase is 2790mm. Compared with Qin PLUS currently on sale (length, width and height: 4765/1837/1495mm, wheelbase: 2718mm), Qin L is larger as a whole.

At the rear of the car, the new car adopts a penetrating taillight group, and the rear enclosure is also treated in a sporty style. It is worth mentioning that the tail of the new car is also equipped with a luminous "BYD" English logo. In terms of car body color matching, BYD Qin L will provide four car body colors: Bingpo Green, Jianyao Purple, Runyu White and Tea Crystal Grey.

In terms of interior, Qin L adopts the latest design concept of the family, which is visually simpler and more layered. The interior of the three-position multi-function steering wheel is decorated with brown elements, which looks good. The full LCD instrument panel is embedded in the central control panel, and the 15.6-inch central control large screen supports rotation. At the same time, it is equipped with DiLink intelligent network connection system, which supports functions such as customized navigation in Gaode, karaoke function, Himalayan music, cool me/cool dog music, BYD market, car WeChat/Tik Tok and so on.

It is worth mentioning that the new car does not completely cancel the physical buttons. The physical buttons such as start, driving mode, air conditioning control and volume adjustment are integrated around the new BYD Heart crystal ball head shift lever, which is convenient for users to operate quickly.

In terms of power, Qin L will be equipped with BYD’s fifth-generation DM-i hybrid technology, in which the maximum power of the 1.5L engine is 74kW and the maximum power of the motor is 160kW. The new car is equipped with lithium iron phosphate battery from Fudi, Zhengzhou. The battery provides 15.874kWh and 10.08kWh for consumers to choose, and the corresponding pure electric cruising range is 90km and 60km respectively. It is understood that the comprehensive battery life of the new car can reach 2000km.