More than 1,000 consumers in Changsha never expected that the gym under their noses actually "ran away". This is a fitness center located in a well-known real estate and operated by a professional organization for more than 4 years. Everything looks "reliable". But when they paid a membership fee of about 2 million yuan, the gym owner changed. The gym is still there, but their membership has expired. The boss who originally collected the money actually exposed the "showing off wealth" video and photos of driving a "Ferrari" sports car in the circle of friends.

　　New Yue fitness boss "Wang Zhongxin" friend circle screenshot The pictures in this article are all provided by the respondents.

　　The Paper learned from Changsha police that the police station where the gym is located has been involved in the investigation.

　　The next day, the gym closed.

　　Mr. Zhao is an owner of Hengda Jiangwan Community, Yuanda Road, Furong District, Changsha City. On April 18, 2019, he set up a membership card of 5,000 yuan in the "Newleap Swimming and Fitness Club" where the community is located (hereinafter referred to as "Newleap Fitness") to meet the needs of his own fitness and children’s learning to swim.

　　In 2019, Niuyue Fitness Swimming Club was located in Hengda Jiangwan Community, Furong District, Changsha City.

　　Since the handover of Evergrande Jiangwan in 2015, Niuyue Fitness has been operating in the original sales department of the community, and residents in the community are familiar with it.

　　According to the materials obtained by The Paper, in May 2015, Changsha Xinfu Real Estate Co., Ltd. (hereinafter referred to as Xinfu Real Estate), which is 100% controlled by Evergrande Real Estate Group, leased all its real estate (formerly the sales department of Evergrande Jiangwan) to Hunan Huaya Culture Communication Co., Ltd. (hereinafter referred to as Huaya Company) until July 31, 2023. The property has three floors in total, and the contract stipulates that it is not allowed to sublet. However, in May of the same year, Huaya Company transferred the first and second floors to Changsha Niuyue Fitness and Beauty Co., Ltd. (hereinafter referred to as Niuyue Company) for operation until May 31, 2023. Subsequently, on the original sales department of Evergrande Jiangwan, two huge iron-framed signboards "Huaya Art School" and "Niuyue Swimming Fitness Club" were erected.

　　Beginning in April 2019, residents in Evergrande Jiangwan and its surrounding areas found that Niuyue Fitness began to distribute advertising leaflets to recruit members, and news of "Niuyue Fitness" running a membership card appeared among the owners in the surrounding communities.

　　Many salesmen scattered within one kilometer around Evergrande Jiangwan distribute experience cards for residents to experience in the morning and evening. Subsequently, many residents spent money on cards after the experience. There are many kinds of membership cards, such as one-year, two-year and five-year cards, with personal trainer and without personal trainer. Among them, a four-year comprehensive card with 2200 yuan is the choice of many consumers.

　　Ms. Xiao got three cards in one breath. In addition to giving herself a five-year comprehensive fitness card, she also got two children swimming cards of 1,600 yuan and 1,800 yuan from Bao Xuehui, with a total consumption of more than 7,000 yuan. "I read the contract (between the gym and Evergrande Property) and said that the contract has been signed for more than four years, which proves that they are reliable and safe. You (the gym) are irresponsible, and Evergrande will also contain you. Evergrande will never run, I think so. " Ms. Xiao said.

　　Later, the card information obtained by members from the front desk of the gym showed that from April 11, 2019 to November 6, 2019, at least 1,229 consumers had applied for various types of membership cards, with a total amount of at least 1.93 million yuan. Among them, the peak of card processing is mainly before August. By September, the amount of membership card is getting smaller and smaller, and even a "challenge monthly card" of only 518 yuan appears.

　　Ms. Zhao, the owner of Evergrande Jiangwan, said that she had a 3,000-yuan swimming card in Niuyue Fitness. Under the advertisement, on September 23, 2019, she had a 518-yuan challenge card in Niuyue Fitness. The next day, she went swimming and found that the gym was closed, and "the boss ran away".

　　Many members introduced that at the end of September last year, Niuyue Fitness closed directly on the grounds of "fire inspection".

　　This is similar to many fitness service places that run on the road. After that, consumers called the police, called the mayor’s hotline, complained to 315, etc. Then, the gym opened for a short time, so in October and November, four people applied for cards. "Everyone really believes and hopes that this gym will continue." One member said.

　　However, during the "pretend" business hours, there was no coach in the gym, the swimming pool was not changed and heated, and the tiles at the bottom of the pool fell off, causing many members to be injured. By November, the whole gym was completely quiet.

　　The gym is still there, and the membership rights are gone.

　　Members still remember that in September 2019, after calling the police and waiting for the police to come, members surrounded Wang Zhongxin, the head of the gym. "He looks very rich with gold and jade on his hands and neck. But at that time, he kept saying that he had no money and owed the coach’s salary, so the gym could not operate. " Many members introduced.

　　In September 2019, Wang Zhongxin was surrounded by members to discuss.

　　The Paper combed the payment information of dozens of members and found that many members paid the money to Wang Zhongxin.

　　After the gym closed, some members who added Wang Zhongxin, the "boss" of the gym, found that in January 2020, after the running storm was silent, Wang Zhongxin, whose name on WeChat was "Survival of the fittest", "showed off wealth" in the circle of friends. In several videos, he is wearing a gold watch, driving a suspected Ferrari sports car and racing with passionate music.

　　New Yue Fitness Boss "Wang Zhongxin" friend circle screenshot

　　In July this year, this gym located in the comprehensive building of Evergrande Jiangwan opened again. It’s just that the signboard on the roof has changed two words, from "Newleap Swimming Fitness Club" to "Guoli Swimming Fitness Club". Previously, members’ cards in "Niuyue" were invalid, and they had to re-apply for cards in order to continue swimming in "National Power".

　　In 2020, after "running the road", the signboard of "National Fitness Swimming Club" was changed.

　　In late July, some members’ representatives were called to a meeting in the Jiangwan Community of Evergrande. The members of Evergrande Commercial Management, Guoli Sports and Huaya Company announced that Huaya Company had taken back the gym operated by Niuyue Company and now transferred it to Guoli Sports Company for operation. The original membership rights need to be changed, such as a four-year comprehensive card, which can only be used on September 1 this year, or it can be used voluntarily until December this year. The one-year cards, challenge cards, etc. that have expired before are all invalid. Now there are new charging standards for national strength swimming and fitness, such as 1,280 yuan for a half-year card and 1,888 yuan for an annual card.

　　On August 24th, The Paper contacted Huaya Company. Xiang Yanhua, the person in charge of the company, said that after renting the whole clubhouse from Evergrande in those years, he entrusted the swimming pools and gymnasiums on the first and second floors to Niuyue Company for operation in addition to education and training on the third floor because he was not qualified to operate the swimming pool. Evergrande knows and acquiesces in this. As of November last year, Niuyue Company had owed Huaya Company more than 600,000 yuan in entrusted management fees, utilities and gas fees. After Huaya Company sued Niuyue Company to Furong District Court, on June 30 this year, Furong Court ordered both parties to terminate the entrustment contract. Therefore, Huaya Company has now taken back the gym and entrusted Guoli Company to operate it.

　　As for the membership card with a total value of nearly 2 million yuan handled by more than 1,000 consumers in Niuyue Company, Xiang Yanhua said, "You can only go to Niuyue Company, which handled cards for members at that time."

　　So what is the responsibility of Huaya Company, which cooperates with Newleap? In this regard, I am evasive to Yanhua. However, in the interview, she revealed that Niuyue Swimming Gymnasium has been operating poorly since its establishment. To this end, Huaya Company spent more than 200,000 yuan to buy a boiler to heat the swimming pool; After the coach went on strike in September last year, Huaya also paid the coach a salary of more than 100 thousand yuan in arrears; When the gym was about to have an accident, Huaya found in the office that Wang Zhongxin had issued a new batch of leaflets, and they stopped it.

　　On August 27th, The Paper contacted Wei Mou, the head of Niuyue Company. Wei said that Niuyue Company had transferred the gym to Wang Zhongxin on April 7, 2019, so Niuyue Company was irresponsible for the rights and interests of its members.

　　However, when a member applies for a card, the official seal on the service contract and the receipt of payment is clearly stamped with the "Special Financial Seal for Newleap Swimming and Fitness". In this regard, Wei said, "That is Wang Zhongxin’s own radish chapter, which has nothing to do with Niu Yue."

　　Contract signed between members and NewYork Swimming and Fitness Club

　　Expert: It should not be an "IQ tax" for consumers to run away with money.

　　Liu Jiahui, a member of the 315 Lawyers Group of China Consumers Association and a lawyer of Beijing Derun Law Firm, told The Paper that it is easy to "run away" in prepaid consumption. After consumers’ rights and interests are infringed, it is mostly difficult to defend their rights, because it is difficult for individual consumers to spend time and energy on litigation for their losses of one or two thousand yuan, asking for help from 12315 and the Consumers Association, but only mediation is not mandatory, which creates an opportunity for businesses.

　　Liu Jiahui introduced that in many "running away" incidents, there are frauds. "Taking money away without providing services is a kind of contract fraud. One party to the contract has no intention to perform its obligations at all, or clearly knows that it cannot perform its contractual obligations, but it is a typical feature of contract fraud to defraud one party’s property by signing a contract and not performing or performing a small part of its contractual obligations. "

　　In addition, Liu Jiahui told The Paper that the consumer bought the fitness card of Niuyue Company and formed a contractual relationship with Niuyue Company. Niuyue Company’s rights and obligations under the contract must be agreed by the consumer. If it is transferred without the consent of the consumer, Niuyue Company will still bear all the responsibilities. If Niuyue Company fails to announce its transfer to consumers, regardless of whether Niuyue Company knows about Wang Zhongxin’s card application in his name, Niuyue will bear the responsibility. Because for consumers, Wang Zhongxin’s behavior is regarded as the behavior of Niuyue Company. Huaya Company, as the entrusting party entrusted by new york Company, takes full responsibility for the liabilities arising from the breach of contract by the entrusted party, Newleap Company.

　　The Paper noted that in December last year, Guangdong Maoming Intermediate People’s Court upheld the conviction of two gym shareholders for contract fraud. According to the judgment, from November 2017 to September 2018, Maoming Wellman Fitness Club had difficulties in operation and could not make ends meet. The company’s shareholders Zuo Moudong and Li Moufeng still sold their membership cards to the public at ultra-low prices in the name of the company, even though they knew that they would lead to business failure. Finally, more than 12,000 people applied for the cards, with an amount of 5.34 million yuan. However, the funds raised by the club are used for club operation or other expenses, which leads to the failure of members to get the promised return on fitness services, and the arrears of workers’ wages, rent, water and electricity are as high as 400,000 yuan, which has caused great adverse effects.

　　Many members also reported the behavior of Niuyue Gym and Wang Zhongxin to Ma Po Ling Police Station of Changsha Furong Public Security Bureau. On August 27th, The Paper learned that the Ma Po Ridge Police Station had accepted the case and intervened in the investigation. The relevant person in charge of the institute said that at present, Hunan is cracking down on "prepaid consumption", and the public security organs will actively crack down on such suspected criminal acts.

　　Ma Po Ling Police Station accepts reports from members.

　　Wu Wei, secretary general of Hunan Consumer Council, said that there are a lot of prepaid card disputes in the field of consumer services. In March this year, the Committee issued the Investigation Report on the Status of Prepaid Consumer Rights Protection in Hunan Province. 43.6% of the respondents have handled prepaid cards, and 14% of cardholders have experienced rights protection. Among all consumption problems, the proportion of operators "running the road" is as high as 48.2%.

　　To this end, the Hunan Provincial Market Supervision Bureau launched a special rectification campaign. By the end of July, a total of 41,289 market players were inspected, covering shopping malls, restaurants and other industries, and 9 cases were filed and 8 cases were banned according to law. Hunan will impose joint punishment and credit restraint on "blacklisted" enterprises, investors and senior executives who have closed their doors and "run away" residences, and strengthen the prudent review of market access to achieve "one place is untrustworthy and everywhere is limited". We will maintain a high-pressure situation on illegal prepaid consumption, and resolutely crack down on illegal activities such as hiding money, malicious infringement and fraud.

　　Liu Junhai, director of the Institute of Commercial Law of Renmin University of China and vice president of China Consumers Association, said that in view of the problems in prepaid card consumption, on the one hand, it is necessary to improve the system design, such as establishing prepaid card amount, filing and approval, third-party depository and other systems; on the other hand, market supervision departments and public security organs should work together to eliminate regulatory blind spots and regulatory vacuum and jointly rectify them.

　　Liu Junhai told The Paper that businesses running away should not be paid by consumers ‘ IQ tax ’ . The negative effect of running away from the road is great, because a mouse excrement has broken a pot of soup, which affects the construction of the integrity system of the whole market economy. "The level of integrity depends on the lowest board. At present, the market supervision department is out of order, but regulators should not fail. They should stand up and do justice for heaven and make good use of the powers entrusted by law."

When YOLO opened the year, it became the king of both topic and box office; When hot topics about Jia Ling keep emerging, when articles about Jia Ling’s successful weight loss of 100 pounds are overwhelming, it is destined that March, the first weight loss season at the beginning of the new year, will not be too ordinary.

According to the statistics of Xinhong. com as of February 25th, the popularity of fitness topic Xiaohongshu # reached 74,776,300, exceeding 92.03% of the keywords in the whole station.

During the Spring Festival, the trading index of sports equipment on Tmall platform surged, among which the trading index of kettle bell increased by more than 430% month-on-month, the trading index of skipping rope increased by more than 280% month-on-month, while the trading indexes of fitness gloves and boxing gloves increased by 220% and 120% respectively.

More and more consumers’ enthusiasm for fitness has been ignited, not only in the sales of sports equipment, but also in the selection of meal replacement and fitness drinks. Especially under the popular science blessing of professional fitness bloggers on major platforms, drinks such as electrolyte drinks as a supplement after exercise have gradually attracted consumers’ attention.

However, at present, most electrolyte water on the market uses sugar to provide energy, which can not meet the health needs of many consumers, making coconut water as a natural and healthy drink, gradually favored by fitness enthusiasts. With the advantage of being rich in natural electrolyte, it can realize heat explosion, and with its low calorie and electrolyte-rich characteristics, it has replaced the traditional sugary sports drink, which has become an ideal choice for many consumers to replenish water and electrolyte after fitness. Moreover, it does not add a lot of synthetic raw materials, which deeply meets the health needs of consumers and releases huge consumption potential.

The production and research team of the light brand showed a keen sense of market smell and quickly launched a 100% coconut water with a formula of 0 sucrose and 0 fat to meet the needs of exercise and weight control. And choose Thai perfume coconut and sunshine coconut as raw materials, break through the traditional barriers, upgrade the taste of products, and at the same time upgrade the product packaging, with exquisite "diamond bottle" innovative packaging, create product differentiation and seize the minds of users. When the product was launched, it focused on summer exercise to quench thirst and replenish natural electrolytes through high-frequency content marketing and product planting, which opened consumers’ awareness of coconut water and made 100% coconut water a little red book and a vibrating explosion, achieving a leap in performance.

Of course, 100% coconut aquatic products that are lightly branded can break the circle. In addition to innovative content marketing, the market penetration is deepened, and the product strength behind it cannot be ignored. Light on the modern production base, the introduction of German fully automatic aseptic production workshop and advanced aseptic production technology, equipped with eight international standard fully automatic production lines, the annual output can reach 2 million tons, and the daily production of beverages can reach 24 million bottles. The mature and perfect industrial chain allows the light on the brand to break through the supply chain restrictions such as unstable raw material procurement, difficult production and transportation, short shelf life and easy deterioration, with stable quality, lower than the traditional high-priced coconut water, with content marketing, to stimulate consumers’ interest and successfully pry it open.

With the rise of healthy diet, coconut water, as a substitute for traditional sugary sports drinks, has risen against the trend and become a potential stock in the beverage industry. With multiple benefits, the coconut water market in China has ushered in the rapid expansion of the track, which has risen from 513 million yuan in 2018 to 780 million yuan in 2022. However, compared with the relatively popular European and American markets, China is welcoming more market space. Let’s look forward to 2024, when such a powerful brand as Qingshang will bring more innovative products and bring new amount to the industry.

CCTV News:On May 3, some netizens reported that a "pet blind box" was collected and delivered at a courier station in Chengdu, Sichuan, and the kittens and puppies in cages were dying. Some caring people in Chengdu immediately organized rescue. A caring person who participated in the on-site rescue said that the delivery place of these cats and dogs was Chengdu Sanlian Flower and Bird Market, and the merchants delivered live pets to the buyers in the name of selling "blind boxes".

At 22: 30 on May 3, the reporter arrived at Xiqiao West Street, Chengdu Railway Station. The scene was filled with the cries of cats and dogs, which came from cages on the ground.

Chen Yulian, head of Chengdu Love Home Animal Rescue Center:This car pulled a car (cats and dogs) over, and then we followed. They just (turn) the car (cats and dogs) onto this car. Let’s take a look at this van. It’s completely closed. Close the two back doors, and all the cats and dogs must be locked inside.

Subsequently, the two trucks were stopped by volunteers in the rescue center and called the police. The reporter saw that a woven bag was put on the outside of each cage, and ZTO Express’s express bill was posted on each bag. After stopping the van, the volunteers tore a piece of each woven pocket to give the kittens and puppies air and water to drink. Subsequently, the reporter found the person in charge of the express delivery site to understand the situation.

Soon, the police of the local police station and the staff of the street office have arrived at the scene. In the early morning of May 4, these kittens and puppies were safely transferred, and law enforcement officers began to verify the information.

Chengdu Postal Administration: It will be put on file for handling.

The relevant person in charge of Chengdu Postal Administration said yesterday (May 5) that the postal administration immediately launched an investigation after paying attention to the situation of "delivering blind boxes for pets". For the behavior of the courier outlet suspected of illegally receiving and sending live animals, it will be put on file and the handling of the case will be disclosed in a timely manner according to law. At present, the local animal inspection department in Chengdu has temporarily detained all cats and dogs according to law, and temporarily placed them for inspection.

In addition, the ZTO Express company involved also issued a notice saying that these live animals were sold online by e-commerce customers of the platform, and were illegally collected by Lotus Pond outlets in Chengdu, ZTO Express. At present, the express collection business of this outlet has been suspended, and the person in charge of delivery safety of ZTO Express Sichuan Provincial Management Center has been suspended for inspection.

The transportation and delivery of live animals has been clearly stipulated by law.

Since May 1 this year, the Law on Animal Epidemic Prevention has been implemented, and there are clear legal provisions on the transportation and delivery of live animals. On March 19th last year, the State Post Bureau also issued a notice, demanding to regulate the delivery of live animals, severely crack down on the illegal delivery of wild animals and their products, and strictly regulate the delivery of live animals other than protected wild animals. Then, whether the merchants and platforms selling "pet blind boxes" and the express delivery responsible for transportation are illegal, experts have given corresponding interpretations.

Respect the law and refuse the blind box "out of line"

The rise of blind box economy is largely due to satisfying consumers’ curiosity and surprise about uncertainty. However, using blind boxed animals to build some people’s happiness on the basis of animal suffering or even loss of life is a departure from human nature and alienation of entertainment. Merchants must abide by the relevant laws and regulations on the delivery of live animals, and courier companies should not knowingly commit crimes.Respect for human nature, respect for the law, and people’s hearts are not blind, so there will be no such bad and out-of-line blind box.

　　Although the level of playing football has not yet been in line with the international standards, many domestic football stars have a sense of touch in fashion. And the high income and frequent opportunities to go abroad also enable them to get in touch with the most cutting-edge things in fashion. Over time, these stars have gradually formed their own set of "fashion classics".

　　Hui XieGood taste

　　Dress up, the model wife listens to him.

　　When it comes to players and fashion, everyone will think of Xie Hui first. This handsome star who just went to Germany to continue studying abroad is also recognized as a fashion gentleman in the circle, showing fashion elements from head to toe. Moreover, Xie Hui is also a frequent visitor to various catwalk activities, which is not something that ordinary people can do.

　　

　　

　　Xie Hui and his wife walked the catwalk together.

　　In terms of dress, Xie Hui doesn’t like to follow the crowd. "Many people think that as long as they buy the best brand, they are pursuing fashion. I don’t think so. While pursuing the brand, I prefer the brand that suits me. " As for shoes and bags, Xie Hui thinks it is very important to match clothes. "The choice of bags and shoes can play a very good role, otherwise the whole body will fail."

　　Is Xie Hui’s wardrobe full of clothes? "I may have more clothes than others, because I like to buy clothes and keep up with the trend." Xie Hui said, "However, don’t think that I have too many clothes, or I often keep changing new clothes." Xie Hui buys clothes, and never buys clothes that are worn for one quarter and immediately eliminated the next year. "I like to buy some clothes that can last for a long time, no matter the brand or the style. Many of my clothes, whether in style or texture, can be worn for a long time. "

　　Does Xie Hui’s fashion inspiration come from his supermodel wife Tong Chenjie? "On the contrary, I have more ideas than my wife. When we buy clothes together, I often give her advice and she listens to me." Not only clothing, including furniture, daily necessities and so on, if you need to make up your mind, it’s basically Xie Hui. "Because I have a good eye, Tong Chenjie also trusts me."

　　Yu Tao is the most willing.

　　Shopping, brand recognition regardless of cost

　　Someone once said: "Pu Wei said that her bag brand was big, and Yu Tao smiled." Yu Tao really loves to buy bags, but Yu Tao likes to buy clothes more than bags.

　　When Yu Tao was in the National Youth Olympic Team, he often had the opportunity to play abroad. At that time, Yu Tao chose luxury goods regardless of the cost. "At that time, he was young and casual, and he bought what he liked, regardless of whether he needed it or not." One more thing, when I bought clothes abroad, my best friend Qu Bo always stood on the side of the salesperson, so that Yu Tao couldn’t help but pay for it. "With the encouragement of Qu Bo, I bought a lot of things."

　　LV and PRADA are the first choice for Yu Tao to buy bags, while Yu Tao prefers clothes designed by Italian designers such as PRADA, Cerruti1881 and ARMANI.

　　What satisfied Yu Tao the most was a KENZO suit he bought when the Olympic team was training in Paris. At that time, Yu Tao took a fancy to this black suit when he was shopping, and it fit perfectly after trying it on. "It felt like it was made for me, so that a thin person like me could buy such a suit in Europe. I wanted it without thinking." As a result, this suit was really put to great use. Yu Tao took this KENZO suit as the second formal suit at the wedding with his wife Ren Ne.

　　In fact, at the beginning of buying clothes, Yu Tao had no specific brand concept. "At that time, there was no brand awareness, so I felt that expensive things must be good. Later, I gradually got to know so many brands, and I really have something extraordinary in terms of workmanship and texture. " Today, Yu Tao’s wardrobe is full of brand-name clothes he bought from abroad and at home in the past two years.

　　SunjiEmphasis on individuality

　　Understanding, suitability is the best.

　　Sun Ji, the elder brother of "Lucky Brothers", is good at matching different clothes according to different occasions, which is due to his frequent reading of fashion magazines and watching various top fashion shows regularly broadcast by TV stations. However, Sun Ji believes that it is not enough to just look at it. The key is understanding. "In addition to observing other people’s dressing styles, we must also find a feeling that suits us. Dressing that suits others may not suit us." Sun Ji’s friend said to him, "Ah Da, if you don’t play football, you can be a runway model. What a nice clothes rack." Sun Ji laughed heartily. "How can you say that? When I buy clothes, the shop assistants all say that."

　　The brand of clothes is not Sun Ji’s most concerned point, but the texture and style of clothes are Sun Ji’s first consideration. Sun Ji prefers clothes that are casual and not stuffy, but have a little shape but don’t look fancy, such as standing collar, or the neckline is asymmetrical, left or right, which makes people look youthful and lively. Sometimes, on a whim, Sun Ji will also buy a dress with a jump color.

　　Sun Ji not only pays attention to the collocation of clothes, but also the collocation of backpacks. Sun Ji always likes backpacks, and his favorite brand is GUCCI. Under the influence of Sun Ji, Sun Xiang, the younger brother who never used to carry a backpack, was also willing to carry a bag on his shoulder. During the trial training in Eindhoven, Sun Ji found that many local people carried backpacks, which made people feel relaxed and comfortable, so Sun Ji bought a backpack for himself. "Casual and generous, people’s mood is also comfortable."

Editor: Shuo Yang

　　china reading limited(0772.HK) On March 18th.sunThe annual performance report for 2023 was released. The performance shows that the company achieved revenue of 7.01 billion yuan, and the net profit attributable to shareholders of the company reached 800 million yuan, up 32.3% year-on-year. The net interest rate of returning to the mother reached 11.5%, up 3.5 percentage points year-on-year. The operating profit of reading articles was 710 million yuan, up by 12.8% year-on-year, and the operating efficiency and profit performance were both improved.

　　Hou Xiaonan, CEO and President of Reading Group, said that the company continued to build an IP life cycle development system, using AI technology to empower creators, and the content ecology was continuously consolidated. In terms of online business, optimize product operation and channel structure to promote the ecological competitiveness of fine content. The growth of reading at the starting point reached a record high, and Tencent animation assets were acquired to enhance the advantages of IP incubation and reserve.

　　The performance report shows that in 2023, the online reading business realized a revenue of 3.95 billion yuan, and the starting reading income increased by 40% year-on-year. The number of new writers on the platform reached 380,000, the number of new works exceeded 670,000, and the number of new words reached 39 billion. The number of newcomers and their achievements are outstanding. After 60% is 00, the number of newcomers whose total income exceeds 100,000 yuan has increased by 60% year-on-year.

　　On the user side, reading articles strengthens the connection between readers and works through a series of operational activities. The total number of words in "This Chapter" of "The Ring of Destiny" from the beginning of reading in 2023 exceeded 70 million, and a single user dubbed the work for more than 2,800 times. The official theme station "Curly Baboon Research Association" of "Lord of Secrets" gathered over 600,000 fans in the first month, and the daily activities of users increased by over 200%.

　　Thanks to the active creative ecology and effective copyright protection mechanism, the starting point reading income increased by 40% year-on-year. The subscription records of the platform have been continuously broken, and the number of new works with an average subscription of 100,000 has increased by 125% year-on-year. In 2023, the average MAU of reading platform reached 210 million, and the average number of monthly paying users reached 8.7 million, up 10.1% year-on-year.

　　Hou Xiaonan said that in order to realize the social and commercial value of head IP in the whole life cycle, the construction of IP life cycle development system has always been the top priority. During the reporting period, reading articles continued to increase the explosion rate of different content forms. The data shows that in 2023, reading copyright operation and other income was 3.06 billion yuan, with a growth rate of 46.2% in the second half of the year.

　　In terms of film and television, reading the text has launched some excellent hit works such as "Up with a flurry", "Ordinary Road", "The Sun is with me" and "The Sneaker". In the field of animation, the sequel and new fan of classic IP-adapted animation were introduced, such as "Breaking the Sky" topped the list of the most popular countries in Weibo for three consecutive months. In the field of comics, the popularity of 13 comics has exceeded 100 million. In the field of games, the works "The Legend of Immortal Cultivation" and "Swallowing the Starry Sky" authorized by reading the text were successfully launched, showing the competitiveness of IP in the game market.

　　In the Spring Festival of 2024, YOLO, a film owned by Yuewen Group, won the box office championship, with a total box office of over 3.4 billion yuan. In the follow-up, reading will usher in the big product cycle of IP business. Except for YOLO, the films Under Aliens and Customs Front are progressing smoothly. In terms of drama series, Joy of Life’s works such as the second season rank in the forefront of Tencent’s most anticipated video list.

　　Reading actively explores emerging content forms such as short plays, accelerates the comprehensive application of AI in IP ecology and the process of going to sea, and drives the long-term diversified growth of the company’s business. In terms of short plays, reading the article released the "Star River Incubation Plan for Short Plays", and launched three major initiatives: 100 IP cultivation plans, 100 million yuan creative fund support and exploring interactive short plays. In terms of AI technology empowerment, the first big model of the online text industry, "Reading the Wonderful Pen" and the wonderful pen version of the writer’s assistant, was released. The overseas business process has accelerated, and the overseas reading platform WebNovel provides about 3,800 Chinese translations and about 620,000 local original works.

The game developers’ conference struck, focusing on the game ETF(516010) opportunity. The intraday turnover exceeded 66 million yuan, and the net inflow in the past 10 days was nearly 100 million yuan.

The Global Game Developers Conference (GDC) was held in San Francisco from March 18th to March 22nd. The conference will hold hundreds of conferences covering AI, VR, AR, audio, vision, programming and other topics. The participating manufacturers include Microsoft, Google, NVIDIA, Meta, Adobe, EPIC, Unity, Roblox, Tencent and Netease.

In addition, many media reported recently that the national service of Blizzard Games is expected to officially announce its return within one month. It is understood that after the return of Blizzard National Service, Netease Entertainment Guangzhou will be responsible for the operation and Thunder Fire will be responsible for the marketing, which has aroused the concern and expectation of the majority of game lovers.

In addition, the continuous issuance of version numbers, the increase in number and the approval of heavy game version numbers have boosted industry development and market confidence, and driven the opening of new product cycles.

With the development of artificial intelligence, various tools such as art, music and copywriting have been initially implemented and iterated, and connected to the game engine for the convenience of developers. In terms of game development, some companies have initially integrated AIGC creative tools into their own art development process. In terms of gameplay innovation, AI native gameplay mainly focuses on medium and light products, but heavy products have been integrated with AI content in art design to enhance player experience and payment.

Investors who don’t have a stock account can grasp the investment opportunities of the game sector through the linked fund of the game ETF (012729).

Note: Market views change with the change of market environment, and do not constitute any investment suggestions or commitments. The individual stocks mentioned in this paper are for reference only, and do not constitute stock recommendation, nor do they constitute a forecast and guarantee for the performance of the fund. If you need to buy related fund products, please choose products that match the risk level. The fund is risky and needs to be cautious in investment.

　　Before you leave the doctor’s office or pharmacy, getting the answers to the following questions can make the antibiotics you take as effective as possible.

　　Why should I take this medicine?

　　Norman Tomaka, a spokesman for the American Pharmacists Association, believes that every patient should confirm and understand why doctors prescribe antibiotics for them. According to the research results published in the journal of the American Medical Association by researchers from the US Centers for Disease Control and Prevention, from 2010 to 2011, nearly one-third of oral antibiotic treatment prescriptions in the United States were wrongly prescribed by doctors. Taking unnecessary antibiotics will make bacteria resistant to drugs, so have an open discussion with your doctor to make sure your prescription is the best choice.

　　When should I take the medicine?

　　Antibiotics have to reach a certain concentration in the blood to take effect, so take the medicine on time. Taking medicine when you wake up in the morning, before lunch and before going to sleep can ensure that you will not forget to take medicine to the greatest extent.

　　Can antibiotics be taken with food?

　　Eating while taking medicine will affect the way drugs are absorbed in the body, but it can also prevent nausea caused by drugs that may irritate the stomach. If the drug instructions state that you should take it on an empty stomach, follow the instructions, because food may hinder the absorption of the drug in the blood.

　　Do you want to avoid eating certain foods when taking medicine?

　　Some drugs may have adverse reactions to certain foods. For example, dairy products will reduce the efficacy of tetracycline, because calcium in food combines with antibiotics, resulting in a decrease in the body’s absorption. Make sure you are aware of any food that may hinder your recovery.

　　Do you want to drink a large glass of water when taking the medicine?

　　Water can dilute the contents of the stomach and help you absorb the effective components of antibiotics before the stomach is stimulated. While drinking enough water can help prevent nausea caused by most drugs, some antibiotics need to drink a whole glass of water to be completely absorbed. Antibiotics in capsule form can prevent it from being dissolved prematurely until it enters the stomach; Drinking more water will help these antibiotics to be completely absorbed.

　　6 Do you want to eat probiotics while taking antibiotics?

　　Not all bacteria in your body will make you sick. Some bacteria in your stomach are essential to keep your intestines or reproductive system healthy. However, antibiotics do not know which bacteria are good and which bacteria are bad; They will kill all bacteria, including those that are good for human health. When drugs attack good bacteria, you may have gastrointestinal discomfort, urinary tract infection or yeast infection. To prevent these side effects, the doctor may suggest that you eat yogurt rich in probiotics or take probiotic supplements.

　　7 what should I do if I miss the medicine?

　　Theoretically speaking, there is a fixed time interval for each medication. In real life, you may forget to take the medicine or take it late. If you miss the medication time, it’s important to know what to do in advance, so that you won’t look around for information in the dead of night. Some drugs should be taken in time after missing the correct time, while others should be taken normally next time when they are forgotten, so read the drug instructions carefully.

　　When should I feel better after taking medicine?

　　You should take the medicine completely as long as the doctor prescribes it, instead of stopping taking it once the symptoms disappear, because the bacteria in your body may still be at an unsafe level. However, it is important to know how soon you can recover. Generally speaking, if you don’t get better after taking the medicine for three days, you need to see a doctor again, because at this time, either the drug choice is incorrect or something else has happened.

　　9 What side effects are expected from the antibiotics I take?

　　Although only a small proportion of people have side effects after taking antibiotics, you need to know what adverse reactions your body will have. Some drugs may cause shortness of breath, while others may cause urticaria. If there are suspected side effects, you should consult your doctor whether to continue treatment or switch to another treatment.

　　Can I crush the pills?

　　If you have difficulty swallowing pills, consult your doctor before you plan to crush them, because antibiotics in pill form are absorbed in a different way from capsules. Some antibiotics are made in liquid form, which may be a better choice for some patients.

　　Will this antibiotic interact with other drugs I take?

　　The doctor may ask you what other drugs you have taken to avoid adverse reactions, but don’t forget birth control pills or over-the-counter supplements and vitamins easily. Some antibiotics may reduce the contraceptive effect, which means you may need to take another contraceptive method. In addition, iron-containing supplements combine with some antibiotics, making the latter unable to be absorbed.

　　What should I do if I have a history of antibiotic allergy?

　　Being allergic to an antibiotic not only means that you must avoid this drug, but also beware of other related drugs belonging to the same family. Therefore, after taking the medicine, you should observe it carefully, stop taking it immediately and ask the doctor for help if there is an allergic reaction. (Compile/Guo Shaofeng)

　　The latest progress has been made in the case of "Shanghai elderly people giving 3 million real estate to fruit stall owners"

　　On December 15th, The Paper reporter learned from the lawyer team of Gao Mingyue, the agent ad litem of the fruit stall owner, that on December 14th, the team received the Civil Judgment from the Baoshan District People’s Court. The judgment of the first instance shows that the house involved and the property in the house belong to the plaintiff (fruit stall owner Liu).

　　Civil Judgment of Shanghai Baoshan District People’s Court provided by Gao Mingyue’s team of lawyers.

　　Earlier, according to many media reports, the wife and son of an old man in Baoshan District of Shanghai have passed away, and he lives alone, and he is taken care of by Liu, a fruit stall owner in the community. After that, the old man decided to entrust his old age and legacy to Liu, including his own property worth 3 million yuan, and the relevant support agreement was notarized. On December 31, 2021, the old man died, and his sister and other family members objected to the distribution of the estate, and the two sides went to court.

　　The two sides signed an agreement, and the legacy of the old man was given to the fruit stall owner after his death.

　　The Paper learned that the plaintiff in this case was Liu, a fruit vendor, and the defendants were the sister and nephew of the old man. The plaintiff’s main claims are as follows: 1. Request to order a real estate in Baoshan District of Shanghai and the property in the house to be owned by the plaintiff; 2. Request that the balance of bank deposits and fruits in the old man’s name be owned by the plaintiff.

　　The defendant disagreed with the original request.

　　The elder’s sister argued that before 2017, his elder brother had mental disorder and his capacity should be limited. When he was hospitalized in July 2017, the old man was diagnosed with cerebral infarction and Alzheimer’s disease. Later, because Liu took the old man away, he could not be further diagnosed. When the old man signed the Legacy Support Agreement, he did not have full capacity for civil conduct, and the signing of the agreement was invalid.

　　The court found that in August 2017, the elderly (Party A, the legatee and the dependents) and Liu (Party B, the donee and the dependents) signed the Legacy Support Agreement.

　　As stipulated in the above agreement, Party A is willing to bequeath all personal property in Article 1 of the agreement to Party B, and Party B shall bear the obligation to support Party A; Party B is willing to undertake the obligation to support Party A and accept the property bequeathed by Party A..

　　According to the agreement, the property of the elderly includes a set of real estate in Baoshan District, deposits and property in the house. Liu is responsible for the elderly’s support obligations such as food, clothing, housing, transportation, medical care and old-age care, which means taking care of life, giving financial help and giving spiritual comfort.

　　With regard to the transfer of the ownership of the bequest property, Party B shall not transfer or dispose of Party A’s personal property before Party A’s death, and Party B shall go through the ownership transfer formalities of the bequest property within 30 days after Party A’s death.

　　On March 12, 2019, Shanghai Putuo Notary Office notarized the Legacy Support Agreement and issued a Notarial Certificate.

　　The contents of the Notary Certificate show that, after investigation, in August 2017, when the Legacy Maintenance Agreement was concluded, both parties had the legal capacity for civil rights and capacity for civil conduct, and the meaning was true.

　　For the audio and video recording of notarization of bequest and maintenance agreement, the plaintiff thinks that it can reflect the true meaning of the old man, while the defendant thinks that the old man has many expressions in the audio and video recording that are logically confused and inconsistent with the facts.

　　During the trial, the original and the defendant confirmed that the disputed house belonged to the personal property of the elderly, with a value of 3.3 million.

　　How was the old man’s physical condition before his death?

　　The verdict shows that the old man was hospitalized for pneumonia in July 2017. The course record showed that the patient had intermittent gibberish attacks, so he applied for a consultation in neurology. The consultation opinion record is: "The patient has intermittent gibberish, clear mind, pertinent answers, senile dementia, and no special treatment for the time being." In June 2020, the old man was admitted to hospital because of a fall.

　　In April 2021, the Institute of Forensic Science issued the Judicial Appraisal Opinion, and the appraisal opinion was: "Suffering from organic mental disorder, it should be assessed as having no capacity for civil conduct at present." In May 2021, the old man was declared as a person with no capacity for civil conduct by the court.

　　Previously, the court also entrusted the Judicial Appraisal Institute of Shanghai Mental Health Center, the Institute of Judicial Appraisal Science, the Judicial Appraisal Center of Shanghai Medical College of Fudan University, and the Shanghai Fenglin Judicial Appraisal Center to appraise the civil capacity of the elderly in March 2019, all of which were rejected because they exceeded the capacity of the appraisal institution or the required materials were insufficient.

　　Regarding the status of the elderly at the time of notarization, the investigation record of the notary public showed: "When I notarized, I reviewed the status of the elderly at the time of notarization, and whether the ability of the elderly to express their will was sufficient and true. This elderly man had a cerebral infarction in 2017, and the agreement was signed in 2017. I contacted him in 2019. The old man recovered well and his speech was very clear. Why do you want notarization, why do you do it, and why do you want to support and monitor Mr. Liu and his wife? It is clear and firm to whom to entrust the sick and the sick, and the property will not be given to their relatives ……………………………………………………………………………………………………………………………………

　　The court ruled that the house of the elderly and the property in the house belong to the fruit stall owner.

　　The Baoshan District People’s Court of Shanghai held that after the beginning of inheritance, it should be handled according to legal inheritance, and if there is a will, it should be handled according to the will inheritance or bequest; If there is a legacy support agreement, it shall be handled in accordance with the agreement. A citizen may sign a legacy and support agreement with his/her supporter, who shall bear the obligation of living, supporting and burying the citizen, and enjoy the right to be bequeathed. The legacy and maintenance agreement is a legal act of both parties. The content of the legacy and maintenance agreement involved in this case is legal, and the legacy and maintenance agreement has also been notarized in the notary office, and its external formal requirements are in line with the law.

　　The court pointed out that although the old man was declared as a person with no capacity for civil conduct in May 2021, there was no evidence to prove that he was already in a state of limited capacity for civil conduct or no capacity for civil conduct during the signing of the bequest and maintenance agreement. Therefore, the agreement is the true expression of both parties and is legally binding. The evidence provided by the defendant, such as the diagnosis of medical treatment and hospitalization, can’t draw the conclusion that the elderly have limited capacity when signing the bequest and maintenance agreement, and there is no evidence to prove that the bequest and maintenance agreement is not the true expression of the elderly.

　　The court said that the existing evidence cited by the defendant could not meet the proof standard of the probability of civil evidence advantage and should bear the adverse consequences of proof. The court rejected the defendant’s opinion that the legacy and maintenance agreement was invalid, and held that the will of the decedent and his right to dispose of property should be respected, and the validity of the legacy and maintenance agreement involved should be recognized.

　　On December 12, 2023, the court ruled in the first instance that the old man’s house, the property in the house and the balance of funds and fruits in three accounts under his name belonged to the plaintiff Liu.

　　Lawyer Gao Mingyue said that the guardianship agreement was valid, and the fruit stall owner assumed the responsibility of guardian. The legacy support agreement was valid, and the fruit stall owner fulfilled the obligation of living, raising and burying.

　　In his view, the elderly in Shanghai have legal awareness, and they have prepared legal arrangements for their intentional guardianship and bequest, defended their freedom and dignity, and realized the intentional inheritance of their wealth. Moreover, notarized documents have withstood severe doubts and challenges. The highly antagonistic judicial practice of family affairs fully shows that it is best to present both the intentional guardianship documents and the intentional inheritance documents (such as wills, bequest and support agreements, trust agreements, etc.) by means of notarized documents, which is the most responsible suggestion for the parties.