A new force in luxury brands, the new BMW 5 Series has made a big debut.

　　As one of the most successful luxury car brands in the world, BMW Group once again demonstrated its strength in leading change at the 2023 Guangzhou Auto Show. On November 17th, the new BMW 5 Series Long Wheelbase Edition made its world debut at Guangzhou Auto Show, which not only brought unprecedented breakthrough design of this level and intelligence, luxury and comfort of the benchmark BMW flagship model, but also launched the innovative pure electric BMW i5 for the first time in the history of BMW 5 Series, setting a benchmark for electric luxury for medium and large luxury cars. The new BMW 5 Series will be launched at the end of January 2024 and will be delivered one after another. In addition, the BMW Group is accelerating the construction of the "BMW Super Charging Station", and the high-power charging pile can support up to 600 kilowatts of charging power. In the era of accelerating changes in the automobile industry, BMW Group is firmly focusing on the needs of a new generation of China customers with more yuan and more confidence, and continues to honor the brand promise, which is "BMW pleasing people’s body and mind and touching feelings".

　　Gao Xiang, President and CEO of BMW Group Greater China, delivered a speech in Chinese. He said, "As the most successful model of BMW Group in China, the BMW 5 Series has won the favor of more than 2 million customers in China. The success of BMW 5 Series stems from the close integration of BMW Group and social development in China. Today, the new BMW 5 Series is powered by oil and electricity. On the one hand, it realizes the full electrification of BMW’s mainstream models. On the other hand, it has become the latest proof of BMW’s future travel vision with breakthrough innovation in the field of digital intelligence. "

　　Shao Bin, Senior Vice President of Marketing of BMW Brilliance Automobile Co., Ltd. said: "Since 1972, after more than half a century of continuous evolution and iteration, BMW 5 Series has been regarded as one of the most successful medium and large luxury cars in the world. The new BMW 5 Series long-wheelbase version refuels customers in the new era with its highly recognizable coupe style body shape, unique driving pleasure in medium and large cars, and the latest generation of intelligent cockpit design and intelligent driving experience. "

　　In the first 10 months of this year, BMW’s pure electric vehicles performed well, and its domestic sales increased by 211% year-on-year to 78,568 vehicles. The launch of innovative pure electric BMW i5 further consolidated BMW’s position in the segment of medium and large luxury cars and strengthened its forward-looking layout in the segment of pure electric luxury cars. At the same time, the pure electric products of BMW Group cover almost all major market segments.

　　The new BMW 5 Series redefines medium and large smart luxury cars.

　　Since its birth in 1972, the BMW 5 Series has sold more than 10 million vehicles in the world, which has been passed down and broken through from generation to generation, and is known as the most successful medium and large luxury executive car in the world. The first generation of 5 series, using the most advanced computer technology at that time to carry out occupant safety simulation calculation; The fourth generation 5 series is the world’s first production car with suspension made entirely of aluminum alloy light metal; The fifth generation 5 Series is BMW’s first model equipped with head-up display system. In the eighth generation, this generation of 5 series, not only BMW 5 series, but also innovative pure electric BMW i5.

　　In 2003, BMW 5 Series was produced in China from the fifth generation. It has been leading the development of luxury car market for 20 years, becoming a representative model of its era, and has won the trust of more than 2 million customers in China. Cash 5 Series has become the choice of about 1.1 million customers in China.

　　Breaking through the traditional coupe style in China market, the body shape is younger and more sporty.

　　The new BMW 5 Series is innovative and bold. Fashionable front face, coupe tail design, grand and elegant overall momentum, breaking the tradition of this level for many years. The new BMW 5 Series once again refreshed the ceiling of this level of body size, with a car length of 5,175 mm and a wheelbase of 3,105 mm. The front and window lines were greatly raised, bringing a strong sense of hierarchy. On the side of the car body, the designer only uses two precise and dynamic lines and a compact and smooth rear design. The redesigned roof lines are more stretched and smooth, bringing a unique charm similar to the coupe style, and releasing the volume and momentum with more visual impact.

　　The new front face is tall and straight, giving consideration to dynamic and elegant, showing self-confidence The iconic double kidney grille is almost vertical, which makes it stronger and wider. BMW’s "ring-shaped grille" can light up the border and reveal the identity of smart luxury from the "head". The sparkling "eye-catching" angel eye headlights have sharp edges and corners, highlighting the minimalist style. The rear of the car is smoothly folded from the top of the car, and the towering shoulders strengthen the impact momentum. The slim and flat taillights highlight the broadness and sports charm of the car body. Between the four horizontal LED strips, L-shaped chrome decoration adds a delicate touch.

　　The flagship intelligent luxury cockpit feels the upgrade and pleasant experience of embracing interactive light belt and BMW suspended giant screen.

　　The interior style and intelligent luxury of the new BMW 5 Series all follow the top level of the flagship 7 Series, and the interior and exterior are repaired, injecting emotions into it, giving people an extraordinary personalized and immersive experience, revealing BMW’s luxury and real innovation. One-piece suspended curved screen, embracing interactive light band and bright crystal texture interior complement each other in the front row, outlining a rich and colorful visual experience. In addition, the most impressive thing is that the designer designs the luxury atmosphere of the whole vehicle with the thinking mode of digital art. With the switching of the theme mode (My Modes), the atmosphere is blurred from the screen and extended to the whole car through the interactive light band of crystal sense, which makes people immersed in a dynamic and harmonious artistic atmosphere. Modern luxury is not simplicity, but refinement and magnificence in meticulous carving, creating a luxurious artistic conception for users through every detail.

　　The flagship intelligent luxury is reflected in the rear row at the same time. The new BMW 5 Series long wheelbase version is exclusive, and the rear row entertainment system with the advent of the 7 Series also draws inspiration from the digital wave in China. BMW’s suspended giant screen naturally extends from the ceiling, turning the back space into an exclusive private cinema, equipped with 8K ultra-high definition and 31-inch giant screen, which is interconnected in real time after activation, supports 32:9 panoramic playback mode, and introduces Huawei application market, allowing users to add applications independently. Users can also play games, play videos, attend meetings and other functions in the back row. This experience is not only a leap forward, but also a perfect combination of BMW designers’ imagination and engineering strength. Matching Bowers & Wilkins surround sound system, the palace-level audio-visual enjoyment is luxurious and meets the infinite imagination.

　　BMW’s first automatic lane change function with line-of-sight confirmation in the world has the ability to expand to L3-level automatic driving.

　　Safe, mature and easy to use, "old driver" is synonymous with BMW intelligent driving technology. The new BMW 5 Series applies L2+ intelligent driver assistance system, which brings BMW’s first automatic lane change function with line-of-sight confirmation in the world, at 60km/h on high-speed and closed roads — Within the speed range of 180 km/h, it tracks the driver’s eyes and head movements. When the lane change conditions are met, the driver only needs to

　　Just like changing lanes, you can change lanes by looking at the rearview mirror. BMW adheres to the concept of "driver-oriented" and pursues "intelligent people and cars driving together", which perfectly integrates driving experience with the safety strategy of the system.

　　Facing the future, the new BMW 5 Series long wheelbase version has the technical ability to expand to L3 autopilot, and BMW China R&D team has also strengthened the localization research and development of L3 autopilot, and will fully prepare for the adaptation and application of L3 autopilot function in China in the future according to local regulations.

　　Born in China and created for China, the brand-new BMW 5 Series long wheelbase version is customized for China Haute Couture.

　　The brand-new BMW 5 Series has a long wheelbase, which was born in China. This time, it has been customized in a deeper and all-round way. In addition to lengthening the wheelbase, it has also been given a unique shape, exclusive color matching, exclusive equipment and localized digital applications. In addition, the BMW 5 series introduced the flowing gold decorative board for the first time, and the golden grain extended like a river on the surface of natural dark wood decorative board, forming a delicate picture scroll.

　　At the same time, the body can also choose the golden decoration with matte texture, which is matched with the brand-new shining copper ash, appropriately embellishing the exquisiteness and taste of oriental luxury. These two designs inspired by China will become personalized choices for BMW 5 Series users all over the world. This is another time to influence the world with oriental aesthetics after BMW 7 series.

　　Oil, electricity, two shafts in parallel, enriching personalized selection

　　The biggest highlight of the new BMW 5 Series is that it brings both fuel and pure electric vehicles, and the power system is fully electrified. With the parallel launch of long-wheelbase and standard-wheelbase models, it really provides consumers with rich choices. In the fuel version, the in-line four-cylinder turbocharged engine is equipped with 48V light mixing technology, with a maximum power of 190 kW and a peak torque of 400 Nm, achieving an increasingly strong and efficient power output.

　　BMW 5 Series introduced pure electric vehicle for the first time. Innovative pure electric BMW i5 adopts the fifth-generation BMW eDrive electric drive technology and BMW’s latest charging technology, such as battery preheating management, and supports high-power charging service. The innovative pure electric BMW i5 long wheelbase version has a cruising range of more than 700 kilometers. In addition, the M model is introduced for the first time, and the pure electric BMW i5 M60 is innovated. Press the Sport Boost button and the accelerator, and the output torque of the dual motors will suddenly increase to 820 Nm, and the heartbeat feeling of zero-hundred-acceleration will be crazy in 3.8 seconds. In order to obtain the ultimate dynamic performance, the BMW i5 M60 is also equipped with a series of exclusive performance equipment, such as adaptive M sports suspension Pro and M high-performance calipers, so that people can enjoy sports cars in medium and large luxury cars.

　　The electric offensive is unstoppable. BMW creates an all-round luxury electric travel experience.　

　　BMW has also accelerated the construction of a "customer-centric" charging ecosystem, covering the charging needs of different scenarios. By the end of October 2023, BMW’s public charging network had connected more than 580,000 public charging piles (including 320,000 DC charging piles) nationwide, covering more than 320 cities. In August this year, the BMW Super Charging Station project was officially launched. High-power charging piles can support up to 600 kilowatts of charging power, and the network of super charging stations is open to all brands of electric vehicles. Within three months, the network of super charging stations will cover nine major cities including Guangzhou, and it is estimated that about 50 stations will be completed by the end of 2023. In addition to high-end and efficient charging services, BMW owners can also use digital and convenient functions such as online reservation, automatic lock-off, plug-and-charge through My BMW App. In the field of high-quality private charging, BMW will launch a new DC smart charging wall box next year, which supports up to 22 kW charging power, effectively shortening the home charging time, and making private charging more convenient and efficient. (Photo: provided by BMW Group)